“Estoy encantado de asociarme con Emirates después de años de viajar con ellos en algunos de los viajes más especiales de mi vida”.

Penélope Cruz

Dubái, Emiratos Árabes Unidos, 2023: A partir de mediados del verano de 2023, Emirates puede revelar que su última campaña publicitaria y colaboración de marca contará con Penélope Cruz.

El actor y filántropo ganador del Premio de la Academia ya es fanático de la marca Emirates y un viajero frecuente que ha visitado Dubai varias veces. En imágenes exclusivas detrás de escena filmadas a bordo de un avión A380 exclusivo de Emirates, Cruz reveló su pasión por Emirates y la asociación positiva que tiene con la marca, afirmando que estaba encantada de asociarse con Emirates después de años de viajar con la aerolínea, en algunos de los viajes más especiales de su vida.

Los nuevos anuncios de televisión comenzarán a transmitirse a nivel mundial a partir de junio de 2023, tanto en inglés como en español, la lengua nativa de Penélope. Con un tema que invita a la reflexión: “viajar no se trata solo del destino final; ​También se trata de cómo llegar allí», los anuncios cortos muestran a Cruz probando todos los lujos exclusivos que los clientes de Primera y Business Class de Emirates experimentan mientras vuelan mejor, desde una bebida artesanal en la sala VIP a bordo del A380 hasta una placentera ducha sobre las nubes. , animando un partido de fútbol retransmitido por televisión en directo, hasta saborear generosas raciones de caviar de lujo. En otros lugares, disfruta de los espaciosos asientos de la nueva Clase Turista Premium de Emirates.

Interactúa con la tripulación de cabina de Emirates en varios idiomas y disfruta de la amplia variedad de películas y contenidos del galardonado sistema de entretenimiento a bordo Ice de Emirates, visto en una enorme pantalla LCD Full HD de 32 pulgadas, la más grande de la industria de la aviación. Cruz también es filmada usando los controles de temperatura personales en su suite privada de primera clase, usando binoculares hechos a medida para disfrutar de las vistas desde lo alto del cielo y usando el pijama humectante hidra-activo de Emirates para prepararse para una siesta en su cama, rodeada de por una variedad de comodidades de lujo, asegurando que su viaje sea espectacular desde el principio.

Cada uno de los nuevos anuncios de televisión fue dirigido y dado vida por Robert Stromberg, un director de Hollywood ganador de dos premios Oscar, con 21 premios y 30 nominaciones a premios por películas, series de televisión y comerciales a lo largo de su ilustre carrera. Stromberg trabajó en estrecha colaboración con el equipo de la marca Emirates para garantizar que los anuncios de televisión transmitieran el lujo reflexivo de la experiencia Fly Better, manteniendo al mismo tiempo una nota del descarado sentido del humor de Cruz. La estimada productora Ridley Scott Associates también apoyó la serie de anuncios de televisión y Framestore, el estudio creativo de efectos especiales ganador de múltiples premios.

Richard Billington, vicepresidente senior de marca y publicidad de Emirates, comentó; “Emirates se trata de Volar Mejor, donde el viaje a su destino importa tanto como el lugar en sí. Cuidamos cada detalle de la experiencia de Emirates y queríamos un embajador de la marca que reflejara la marca Emirates; tenía que ser alguien elegante, con estilo y que tuviera un atractivo global moderno. Penélope encajaba perfectamente.

Siguiendo los pasos de otros anuncios de éxito mundial, como Burj Girl, Jennifer Aniston a bordo de Emirates y Gerry the Goose, Penélope Cruz se asociará en la serie de anuncios que se transmitirá a nivel mundial en canales de noticias de televisión y se presentará en los propios canales digitales de Emirates, con Se anunciarán más actividades conjuntas durante el próximo año.

La Reserva Club Sotogrande - Less than a month to go until you can enjoy paradise once again!

 

 

Less than a month to go until you can enjoy paradise once again!

The Beach is Back! – 1st April 2022

 

 

We’re counting down to the reopening of The Beach at La Reserva Club Sotogrande for the 2022 season.

There are some exciting new developments for the new season. These include the new Island Chambao, where a group of 12 can have their own private island, new VIP packages and a massage area from the team of the spa at SO/ Sotogrande. Join us for water sports on the lagoon and look out for our special gourmet nights at The Beach’s restaurant from the 11th of July to the 4th of September, featuring guest chefs and cuisine from around the world.

