Patek Philippe 5750P Advanced Research Fortissimo: the sound
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Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe ”Advanced Research”

The manufacture presents a pioneering innovation for one of its most significant fields of competence – chiming watches.

The engineers at Patek Philippe “Advanced Research” have extended the horizon of its chiming watches by developing a totally new all-mechanical sound amplifying system. This fortissimo “ff” module consists of a flexibly suspended sound lever and an oscillating wafer made of transparent sapphire-crystal glass. In comparison with conventional minute repeaters and regardless of the case material, it delivers clearly amplified sound of excellent acoustic quality. Crowned by four patents, the pioneering technology is presented in the Ref. 5750 “Advanced Research” minute repeater, a special limited edition consisting of 15 watches cased in platinum and endowed with a unique dial design.

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe 5750P Advanced Research Fortissimo: the sound

The spirit of innovation has been in Patek Philippe’s DNA since the company was founded. True to this uninterrupted tradition, the manufacture has spared no effort to further push the limits of watchmaking artistry and move at the forefront of technical development. But Patek Philippe considers innovations to be meaningful only if they offer the user genuine added value in terms of quality, precision, and dependability in the long run.Founded in 2005, the Patek Philippe “Advanced Research” department has meanwhile been integrated in the Research & Development division and vested with the task of pursuing high-end research in the fields of new materials, technologies, and conceptual fundamentals intended to open totally new perspectives in the domain of watchmaking.

To attain these objectives, the manufacture has established unique competencies, called together its best specialists, and provided them with the latest technical resources, including instruments required for computer simulation. The engineers at Patek Philippe “Advanced Research” also collaborate with independent external research facilities such as the Centre suisse d’électronique et de microtechnique de Neuchâtel (CSEM) or the Federal Institute of Technology Lausanne (EPFL).

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Since 2005, Patek Philippe “Advanced Research” has stood out with pioneering work in the innovative field of Silinvar®, a derivative of silicon with phenomenal characteristics for watchmaking applications (temperature compensating, lightweight, lubricant-free, antimagnetic, etc.). Concurrently, the manufacture presented the first escape wheel in Silinvar® (2005), followed by the Spiromax® balance spring (2006), the Pulsomax® escapement (2008), the Oscillomax® ensemble (2011), and a further optimized version of the Spiromax® balance spring (2017). Each of these technology leaps was accompanied by the launch of a wristwatch in limited editions that were the first to be endowed with the innovative components. In the meantime, most of the movements for the current Patek Philippe watch collections are equipped with Spiromax® balance springs made of Silinvar.

In 2017, in a totally different field of research, Patek Philippe “Advanced Research” developed a compliant mechanism (system with flexible articulations) made of conventional horological steel that in Patek Philippe watches with two time zones is used to set the second time zone. This technical innovation was launched in the limited-edition watch that also first featured the optimized Spiromax® balance spring.

A sound amplification system with a sapphire-crystal oscillating wafer.

Today, the Patek Philippe “Advanced Research” department can present an important technical milestone in a domain that relates to the superb competencies of the manufacture: the chiming watches, or, more precisely, the minute repeaters. As regards these grand complications, Patek Philippe offers the largest portfolio of regularly produced models.Departing from the famous self-winding caliber R 27, the movement with which Patek Philippe in 1989 ushered in the grand comeback of the minute repeater, the engineers and designers at Patek Philippe “Advanced Research” searched for a way to amplify the volume of the time strike in a purely mechanical manner while preserving the excellent acoustic quality as well as the smallest possible dimensions. After several technical forays in various directions, they decided to preserve the design of the base movement and then on the bridge side (the side facing the wrist) to add a module that works like a mechanical loudspeaker. But unlike normal loudspeakers, the amplification of the sound does not rely on a flexible diaphragm which like the skin of a drum is attached along its periphery. Instead of a membrane, the system for which Patek Philippe registered three patents has an oscillating wafer made of synthetic sapphire with a thickness of 0.2 mm. Thanks to its angular motion, this rigid and freely movable wafer provides clearly better sound propagation for the confined volume of a wristwatch. The transparency of the sapphire glass also preserves the unobstructed view of the movement through the case back. To implement this heavily miniaturized system, the developers had to master considerable challenges, both in design and in production.

A flexibly suspended sound lever

To achieve sound transmission from the gongs of the minute repeater to the sapphire-glass oscillating wafer, the engineers developed a system with a steel sound lever that is attached in the middle of the oscillating wafer. The other end of this sound lever that resembles a tuning fork features a flexible attachment with a thickness of 0.08 mm. When the hammers strike the gongs, their oscillations are transmitted to the sound lever which in a first phase amplifies them and transmits them to the rigid oscillating wafer where they are further amplified. The angular motion of the oscillating wafer excites the air layers above and beneath the sapphire glass, producing a noticeably louder sound.

