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Ben Payne appointed Chief Creative Officer for Lotus Technology

Ben Payne appointed Chief Creative Officer for Lotus Technology

Coventry, UK – 27 October 2022

Lotus has announced the appointment of Ben Payne as Chief Creative Officer (CCO) for Lotus Technology.

Ben has most recently been Managing Director and Head of Studio at Lotus Tech Creative Centre (LTCC) in Coventry, UK. He remains in charge of the LTCC team, which is leading the design of an all-new and all-electric range of lifestyle cars, the first of which is the Lotus Eletre Hyper-SUV.

Ben’s new role as CCO expands his remit to cover all creative aspects of the Lotus lifestyle vehicles and co-ordinating the design output of visual assets for the Lotus brand. The LTCC team works in close collaboration with the sports car design team at Hethel, which is led by Design Director, Russell Carr. Both teams report to Vice-President of Design, Peter Horbury.

Ben commented: “This new role will help the LTCC team build the influence of design within the wider business, which is important as we continue to focus on creativity and consistency for the brand. This will be invaluable as Lotus continues to evolve. Although this is personal recognition, what it really reflects is the creativity and spirit of the entire team at LTCC. I thank them all sincerely for the continued support, and I look forward to realising the full potential of the team we are building.”

Peter Horbury added: “The design team at Lotus is enjoying a period of great success, with our latest three products – Evija, Emira and Eletre all becoming award winners. The recent worldwide acclaim for the Lotus Eletre Hyper-SUV, reinvigorated just this week with the announcement of pricing and specs, is testament to the hard work of the recently established LTCC team which Ben leads. His new role will continue to drive forward the global growth of all elements of the iconic Lotus brand.”

Ben joined Geely Design UK in 2018 – the facility was renamed LTCC in January 2022 – and has a strong background as a consultant in automotive design. Working on an international level, he has extensive technical knowledge and production car experience, spanning a number of major manufacturers and ranging from volume production to bespoke one-off models.

For the latest news and information from the Lotus PR Team please follow:
Lotus PR Team | Twitter
Lotus PR Team | Instagram

For Lotus Cars social media please follow:
Facebook / Instagram / Twitter YouTube / LinkedIn

About Lotus:
Lotus Cars is based in Hethel, Norfolk, UK, and is the global HQ for sports car and hypercar manufacturing operations, Lotus Advanced Performance and the iconic 2.2-mile test track. Lotus Cars builds world-class high-performance cars, born out of legendary success on the racetrack including 13 FIA Formula 1 world titles and many other championship honours. In July 2021 Lotus unveiled the all-new Lotus Emira, its last petrol-powered sports car and best-of-breed, and in July 2019 it launched the Evija, the world’s first all-electric British hypercar. Customer deliveries of both cars will begin during 2022. In March 2022 Lotus revealed the Eletre, the world’s first all-electric hyper-SUV. Customer deliveries will begin in 2023. The Lotus Type 135, an all-electric sports car, is currently being designed and engineered at Hethel.

Lotus Engineering provides comprehensive consultancy services to many of the world’s OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and innovative vehicle development. Its expertise extends beyond automotive; in August 2021 a Lotus Engineering-developed track bike helped Team GB’s cyclists win seven medals, including three golds, at the Tokyo Olympics. An international consultancy with offices around the world, Lotus Engineering is headquartered at the Lotus Advanced Technology Centre on the University of Warwick’s Wellesbourne Campus in the UK

Lotus Tech is an affiliate company of Group Lotus, established as part of the Vision80 strategy established in 2018. With operational assets across China, the UK and Europe, Lotus Tech is dedicated to delivering smart lifestyle battery electric vehicles (BEVs) such as the Eletre. Lotus Tech is focused on R&D in next-generation automobility technologies such as electrification, digitalisation and more. In addition to the Lotus Eletre, Lotus Tech plans to launch further BEV models including a sports sedan (Type 133) another SUV (Type 134) and more, as Vision80 reaches maturity in 2028.

Group Lotus is either the parent company of or affiliated with the above. In 2017, Geely Holding Group, one of the fastest growing automotive group in the world, acquired a 51% stake in Group Lotus. The other 49% is owned by Etika Automotive, a Malaysian conglomerate.

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Ben Payne appointed Chief Creative Officer for Lotus Technology

Ben Payne appointed Chief Creative Officer for Lotus Technology

Coventry, UK – 27 October 2022

Lotus has announced the appointment of Ben Payne as Chief Creative Officer (CCO) for Lotus Technology.