This year, booking is even easier, with online and WhatsApp booking options. Simply clic the button below to be taken to the online booking engine and reserve your sundebs in just a few clicks. Alternatively, send a WhatsApp to +34 677 58 58 58 to book your sunbed or table at the restaurant easily and quickly.

 

Tennis and Padel Activities

 

 

Take to the courts with your kids the Father’s Day and compete against other parent and child teams in a Doubles Tournament. Places are limited to just 16 pairs of under 10s and their parents. Starting at 4pm on the 19th of March and finishing on the 20th of March at 12.00, this will be a great way to get active with your kids and bond over your love for tennis. There will be tapas and paella in the Racquet Centre bar for all the participants on Sunday and entry is 40€ per pair.

Join us for padel and tennis Mix-Ins on Monday, Wednesday, Friday and Saturday mornings. It’s a great way to practice, improve your skills and make new friends. What’s more, a new padel pro – Pernille Bossy – has recently joined our team and she will take your game to another level!

Alternatively, our young players can also compete on the 27th of March in our Junior Tennis Tournament and there’s a padel Mix-In for their parents at the same time.

Please reserve your place by emailing lareserva.tenis@sotogrande.com or sending a WhatsApp to +34 670 98 00 93.

Celebrate Spring with us!

LRC Workshop- 26th March

 

 

To celebrate the start of Spring, we’re organising a blooming marvellous workshop on the 26th of March. Attendees will be creating a stunning flower centrepiece alongside the experts from Areka florists, followed by a delicious afternoon tea on the terrace at the Club House. The workshop starts at 11.30 and costs 20€ per person including both the workshop and the afternoon tea.

Easter at La Reserva Club!

 

 

 

Easter Holiday Camps

From the 10th to the 17th of April, children from 6 to 12 years old are invited to make the most of their time off at La Reserva Club. There’s a packed programme of activities over the week, from golf and tennis to riding and watersports, all led by an amazing teaching team. Kids can join in for just a day, or the full week, and there are half day and full day options. See the prices by clicking here.

Easter Sunday Family Fun

There are some fantastic family activities taking place at Racque Centre for Easter Sunday (17th April). From 11am the little ones can take part on workshops to paint Easter eggs and design and make bags to use for collecting Easter eggs. Once they have their bags, they can take part in a fun Easter Egg Hunt around the Racquet Centre and see how many yummy eggs they can find. Last but not least, there’s a sports day with lots of great activities including sack races or archery to enjoy.

 

 

 

Our agenda offers a full program of sports and activities for adventure lovers, luxury travellers, golf enthusiasts and sun worshippers. From weekly themed brunches, tours of Sotogrande and dining under the stars, to challenging golf, paddle tennis and tennis tournaments, there’s something for everyone. Make the most of your year at La Reserva Club!

Blue Origin and Sierra Space developing commercial space station

New Orbital Destination Opens Up Space For Business And Travel, Creating New Ecosystem

Blue Origin and Sierra Space today announced plans for Orbital Reef, a commercially developed, owned, and operated space station to be built in low Earth orbit. The station will open the next chapter of human space exploration and development by facilitating the growth of a vibrant ecosystem and business model for the future. Orbital Reef is backed by space industry leaders and teammates including Boeing, Redwire Space, Genesis Engineering Solutions, and Arizona State University.

Designed to open multiple new markets in space, Orbital Reef will provide anyone with the opportunity to establish their own address on orbit. This unique destination will offer research, industrial, international, and commercial customers the cost competitive end-to-end services they need including space transportation and logistics, space habitation, equipment accommodation, and operations including onboard crew. The station will start operating in the second half of this decade.

Conceptual images of occupants in the core module of Orbital Reef with Earth in the background

The core module of Orbital Reef.

Orbital Reef will be operated as a “mixed use business park” in space. Shared infrastructure efficiently supports the proprietary needs of diverse tenants and visitors. It features a human-centered space architecture with world-class services and amenities that is inspiring, practical, and safe. As the premier commercial destination in low Earth orbit, Orbital Reef will provide the essential infrastructure needed to scale economic activity and open new markets in space. Reusable space transportation and smart design, accompanied by advanced automation and logistics, will minimize cost and complexity for both traditional space operators and new arrivals, allowing the widest range of users to pursue their goals. The open system architecture allows any customer or nation to link up and scale to support demand. Module berths, vehicle ports, utilities, and amenities all increase as the market grows.