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe 5750P Advanced Research Fortissimo: the sound

A new type of sound propagation

Parallel to the integration of the fortissimo “ff” amplifier module, the team also developed a totally new sound propagation system. In a classic minute repeater, the strikes of the hammers on the gongs create oscillations of the entire watch. The sound is propagated on all sides by the case, the back, and the crystal glass. Therefore, the case material has a significant influence on the sound, whereby rose gold is considered the best precious metal for sound propagation while platinum, with its higher material density, presents the greatest acoustic challenge. In the minute repeater with the fortissimo module, an insulation rim made of a high-tech composite material acoustically uncouples the amplifier from the movement. The sound is first routed to the sound lever and then to the oscillating wafer and subsequently propagated through four openings at 12, 3, 6, and 9 o’clock in a titanium ring. The sound waves exit through a narrow slot between the case back and the case band. A dust filter protects the movement without affecting the sound. So the case material does not influence the sound and its propagation. It is always of the same quality, regardless of whether the case material is rose, yellow, or white gold or platinum.

Patek Philippe 5750P Advanced Research Fortissimo: the sound

Patek Philippe 5750P Advanced Research Fortissimo: the sound

A distinctly louder and totally harmonious sound

The fortissimo module attached in the case back allows the sound to be heard at a six-fold larger distance. So a classic minute repeater on the wrist, at a distance of 10 m, sounds as loud and clear as an amplified minute repeater at a distance of 60 m. The manufacture also leveraged its rich experience in the domain of chiming watches to create a reverberating sound that also pleases the ear; this requires considerable dexterity and acute hearing. Even though the sound amplified by the fortissimo module differs slightly from that of other minute repeaters, it offers the harmonic quality and acoustic richness that underpin the unique reputation of Patek Philippe minute repeaters and arouse enthusiasm with a long resonant fade out relative to the “attack” (hardness). Additionally, the maximum duration of the time strike (32 strikes at 12:59) – it usually lasts 17 to 18 seconds – was extended to 20 to 21 seconds, allowing the gongs to fade somewhat longer.

Platinum components

Apart from the additional fortissimo module, the caliber R 27 PS benefits from further technical enhancements with respect to materials and design factors. The minute repeater hammers, originally in steel, were replaced with platinum hammers, a patented solution that in this specific case improves the quality of the strike in line with the directives of the Patek Philippe Seal and produces a softer strike as well without reducing its sonority. A minirotor in platinum replaces the eccentrically recessed minirotor in 22K gold; thanks to the greater material density, it delivers the same winding power with a thinner design. With it, the thickness of the fortissimo module can at least be partially offset.A limited edition of 15 watches

To present the exclusive system of sound amplification and propagation, Patek Philippe is launching a limited special edition of the watch as was the case previously with the “Advanced Research” innovations. The Ref. 5750P Patek Philippe “Advanced Research” minute repeater comes in a sleek case with a slightly domed bezel. It is inspired by the Ref. 5178 minute repeater with cathedral gongs, has the same diameter of 40 mm. However, with a height of 11.1 mm, it is 0.57 mm thicker. To demonstrate the efficiency of the fortissimo system, the manufacture opted for the material that poses the greatest acoustic challenges – 950 platinum.

In its center, the five-part elaborately constructed dial features an openworked motif inspired by the spoked wheels of vintage automobiles. It stands out against the black background with snailed spiraling lines. The subsidiary seconds at 6 o’clock consists of a rotating disc with the same openworked motif against a black snailed background and a small marker that serves as a hand – a movable element which creates a unique, dynamic effect. The time is indicated by flat Dauphine hands in white gold and applied kite-type hour markers in blackened white gold.

The sapphire-crystal case back reveals the hammers and the classic gongs of the minute repeater as well as the sound lever in the shape of a tuning fork that carries the transparent oscillating wafer of the fortissimo amplifier system. A pierced Calatrava cross decorates the cover of the centrifugal governor that assures the regular rhythm of the time strikes. The spectacular outlook also shows the Gyromax® balance spring in Silinvar® launched in 2006 by Patek Philippe “Advanced Research” as well as the large bridge with Geneva striping and carefully chamfered and polished edges. The platinum minirotor sports a ray pattern in the style of the dial; it was created with a laser-based light-absorbing surface texturing technique that allows certain segments to appear black. This limited special edition is worn on a shiny orange alligator strap with black contrast seams and a platinum fold-over clasp.

With its unique fortissimo “ff” system for sound amplification and propagation, Patek Philippe “Advanced Research” presents an innovation that will seduce all enthusiasts of minute repeaters and technical debuts. It opens up totally new horizons for chiming watches.