Ben has most recently been Managing Director and Head of Studio at Lotus Tech Creative Centre (LTCC) in Coventry, UK. He remains in charge of the LTCC team, which is leading the design of an all-new and all-electric range of lifestyle cars, the first of which is the Lotus Eletre Hyper-SUV.

Ben’s new role as CCO expands his remit to cover all creative aspects of the Lotus lifestyle vehicles and co-ordinating the design output of visual assets for the Lotus brand. The LTCC team works in close collaboration with the sports car design team at Hethel, which is led by Design Director, Russell Carr. Both teams report to Vice-President of Design, Peter Horbury.

Ben commented: “This new role will help the LTCC team build the influence of design within the wider business, which is important as we continue to focus on creativity and consistency for the brand. This will be invaluable as Lotus continues to evolve. Although this is personal recognition, what it really reflects is the creativity and spirit of the entire team at LTCC. I thank them all sincerely for the continued support, and I look forward to realising the full potential of the team we are building.”

Peter Horbury added: “The design team at Lotus is enjoying a period of great success, with our latest three products – Evija, Emira and Eletre all becoming award winners. The recent worldwide acclaim for the Lotus Eletre Hyper-SUV, reinvigorated just this week with the announcement of pricing and specs, is testament to the hard work of the recently established LTCC team which Ben leads. His new role will continue to drive forward the global growth of all elements of the iconic Lotus brand.”

Ben joined Geely Design UK in 2018 – the facility was renamed LTCC in January 2022 – and has a strong background as a consultant in automotive design. Working on an international level, he has extensive technical knowledge and production car experience, spanning a number of major manufacturers and ranging from volume production to bespoke one-off models.

For the latest news and information from the Lotus PR Team please follow:
Lotus PR Team | Twitter
Lotus PR Team | Instagram

For Lotus Cars social media please follow:
Facebook / Instagram / Twitter YouTube / LinkedIn

About Lotus:
Lotus Cars is based in Hethel, Norfolk, UK, and is the global HQ for sports car and hypercar manufacturing operations, Lotus Advanced Performance and the iconic 2.2-mile test track. Lotus Cars builds world-class high-performance cars, born out of legendary success on the racetrack including 13 FIA Formula 1 world titles and many other championship honours. In July 2021 Lotus unveiled the all-new Lotus Emira, its last petrol-powered sports car and best-of-breed, and in July 2019 it launched the Evija, the world’s first all-electric British hypercar. Customer deliveries of both cars will begin during 2022. In March 2022 Lotus revealed the Eletre, the world’s first all-electric hyper-SUV. Customer deliveries will begin in 2023. The Lotus Type 135, an all-electric sports car, is currently being designed and engineered at Hethel.

Lotus Engineering provides comprehensive consultancy services to many of the world’s OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and innovative vehicle development. Its expertise extends beyond automotive; in August 2021 a Lotus Engineering-developed track bike helped Team GB’s cyclists win seven medals, including three golds, at the Tokyo Olympics. An international consultancy with offices around the world, Lotus Engineering is headquartered at the Lotus Advanced Technology Centre on the University of Warwick’s Wellesbourne Campus in the UK

Lotus Tech is an affiliate company of Group Lotus, established as part of the Vision80 strategy established in 2018. With operational assets across China, the UK and Europe, Lotus Tech is dedicated to delivering smart lifestyle battery electric vehicles (BEVs) such as the Eletre. Lotus Tech is focused on R&D in next-generation automobility technologies such as electrification, digitalisation and more. In addition to the Lotus Eletre, Lotus Tech plans to launch further BEV models including a sports sedan (Type 133) another SUV (Type 134) and more, as Vision80 reaches maturity in 2028.

Group Lotus is either the parent company of or affiliated with the above. In 2017, Geely Holding Group, one of the fastest growing automotive group in the world, acquired a 51% stake in Group Lotus. The other 49% is owned by Etika Automotive, a Malaysian conglomerate.

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Ben Payne appointed Chief Creative Officer for Lotus Technology

Ben Payne appointed Chief Creative Officer for Lotus Technology

Coventry, UK – 27 October 2022

Lotus has announced the appointment of Ben Payne as Chief Creative Officer (CCO) for Lotus Technology.

Ben has most recently been Managing Director and Head of Studio at Lotus Tech Creative Centre (LTCC) in Coventry, UK. He remains in charge of the LTCC team, which is leading the design of an all-new and all-electric range of lifestyle cars, the first of which is the Lotus Eletre Hyper-SUV.