The Orbital Reef business model makes it easy for customers and is strategically designed to support a diverse portfolio of uses. The team has all the services and systems to meet the needs of emergent customers, including researchers, manufacturers, and visitors. Orbital Reef offers standard interfaces at all levels – locker, rack, and module. Seasoned space agencies, high-tech consortia, sovereign nations without space programs, media and travel companies, funded entrepreneurs and sponsored inventors, and future-minded investors all have a place on Orbital Reef.

The Orbital Reef team of experts brings proven capabilities and new visions to provide key elements and services, including unique experience from building and operating the International Space Station:

  • Blue Origin – Utility systems, large-diameter core modules, and reusable heavy-lift New Glenn launch system.
  • Sierra Space – Large Integrated Flexible Environment (LIFE) module, node module, and runway-landing Dream Chaser spaceplane for crew and cargo transportation, capable of landing on runways worldwide.
  • Boeing – Science module, station operations, maintenance engineering, and Starliner crew spacecraft.
  • Redwire Space – Microgravity research, development, and manufacturing; payload operations and deployable structures.
  • Genesis Engineering Solutions – Single Person Spacecraft for routine operations and tourist excursions.
  • Arizona State University – Leads a global consortium of universities providing research advisory services and public outreach.

“For over sixty years, NASA and other space agencies have developed orbital space flight and space habitation, setting us up for commercial business to take off in this decade,” said Brent Sherwood, Senior Vice President of Advanced Development Programs for Blue Origin. “We will expand access, lower the cost, and provide all the services and amenities needed to normalize space flight. A vibrant business ecosystem will grow in low Earth orbit, generating new discoveries, new products, new entertainments, and global awareness.”

“Sierra Space is thrilled to partner with Blue Origin and provide the Dream Chaser spaceplane, the LIFE module and additional space technologies to open up space for commercial research, manufacturing, and tourism. As a former NASA astronaut, I’ve been waiting for the moment where working and living in space is accessible to more people worldwide, and that moment has arrived,” said Dr. Janet Kavandi, former three time NASA astronaut and Sierra Space president.

“This is exciting for us because this project does not duplicate the immensely successful and enduring ISS, but rather goes a step further to fulfill a unique position in low Earth orbit where it can serve a diverse array of companies and host non-specialist crews,” said John Mulholland, Boeing VP and program manager for the International Space Station. “It calls for the same kind of expertise we used to first design and then build the International Space Station and the same skills we employ every day to operate, maintain and sustain the ISS.”

“The Orbital Reef represents the next evolution of the commercial space paradigm by creating the first ever crewed private sector platform in low Earth orbit. The Orbital Reef will carry forward the singular legacy of the ISS, supporting innovative microgravity research, development, and manufacturing activities which will advance fields as diverse as communications and biotechnology,” said Mike Gold, Executive Vice President for Civil Space and External Affairs at Redwire. “The microgravity environment presents an entirely new arena for commercial and scientific development, making Orbital Reef the platform that will launch new technologies and capabilities dramatically improving life on Earth while enabling humanity’s journey to the stars.”

“The Single Person Spacecraft will transform space walking,” said Brand Griffin, Program Manager for Genesis Engineering Solutions. “Space workers and tourists alike will have safe, comfortable, and quick access outside Orbital Reef. Shirtsleeve environment, great visibility, automated guidance, and advanced precision manipulators will make external operations cost-effective and routine.”

“ASU’s Interplanetary Initiative is honored to be leading the university consortium that is supporting Orbital Reef,” said Lindy Elkins-Tanton, Vice President of ASU’s Interplanetary Initiative and Principal Investigator of the NASA Psyche mission. “We’ve brought together an international group of more than a dozen universities to work on the ethics and guidelines of research — on how we can bring to bear all our expertise in science and research and manufacturing in low gravity, to help nations, corporations and groups that want access to Orbital Reef. It’s about collectively believing in our future and bringing science and engineering to bear on a better future – hugely exciting.”

Orbital Reef University Advisory Council

Arizona State University (ASU) leads a global consortium of universities, the Orbital Reef University Advisory Council. Comprising more than a dozen leading academic institutions with expertise in space and microgravity research, the University Research Advisory Council will focus academic community needs, stimulate research, advise novice researchers, evolve standards of conduct, and lead STEM outreach.

  • University Advisory Council members include:
  • Arizona State University
  • Colorado School of Mines
  • International Space University
  • Oxford University
  • Purdue University
  • Southwest Research Institute
  • Stanford University
  • University of Central Florida
  • University of Colorado at Boulder
  • University of Florida
  • University of Michigan
  • University of Texas at El Paso
  • University of Texas Medical Branch
  • Vanderbilt University