Patents

Loudspeaker with freely oscillating wafer:
PCT/EP2021/066501 – TIMEPIECE COMPONENT COMPRISING A SOUND AMPLIFICATION DEVICE

Sound amplification mechanism:
EP3812844 A1 – TIMEPIECE COMPONENT COMPRISING A SOUND AMPLIFICATION DEVICE

Platinum hammers:
CH00153/21 – STRIKEWORK MECHANISM COMPRISING A STRIKEWORK HAMMER AND A STRIKEWORK GONG, IN REFERENCE TO SAID STRIKEWORK HAMMER AND IN REFERENCE TO SAID STRIKEWORK GONG

Helical gongs with a coplanar attachment assure the balanced amplification of the hour and minute strikes
EP21203307.0 – BOSSED GONG ASSEMBLY FOR THE STRIKING MECHANISM OF A MOVEMENT

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HUBLOT Introduces an Orange Carbon Edition of the Big Bang Unico Golf

HUBLOT Introduces an Orange Carbon Edition of the Big Bang Unico Golf

Hublot loves golf! Today, at LVMH Watch Week 2022, we’re extremely proud to introduce the Big Bang Unico Golf Orange Carbon, an entirely mechanical golf watch that can keep track of your score over the course of an 18-hole round.

In 2017 and in partnership with the most successful golfer of his generation Dustin Johnson, we introduced the world’s first mechanical golf watch, the Big Bang Unico Golf. Most golf watches are digital, but this innovative Swiss Made watch brought the joy of watchmaking mechanics to golfers’ wrists.

We developed a module for our Unico movement so that through three apertures, the watch showed golfers which hole they were on, how many shots they’d taken on that hole, and their cumulative score for the round. The Big Bang Unico Golf Orange Carbon continues the story, casing the ground-breaking Hublot MHUB1580 automatic movement in zesty, lightweight orange carbon.

The 45mm Big Bang Unico Golf Orange Carbon is simple to operate. The shot-counting mechanism is activated by a yellow putter-shaped pusher at 2 o’clock, which also advances the yellow stroke counter visible through an aperture at 3 o’clock. When it’s time to move to the next hole, another putter-shaped pusher at 4 o’clock resets the shot indication to zero and advances the hole indication at 9 o’clock by one hole. The cumulative score goes up by one with every recorded shot, and is shown through an aperture at 6 o’clock.

At the end of a round, the display can be reset to zero via the pusher at 8 o’clock. This pusher can be locked by rotating it 45 degrees to avoid accidentally resetting your score during a round. And because the watch is skeletonised, revealing the movement’s inner workings, every operation is visualised by an intriguing dance of precisely choreographed moving parts – just like a good golf swing.

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RETURN TO THE ORIGINS OF YELLOW GOLD: HUBLOT RECONNECTS WITH ITS FOUNDING SPIRIT

RETURN TO THE ORIGINS OF YELLOW GOLD: HUBLOT RECONNECTS WITH ITS FOUNDING SPIRIT

The new https://www.hublot.com/ pieces exclusively unveiled at LVMH Watch Week recapture the original essence of the manufacture: the fusion of gold and rubber in a sporty chic aesthetic, at a time when, over 40 years ago, the concept of the sport chic watch didn’t even exist.

Each of these six pieces represents a little piece of the manufacture’s history and the way in which it is moving forward. A clear line between what Hublot was, is and will be. Charting 40 years of history, expertise, creativity, total technical mastery and the foundations of a legend which, 40 years ago, had just one model: the Classic Original of 1980.

Today, each piece marks a chapter in the great Hublot adventure: the birth of the Big Bang, the Classic Fusion, the Spirit of Big Bang, the art of stone setting, skeleton work and the creation of the first manufacture movements, among others. In their own individual way, these six pieces fuse the aesthetic and technical elements of https://www.hublot.com/‘s signature. Yet always with a common denominator: yellow gold and black.

It finds its most essential expression in the Classic Fusion Chronograph. This is the first time it has been produced in yellow gold in a diameter of 42 mm. A clean, understated, stylish, self-winding bicompax: the first, original and unique.

It is followed closely by the Big Bang Integral, made entirely from yellow gold (case, bezel and bracelet). This version, designed from a single block of solid gold, is also available fully set with diamonds, alongside the ultimate Haute Joaillerie version.

This iconic trio is completed by the latest generation of https://www.hublot.com/ contemporary collections: the one and only Big Bang Unico, and the sculptural Spirit of Big Bang. The Big Bang is the first to feature a 42 mm case entirely in yellow gold with a rubber strap and Unico movement. It is the ultimate embodiment of Hublot’s 100% manufacture ethos, and features a calibre with a 3-day power reserve and an exterior that fuses yellow gold, deep black, skeleton work, performance and power.

And finally, the Spirit of Big Bang. Here the emphasis is on the design, which takes the form of an exquisite tonneau with alternating straight lines and curves, featuring polished and satin-finished surfaces of brilliant yellow gold which create a spectacular dance of light. In a 42 mm version with skeleton movement, it shares its One Click interchangeable strap system with the Big Bang and is still powered by the calibre HUB4700, one of the most accurate movements available with a rate of 5 Hz (36,000 vib/h).

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A Piece of Your Time: What Does It Mean to Gift a Woman a Watch?

A Piece of Your Time: What Does It Mean to Gift a Woman a Watch?

From as far back as the 16th-century, watches have been a luxury that holds far more sentimental value than merely telling the time. Today, giving a watch as a gift still contains a great deal of meaning. If that gift is from a man to a woman, it’s even more significant. 