Ben’s new role as CCO expands his remit to cover all creative aspects of the Lotus lifestyle vehicles and co-ordinating the design output of visual assets for the Lotus brand. The LTCC team works in close collaboration with the sports car design team at Hethel, which is led by Design Director, Russell Carr. Both teams report to Vice-President of Design, Peter Horbury.

Ben commented: “This new role will help the LTCC team build the influence of design within the wider business, which is important as we continue to focus on creativity and consistency for the brand. This will be invaluable as Lotus continues to evolve. Although this is personal recognition, what it really reflects is the creativity and spirit of the entire team at LTCC. I thank them all sincerely for the continued support, and I look forward to realising the full potential of the team we are building.”

Peter Horbury added: “The design team at Lotus is enjoying a period of great success, with our latest three products – Evija, Emira and Eletre all becoming award winners. The recent worldwide acclaim for the Lotus Eletre Hyper-SUV, reinvigorated just this week with the announcement of pricing and specs, is testament to the hard work of the recently established LTCC team which Ben leads. His new role will continue to drive forward the global growth of all elements of the iconic Lotus brand.”

Ben joined Geely Design UK in 2018 – the facility was renamed LTCC in January 2022 – and has a strong background as a consultant in automotive design. Working on an international level, he has extensive technical knowledge and production car experience, spanning a number of major manufacturers and ranging from volume production to bespoke one-off models.

For the latest news and information from the Lotus PR Team please follow:
Lotus PR Team | Twitter
Lotus PR Team | Instagram

For Lotus Cars social media please follow:
Facebook / Instagram / Twitter YouTube / LinkedIn

About Lotus:
Lotus Cars is based in Hethel, Norfolk, UK, and is the global HQ for sports car and hypercar manufacturing operations, Lotus Advanced Performance and the iconic 2.2-mile test track. Lotus Cars builds world-class high-performance cars, born out of legendary success on the racetrack including 13 FIA Formula 1 world titles and many other championship honours. In July 2021 Lotus unveiled the all-new Lotus Emira, its last petrol-powered sports car and best-of-breed, and in July 2019 it launched the Evija, the world’s first all-electric British hypercar. Customer deliveries of both cars will begin during 2022. In March 2022 Lotus revealed the Eletre, the world’s first all-electric hyper-SUV. Customer deliveries will begin in 2023. The Lotus Type 135, an all-electric sports car, is currently being designed and engineered at Hethel.

Lotus Engineering provides comprehensive consultancy services to many of the world’s OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and innovative vehicle development. Its expertise extends beyond automotive; in August 2021 a Lotus Engineering-developed track bike helped Team GB’s cyclists win seven medals, including three golds, at the Tokyo Olympics. An international consultancy with offices around the world, Lotus Engineering is headquartered at the Lotus Advanced Technology Centre on the University of Warwick’s Wellesbourne Campus in the UK

Lotus Tech is an affiliate company of Group Lotus, established as part of the Vision80 strategy established in 2018. With operational assets across China, the UK and Europe, Lotus Tech is dedicated to delivering smart lifestyle battery electric vehicles (BEVs) such as the Eletre. Lotus Tech is focused on R&D in next-generation automobility technologies such as electrification, digitalisation and more. In addition to the Lotus Eletre, Lotus Tech plans to launch further BEV models including a sports sedan (Type 133) another SUV (Type 134) and more, as Vision80 reaches maturity in 2028.

Group Lotus is either the parent company of or affiliated with the above. In 2017, Geely Holding Group, one of the fastest growing automotive group in the world, acquired a 51% stake in Group Lotus. The other 49% is owned by Etika Automotive, a Malaysian conglomerate.

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Ben Payne appointed Chief Creative Officer for Lotus Technology

Ben Payne appointed Chief Creative Officer for Lotus Technology

Coventry, UK – 27 October 2022

Lotus has announced the appointment of Ben Payne as Chief Creative Officer (CCO) for Lotus Technology.

Ben has most recently been Managing Director and Head of Studio at Lotus Tech Creative Centre (LTCC) in Coventry, UK. He remains in charge of the LTCC team, which is leading the design of an all-new and all-electric range of lifestyle cars, the first of which is the Lotus Eletre Hyper-SUV.

Ben’s new role as CCO expands his remit to cover all creative aspects of the Lotus lifestyle vehicles and co-ordinating the design output of visual assets for the Lotus brand. The LTCC team works in close collaboration with the sports car design team at Hethel, which is led by Design Director, Russell Carr. Both teams report to Vice-President of Design, Peter Horbury.