If you’ve received one of our high-end, luxury timepieces as a gift from the special man in your life you might be wondering what it signifies. To offer some insight, we’ve outlined just some of the wonderful reasons men have bought their girlfriends, fiancées or wives a Backes & Strauss watch.

THE GIFT OF STYLE

Wristwatches have been a must-have fashion accessory since they became popular at the beginning of the 20th century. As small as they are, they say a lot about the wearer, and classic designs can complement even the most dedicated follower of fashion.

Our timepieces have been designed to be worn for decades, and tie into changing tastes in the world of what’s in vogue. When you’re given the perfect watch, you’re getting the result of careful thinking about your specific taste and lifestyle. You’ll hopefully receive an accessory that complements your overall style and makes you look that much more fabulous.

Whether it’s a streamlined chronograph or a frothy rose gold timepiece with a delicate strap, every Backes & Strauss watch has a character of its very own. Just like you do. The person who purchased your watch will have considered the essence of you, and your watch should express this.

THE GIFT OF PRACTICALITY

Even the sumptuous, diamond-encrusted, handcrafted masterpieces we create are utilitarian items. However advanced we may be technologically, people still need watches!

It’s good to stay organised, and this means keeping track of time throughout the day. But as many women can agree, it’s not always the most straight forward task to root around in your handbag to find your cellphone! A quick glance at a beautiful timepiece on your wrist is much easier and far more satisfying. Plus, it provides a subtle yet constant reminder of the special person who gifted you your watch too.

THE GIFT OF LUXURY

There’s nothing that can quite compare to unboxing a luxurious gift and Backes & Strauss makes this part of the process especially enjoyable. The sumptuousness of our designs extends into how our pieces are packaged, and we make sure every second you spend with one of our items counts!

Like jewellery, there is the exquisite suspense in sliding the box open to reveal what’s inside and then the pure joy at the thing of beauty you find. Whether it’s a birthday gift, a present for the holiday season or just because, when you gift a woman a watch, you’re also gifting her a symbol of opulence and splendour.

THE GIFT THAT KEEPS ON GIVING

Another significant metaphor that comes into play with a watch gift is that of giving someone time. This is a commodity we all wish we had more of with the ones we love. Watches can even become treasured heirlooms, handed down to the next generation of powerful women in the family to mark important milestones. In that sense, the strong sentimental value of your watch has no time limit – it is to be enjoyed for generations to come.

Wearing your new gift may even help you be more on time! After all, it elevates you and makes you look more polished and professional. This goes a long way towards readying you for the challenges you face every day.

THE GIFT OF A DAILY REMINDER

There’s nothing throwaway about the gift of a watch. After all, they’ve been carefully designed to be worn, used, and enjoyed each day. They’re also one of the only things that can be worn all the time and giving someone a timepiece means they’ll think of you more often.

A wristwatch will remind a woman of the person who gave it to her every time she puts it on, each time she looks at it during your day or night. And then once more when she takes it off before a shower, bath, swim, or to get a good night’s rest.

For betrothed couples, watches can make a poetic, romantic gift symbolising the couple’s time together. Classic timepieces are ideal as an anniversary gift as they signify the past, present and future. A man who gives you this kind of present is communicating the depth of his commitment and his abiding affection for you.

If you’re not yet betrothed and have received something of this calibre from the man in your life, it almost always means that he’s committed to you. It signifies the depth of your relationship and cements the idea that he would like to share every second, minute and hour together.

A PERSONAL, UNIQUE GIFT

What makes the perfect wristwatch such an ideal gift for women is the fact that so much care and attention goes into choosing it. You’ll treasure not only the handcrafted excellence that defines our pieces but how personally meaningful it is too. It tells you that the giver values your wants and needs and deepens your relationship with recognition of your individuality.

The gift of wristwatch shows that a lot of thought has gone into the present and that the giver is interested in you and wants to know what you like. As complex a process as this is, it’s simplicity itself and is evidence of a deep and abiding connection between two people.

Giving something as personal and meaningful as a Backes & Strauss wristwatch requires the giver to make a calculated risk because he has to understand you to buy you something you’ll love. It’s a way to establish even more of an emotional tie between a couple and is about your beloved taking a more active role in your life.

Many literal and figurative meanings can be ascribed to the gift-giving of a watch. But at the end of the day, it’s up to you to decipher what the intention is behind it. However, it’s a pretty safe assumption that if someone has taken the time to try and figure out what kind of timepiece would suit you and your needs best; he’s been hit by Cupid’s arrow!

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Backes & Strauss Announces ‘The Vitesse Collection’ in Collaboration with HRH Princess Michael Of Kent

Backes & Strauss Announces ‘The Vitesse Collection’ in Collaboration with HRH Princess Michael Of Kent

Backes & Strauss is delighted to announce the upcoming release of The Vitesse Collection of watches in collaboration with Her Royal Highness (HRH) Princess Michael of Kent.

Inspired by HRH’s lifelong passion and knowledge for the plight of Cheetah’s across the African continent, these exclusive watches show Backes & Strauss at its creative best while supporting vital efforts to preserve this extraordinary species.

“Time is of the essence to protect what remains of the worldwide Cheetah population, which currently sits at around 7,000 and continues to decline, I am especially passionate about this collaboration as it will raise awareness of the situation and benefit the Endangered Species Centre in South Africa and the Cheetah Conservation Fund in Namibia.”

— HRH SAID ON THE ANNOUNCEMENT.

PASSION FOR CHEETAHS

HRH’s interest in Cheetah dates back to her childhood in Mozambique, where she raised an orphaned cheetah cub named Vitesse, whom she hand-reared and later released into the wild after teaching her to survive on her own.

These experiences were the subject of 2017 autobiographical book A Cheetah’s Tale, which also explored the incredible bonds between animals and humans. The Princess also currently serves as the Royal Patron for both the benefitting organizations.

“This collaboration with HRH is the latest extremely exciting project for Backes & Strauss, as well as giving us the opportunity to produce stunning and unique timepieces, it will also help raise urgently needed funds to support conservation projects aimed at saving these beautiful cats from extinction.”

— COMPANY CEO VARTKESS KNADJIAN

VITESSE COLLECTION

The launch Vitesse Collection showcases several ‘Métiers d’art’ dials with hand painted cheetahs on enamel, mother-of-pearl, silk and green jade. There is also a dial with hand engraved cheetahs on a mother of pearl background. In addition there is an creative bezel set with Natural vivid yellow and black diamonds mimicking the skin pattern of the Cheetah.

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Legendary Depeche Mode front-man and Hublot Friend of the Brand, Dave Gahan

HUBLOT NAMED AS THE OFFICIAL PARTNER OF DAVE GAHAN’S SOLO TOUR

Legendary Depeche Mode front-man and Hublot Friend of the Brand, Dave Gahan, to begin special tour next month following release of new album Imposter To stay up-to-date, follow: @Hublot #Hublot

LONDON, November 2021 – Hublot loves Dave Gahan! The legendary Depeche Mode front-man, Rock and Roll hall of fame inductee, and Hublot Friend of the Brand has just released Imposter with his long-time collaborators Soulsavers. The new album is a story of songs, a stunning collection of soulful, poignant covers drawn from a rich tapestry of artists who’ve influenced his life and career in music, including Bob Dylan, Eartha Kitt and PJ Harvey. The album is Dave’s third collaboration with Soulsavers, following The Light & The Dead See in 2012 and Angels & Ghosts in 2015.


Hublot is proud to announce it will be the Official Partner of Dave’s solo tour, which begins on December 5th. Tickets for the first show at London’s Coliseum sold out instantly, prompting a second date on December 7th at London’s Shepherd’s Bush. Paris will welcome Dave Gahan’s solo tour at the Salle Pleyel on December 10th and the Berlin show will be held at the Admiralpalast on December 13th.Further tour dates and other special events will be announced in due course.

Hublot and Depeche Mode’s creative collaboration began in 2010. Through the partnership, there have been 5 various collections launched, while Hublot has been honoured to first support the band’s activities in aid of Teenage Cancer Trust in 2009, and then the non-profit organisation Charity:water.


HUBLOT
Founded in Switzerland in 1980, HUBLOT is defined by its innovation, which began with the highly original combination of gold and rubber. This “Art of Fusion” stems from the imagination of its visionary Chairman, Jean-Claude Biver, and has been driven forward by CEO Ricardo Guadalupe since 2012. The release of the iconic, multi-award-winning Big Bang in 2005 paved the way for new flagship collections (Classic Fusion, Spirit of Big Bang), with complications ranging from the simple to the highly sophisticated, establishing the extraordinary DNA of the Swiss watchmaking house and ensuring its impressive growth. Keen to preserve its traditional and cutting-edge expertise, and guided by its philosophy to “Be First, Different and Unique”, the Swiss watchmaker is consistently ahead of the curve, through its innovations in materials (scratchresistant Magic Gold, ceramics in vibrant colours, sapphire), and the creation of Manufacture movements (Unico,
Meca-10, Tourbillon). HUBLOT is fully committed to creating a Haute Horlogerie brand with a visionary future: a future which is fused with the key events of our times (FIFA World CupTM, UEFA Champions League, UEFA EUROTM) and the finest ambassadors our era has to offer (Chiara Ferragni, Pelé, Kylian Mbappé, Usain Bolt, Novak Djokovic). Discover the HUBLOT universe at our network of boutiques located in key cities across the globe: Geneva, Paris, London, New York, Hong Kong, Dubai, Tokyo, Singapore, Zurich and at HUBLOT.com
We love Dave Gahan! It’s been an incredible journey working with Dave and Depeche Mode and supporting their tours and their charity projects over the years. It brought us such great
joy to hear his new material and see him touring with Soulsavers again. What a voice! What a talent!”
Ricardo Guadalupe