Ben commented: “This new role will help the LTCC team build the influence of design within the wider business, which is important as we continue to focus on creativity and consistency for the brand. This will be invaluable as Lotus continues to evolve. Although this is personal recognition, what it really reflects is the creativity and spirit of the entire team at LTCC. I thank them all sincerely for the continued support, and I look forward to realising the full potential of the team we are building.”

Peter Horbury added: “The design team at Lotus is enjoying a period of great success, with our latest three products – Evija, Emira and Eletre all becoming award winners. The recent worldwide acclaim for the Lotus Eletre Hyper-SUV, reinvigorated just this week with the announcement of pricing and specs, is testament to the hard work of the recently established LTCC team which Ben leads. His new role will continue to drive forward the global growth of all elements of the iconic Lotus brand.”

Ben joined Geely Design UK in 2018 – the facility was renamed LTCC in January 2022 – and has a strong background as a consultant in automotive design. Working on an international level, he has extensive technical knowledge and production car experience, spanning a number of major manufacturers and ranging from volume production to bespoke one-off models.

For the latest news and information from the Lotus PR Team please follow:
Lotus PR Team | Twitter
Lotus PR Team | Instagram

For Lotus Cars social media please follow:
Facebook / Instagram / Twitter YouTube / LinkedIn

About Lotus:
Lotus Cars is based in Hethel, Norfolk, UK, and is the global HQ for sports car and hypercar manufacturing operations, Lotus Advanced Performance and the iconic 2.2-mile test track. Lotus Cars builds world-class high-performance cars, born out of legendary success on the racetrack including 13 FIA Formula 1 world titles and many other championship honours. In July 2021 Lotus unveiled the all-new Lotus Emira, its last petrol-powered sports car and best-of-breed, and in July 2019 it launched the Evija, the world’s first all-electric British hypercar. Customer deliveries of both cars will begin during 2022. In March 2022 Lotus revealed the Eletre, the world’s first all-electric hyper-SUV. Customer deliveries will begin in 2023. The Lotus Type 135, an all-electric sports car, is currently being designed and engineered at Hethel.

Lotus Engineering provides comprehensive consultancy services to many of the world’s OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and innovative vehicle development. Its expertise extends beyond automotive; in August 2021 a Lotus Engineering-developed track bike helped Team GB’s cyclists win seven medals, including three golds, at the Tokyo Olympics. An international consultancy with offices around the world, Lotus Engineering is headquartered at the Lotus Advanced Technology Centre on the University of Warwick’s Wellesbourne Campus in the UK

Lotus Tech is an affiliate company of Group Lotus, established as part of the Vision80 strategy established in 2018. With operational assets across China, the UK and Europe, Lotus Tech is dedicated to delivering smart lifestyle battery electric vehicles (BEVs) such as the Eletre. Lotus Tech is focused on R&D in next-generation automobility technologies such as electrification, digitalisation and more. In addition to the Lotus Eletre, Lotus Tech plans to launch further BEV models including a sports sedan (Type 133) another SUV (Type 134) and more, as Vision80 reaches maturity in 2028.

Group Lotus is either the parent company of or affiliated with the above. In 2017, Geely Holding Group, one of the fastest growing automotive group in the world, acquired a 51% stake in Group Lotus. The other 49% is owned by Etika Automotive, a Malaysian conglomerate.

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Ben Payne nombrado director creativo de Lotus Technology

Ben Payne nombrado director creativo de Lotus Technology

Coventry, Reino Unido – 27 de octubre de 2022

Lotus ha anunciado el nombramiento de Ben Payne como director creativo (CCO) de Lotus Technology.

Ben ha sido recientemente Director General y Jefe de Estudio en Lotus Tech Creative Center (LTCC) en Coventry, Reino Unido. Sigue a cargo del equipo LTCC, que lidera el diseño de una gama completamente nueva y completamente eléctrica de automóviles de estilo de vida, el primero de los cuales es el Lotus Eletre Hyper-SUV.

El nuevo rol de Ben como CCO amplía su mandato para cubrir todos los aspectos creativos de los vehículos de estilo de vida de Lotus y coordinar la producción de diseño de activos visuales para la marca Lotus. El equipo de LTCC trabaja en estrecha colaboración con el equipo de diseño de autos deportivos de Hethel, que está dirigido por el Director de Diseño, Russell Carr. Ambos equipos reportan al Vicepresidente de Diseño, Peter Horbury.