HUBLOT CEO
”Hublot have been such great partners of ours for such a long time now – and I’m so pleased to be working with Ricardo and his team again. Putting Imposter together with Soulsavers has been a deep and soulful experience and I’m proud that we’ve made such a special record. I’m excited to be able to perform and present this special album live, starting here in London in December. And with special thanks to Hublot for the continued support and partnership.” Dave Gahan
”

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OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE
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ROLEX Oyster Perpetual Lady Date-just the audacity of excellence

ROLEX Oyster Perpetual Lady Date-just the audacity of excellence

“A classic designed for a lady”. So might some describe the Oyster Perpetual Lady-Datejust. Maybe they’re right. If “classic” means perpetuating tradition with a blend of elegance and precision, grace and resistance, beauty and technical performance. If being “a lady” means constantly pursuing a higher standard with unyielding determination. Then indeed the Lady-Datejust is a classic designed for a lady.

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

1957. THE BIRTH OF AN ICON.
Audrey Hepburn was captivating Hollywood, Sylvia Earle obtained her Master of Science, Françoise Sagan was shaking up the literary landscape, Pat Smythe reigned supreme in equestrian sport, and fashion designer Adèle Simpson had New-York clamouring for her latest creations. Women were changing.

No less ladylike than their mothers, they were enjoying new, active lifestyles. Hans Wilsdorf, the founder of Rolex, understood this: the modern woman wanted to manage her time to control her destiny. She needed as much precision as men. And so was born, in 1957, Rolex’s classic women’s watch: the Lady-Datejust. A watch of smaller proportions built on unwavering standards of excellence. A watch for women that was every bit as reliable as a man’s. With this innovation, the brand had broken new technical ground in terms of the case size, while also obtaining COSC chronometric certification for this small model.

The Lady-Datejust was inspired by audacity. It addressed not only a technical challenge but a cultural one, too: this watch would serve to further women’s independence. An uncompromising creation, combining elegance and accuracy on the wrist of a modern, graceful and accomplished woman. A symbol of assertiveness expressed in exquisitely feminine form.

Incorporating several decades of watchmaking innovations, the Lady-Datejust has established itself as the ultimate classic women’s watch: a piece of technical prowess
made for women who believe in themselves.

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

AN AUTHENTICALLY MODERN CLASSIC

Adopted by women whose steadfast determination has led them to remarkable achievements, the Lady-Datejust graces the wrist of the marine biologist Sylvia Earle, the golf champion Annika Sörenstam, and the singer Dame Kiri Te Kanawa. As pioneers in each of their fields, they portray a new image of femininity: engaged, modern and in permanent pursuit of excellence.

Inspired by their legacy, the next generation is bringing renewed vigour to disciplines across the spectrum. Whether it be the prodigious pianist Yuja Wang, the tennis champion Garbiñe Muguruza, the biologist Emma Camp working to protect coral reefs, or the sitar virtuoso Anoushka Shankar, these women are the new faces of
contemporary femininity.

FEATURES OF THE LADY-DATEJUST
• Classic timeless elegance
• Instantaneous date with Cyclops lens
• Many variants (large selection of dials, bezels and bracelets)
• Superlative Chronometer certification, specific to Rolex
• International five-year guarantee
• Self-winding mechanical movement, COSC certified
• Power reserve of 55 hours
• Syloxi hairspring in silicon
• High-performance Paraflex shock absorbers
• 28 mm Oyster case, waterproof to a depth of 100 metres (330 feet)

WATCHMAKING KNOW-HOW AND TECHNOLOGY CONCENTRATED IN A SMALL WATCH 28 MM OYSTER CASE A SMALL CASE FOR A GREAT WATCHMAKING ACHIEVEMENT

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

The Lady-Datejust’s Oyster case, 28 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of Oystersteel, a particularly corrosion-resistant alloy, or from 18 ct gold. The case back, edged with fine fluting, is hermetically screwed down with a special tool that allows only certified Rolex watchmakers to access the movement.

The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The crystal, with a Cyclops lens at 3 o’clock for easy reading of
the date, is made of virtually scratchproof sapphire. The waterproof Oyster case provides optimum protection for the Lady-Datejust’s movement.

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

OYSTER PERPETUAL LADY-DATEJUST THE AUDACITY OF EXCELLENCE

PERPETUAL CALIBRE 2236 A MOVEMENT AT THE FOREFRONT OF WATCHMAKING TECHNOLOGY

The Lady-Datejust is equipped with calibre 2236, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks and magnetic fields, convenience and reliability. The oscillator of calibre 2236 has a balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on high-performance Paraflex shock absorbers, designed and patented by Rolex.

Calibre 2236 is fitted with a self-winding module via a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide constant energy. It offers a power reserve of approximately 55 hours.

The movement of the Lady-Datejust will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising
quality standards.

SYLOXI HAIRSPRING AN EXCLUSIVE HAIRSPRING FOR OPTIMUM STABILITY

Calibre 2236 incorporates a Syloxi hairspring in silicon, which is patented and manufactured by Rolex. Insensitive to magnetic fields, the Syloxi hairspring provides great stability in the face of temperature variations and remains up to 10 times more precise than a traditional hairspring in case of shocks.

The Syloxi hairspring found in calibre 2236 has a geometry that guarantees the regularity of the movement in any position. It also includes a paramagnetic nickel-phosphorus
escape wheel.

A SINGULAR WATCH IN EVERY WAY

The quintessentially classic watch, known for its timeless and inimitable style, the Lady-Datejust has, over time, unveiled a variety of bezels and dials that reflect as much the personality of its wearer as the model’s ability to renew its own elegance in fine detail. It beckons its owner to shape its own future.

DIALS, BEZELS AND CASES

Multiple dial variations are possible on the Lady-Datejust. They are available in a wealth of materials, colours, motifs and markers – indices, Roman or Arab numerals – with numerous gem-setting options for the hour markers or the dial itself. Among the iconic champagne-colour, silver, white, pink and diamond-set dials, the dial in mother-of-pearl
stands out for its singularity. Domed, fluted or gem-set, the bezel of the Lady-Datejust is available in three different designs, each conferring its own distinctive aesthetic.

MOTHER-OF-PEARL DIAL NATURAL ELEGANCE

Mother-of-pearl is by its nature full of mystery and surprises. Depending on its origin, it can be pink, white, black or yellow. It differs in colour, intensity and structure according to the part of the shell from which it is extracted. At Rolex, mother-of-pearl is never artificially coloured. Instead, particular know-how and skill are devoted to simply highlighting its natural beauty and preserving the original hues. As all mother-of-pearl dials are unique pieces, an identical dial will never be found on another wrist.

GOLD AND OYSTERSTEEL

The Lady-Datejust is available in several metal alloys: Oystersteel, 18 ct yellow, white or Everose gold, and in a Rolesor version (combining Oystersteel and yellow, white or
Everose gold).

GOLDS BY ROLEX

Whether yellow, white or Everose, the 18 ct gold of the Lady-Datejust shines with a special radiance. Rolex has its own foundry and develops its gold alloys from the purest
raw materials. From casting to the shaping and polishing of the gold, everything is carried out in the Rolex workshops with meticulous care to ensure impeccable quality. Everose gold, an exclusive 18 ct pink gold alloy developed and patented by Rolex, owes its unique hue to its exclusive composition.

THE GEM-SET LADY-DATEJUST

In 2021, Rolex introduced a new sparkling version of its Oyster Perpetual Lady-Datejust. This entirely gem-set version in 18 ct yellow gold is draped in glittering diamonds. The case is entirely set with 158 brilliant-cut diamonds on the case sides and lugs, while the bezel features 44 brilliant-cut diamonds. This new Lady-Datejust is fitted on a President bracelet set with 596 brilliant-cut diamonds. Its dial is paved with 291 brilliant-cut diamonds.

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HUBLOT LOVES ASPEN SNOWMASS

HUBLOT LOVES ASPEN SNOWMASS

Hublot takes on the (Black) Diamond and pays tribute to 75 years of Aspen Snowmass with the Classic Fusion Aerofusion Aspen Snowmass Limited Edition

Aspen Snowmass is an enigma. A destination steeped in history and community, it also moves with speed and draws visitors the world over. It is hard to make time stand still in America’s most iconic and adventurous mountain town, but that’s exactly what Swiss luxury watchmaker Hublot and Aspen Snowmass have achieved today.

In honor of the 75th Anniversary of Aspen Snowmass, Hublot: The Official Resort Partner and Official Timekeeper of Aspen Snowmass, has kicked off the resort’s auspicious 75th anniversary (taking place in January 2022) ahead of time, by launching a limited-edition commemorative timepiece to celebrate the Diamond Anniversary (that is fondly termed “The Black Diamond Anniversary” in acknowledgement of the mountain’s famed downhill terrain).

Aspen Snowmass – home to four mountains, two towns and one unforgettable experience at the confluence of nature, culture, and recreation – and Hublot – renowned for The Art of Fusion, have combined forces to design a piece that speaks to the DNA of both the mountain and the Swiss luxury Maison.

Designed in artful collaboration, the alpine-white skeletonized timepiece takes on the iconic Hublot Classic Fusion model. This limited edition of 30 pieces made of black ceramic with a white ceramic bezel features the Aspen tree leaf on the second hand and high shine brilliant titanium, a homage to the silver mining heritage of the Rockies and Aspen township. The limitation is stamped on the back of the timepiece along with the 75-year commemorative logo: the piece is a true collector’s item for 30 lucky few.