Ben comentó: “Este nuevo rol ayudará al equipo de LTCC a desarrollar la influencia del diseño dentro del negocio en general, lo cual es importante a medida que continuamos enfocándonos en la creatividad y la consistencia de la marca. Esto será invaluable a medida que Lotus continúa evolucionando. Aunque se trata de un reconocimiento personal, lo que realmente refleja es la creatividad y el espíritu de todo el equipo de LTCC. Les agradezco a todos sinceramente por el continuo apoyo, y espero desarrollar todo el potencial del equipo que estamos construyendo”.

Peter Horbury agregó: “El equipo de diseño de Lotus está disfrutando de un período de gran éxito, con nuestros últimos tres productos: Evija, Emira y Eletre, todos ganadores de premios. La reciente aclamación mundial del Lotus Eletre Hyper-SUV, revitalizada esta semana con el anuncio de precios y especificaciones, es testimonio del arduo trabajo del equipo LTCC recientemente establecido que lidera Ben. Su nuevo cargo seguirá impulsando el crecimiento global de todos los elementos de la icónica marca Lotus”.

Ben se unió a Geely Design UK en 2018 (la instalación pasó a llamarse LTCC en enero de 2022) y tiene una sólida experiencia como consultor en diseño automotriz. Trabajando a nivel internacional, tiene un amplio conocimiento técnico y experiencia en la producción de automóviles, que abarca una serie de fabricantes importantes y que van desde la producción en volumen hasta modelos únicos a medida.

Para obtener las últimas noticias e información del equipo de relaciones públicas de Lotus, siga:

Lotus PR Team | Twitter
Lotus PR Team | Instagram

For Lotus Cars social media please follow:
Facebook / Instagram / Twitter YouTube / LinkedIn

Acerca de loto:
Lotus Cars tiene su sede en Hethel, Norfolk, Reino Unido, y es la sede mundial para las operaciones de fabricación de autos deportivos e hiperautos, Lotus Advanced Performance y la icónica pista de pruebas de 2.2 millas. Lotus Cars construye autos de alto rendimiento de clase mundial, nacidos del éxito legendario en la pista de carreras, incluidos 13 títulos mundiales de Fórmula 1 de la FIA y muchos otros campeonatos. En julio de 2021, Lotus presentó el nuevo Lotus Emira, su último auto deportivo de gasolina y el mejor de su clase, y en julio de 2019 lanzó el Evija, el primer hiperauto británico totalmente eléctrico del mundo. Las entregas a los clientes de ambos automóviles comenzarán durante 2022. En marzo de 2022, Lotus presentó el Eletre, el primer hiper-SUV totalmente eléctrico del mundo. Las entregas a los clientes comenzarán en 2023. El Lotus Type 135, un automóvil deportivo totalmente eléctrico, se está diseñando y fabricando actualmente en Hethel.

Lotus Engineering brinda servicios de consultoría completos a muchos de los OEM y proveedores de nivel 1 del mundo. Es reconocido internacionalmente por su contribución de larga data a la ingeniería innovadora y al desarrollo de vehículos innovadores. Su experiencia se extiende más allá de la automoción; en agosto de 2021, una bicicleta de pista desarrollada por Lotus Engineering ayudó a los ciclistas del equipo británico a ganar siete medallas, incluidas tres de oro, en los Juegos Olímpicos de Tokio. Una consultora internacional con oficinas en todo el mundo, Lotus Engineering tiene su sede en el Centro de Tecnología Avanzada de Lotus en el campus de Wellesbourne de la Universidad de Warwick en el Reino Unido.

Lotus Tech es una empresa afiliada de Group Lotus, establecida como parte de la estrategia Vision80 establecida en 2018. Con activos operativos en China, el Reino Unido y Europa, Lotus Tech se dedica a ofrecer vehículos eléctricos de batería (BEV) de estilo de vida inteligente como el Eletre. . Lotus Tech se centra en la I+D en tecnologías de automoción de próxima generación, como la electrificación, la digitalización y más. Además del Lotus Eletre, Lotus Tech planea lanzar más modelos BEV, incluido un sedán deportivo (Tipo 133), otro SUV (Tipo 134) y más, ya que Vision80 alcanza la madurez en 2028.

Group Lotus es la empresa matriz o está afiliada a la anterior. En 2017, Geely Holding Group, uno de los grupos automotrices de más rápido crecimiento en el mundo, adquirió una participación del 51 % en Group Lotus. El otro 49% es propiedad de Etika Automotive, un conglomerado de Malasia.

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