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Girard-Perregaux – Tourbillon with three flying bridges Aston Martin Edition

Girard-Perregaux – Tourbillon with three flying bridges -Aston Martin Edition

  • New Tourbillon with Three Flying Bridges – Aston Martin Edition celebrates the shared passions of the two luxury brands
  • This is the first timepiece to be offered after Girard-Perregaux was announced as Official Watch Partner of Aston Martin in February
  • World premiere – black calf leather strap featuring Girard-Perregaux’s exclusive Rubber Alloy
  • Just 18 Tourbillon with Three Flying Bridges – Aston Martin Edition will be made

La Chaux-de-Fonds – Switzerland: The first timepiece borne of the recently announced partnership between Girard-Perregaux and Aston Martin has been revealed today. The Tourbillon with Three Flying Bridges – Aston Martin Edition unites the watchmaking expertise of Girard-Perregaux with Aston Martin’s unique knowledge of luxury and performance.

Both brands demonstrate a passion for refined craftsmanship and have been working together, sharing their understanding of design, materials and technology. This latest model celebrates the iconic Three Bridges pocket watch from the 19th century in a decidedly contemporary way, down to the smallest details, including the strap. The latter is a world premiere, presented in black calf leather and featuring Rubber Alloy, an innovative rubber insert injected with white gold. The design of the strap is intended to evoke thoughts of Aston Martin racing cars of the past.

Upholding Girard-Perregaux tradition, this model skilfully plays with proportions and shapes much to the delight of aesthetes.The 44 millimetre case of the Tourbillon with Three Flying Bridges – Aston Martin Edition is formed of Grade 5 titanium, a strong, hypoallergenic alloy selected by Aston Martin for its
lightweight properties. It is suffused with black DLC (Diamond-Like Carbon), bestowing the watch with a stealthy appearance. Interestingly, titanium ore was discovered in Great Britain, the home of Aston Martin, back in 1791 by an English clergyman, William Gregor, in the same year Girard-Perregaux was founded.

A sapphire crystal ‘box’ is positioned front of house, as well as to the rear, coaxing light to illuminate the case interior, thereby augmenting readability. The movement eschews a mainplate, sitting between both panes of sapphire crystal and seemingly floating in mid-air. Three bridges, an iconic signature of Girard-Perregaux, span the dial and are formed of titanium with black PVD (Physical Vapour Deposition) treatment and polished angles. The design endows the timepiece with an airy appearance, affording breathtaking views of movement components ordinarily hidden from view. While Girard-Perregaux has a long history of making the invisible visible, in this instance it has ventured off-piste, creating a watch whose movement appears to levitate within the case. This is achieved by paring back the movement, causing the mainplate to seemingly disappear, thereby creating the illusion of the movement flying within the case. It was this particular characteristic that led to the term ‘Flying Bridges’.


The cage of the tourbillon, positioned in the lower portion of the dial, is ‘lyre-shaped’, a characteristic found on all the company’s tourbillons dating back to the 19th century. A blued hand affixed to the cage imparts the running seconds. The tourbillon cage, measuring a mere 10mm in diameter, is composed of 79 components which collectively weigh only 0.25 grams. This remarkably low figure helps mitigate energy consumption.

The barrel, positioned at 12 o’clock, is openworked, affording partial views of the mainspring. A white gold micro-rotor, positioned beneath the barrel, energises the mainspring and, unlike most automatic watches, it grants unobstructed views of the movement. The car company’s name is engraved on the vertical flank of the micro-rotor and is filled with white luminescent treatment which appears blue in restricted light. Likewise, the indexes and hands are also treated with white luminescent treatment and, once again, emit a blue glow in dim light.

Patrick Pruniaux, CEO of Girard-Perregaux, said, “We are delighted to partner with Aston Martin, entrusting their team with arguably our most iconic timepiece, delivering a fresh perspective on Haute Horlogerie. Rarely do we work with others to reinterpret the Three Bridges, however, on this occasion, we have made an exception, mindful of Aston Martin’s prowess for design.

“When viewing the design of an Aston Martin, you will note the firm’s distinctive front grille, first seen on the DB Mark III of the late 50s. Likewise, the scoops and side strakes found on the company’s modern-day models are functional elements, intended to improve airflow while enriching the overall appearance of each car.”

“At Girard-Perregaux we share a similar philosophy. For example, when the Maison released the now-legendary Tourbillon with Three Gold Bridges in 1867, it transformed three functional elements into attractive aesthetic features and demonstrated an approach that we continue to employ today. Finally, this latest partnership provides a fascinating chapter in Girard-Perregaux’s 230-year history.”Marek Reichman, Aston Martin Executive Vice President and Chief Creative Officer adds: ‘The greatest of the challenges we faced with the design of this new timepiece were those of scale, as you can imagine. We had to consider lines and proportion on a far smaller scale than we are used to in the realm of automotive design. That said, good design is good design, whether it is a watch or a car, the principles remain the same. I’m delighted with the finished watch and congratulate everyone who worked on this project as this collaboration has produced a timepiece of great beauty.

The Tourbillon with Three Flying Bridges – Aston Martin Edition, a limited edition of 18 pieces, is immediately available worldwide in all authorised Girard-Perregaux retailers.

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A NEW BOUTIQUE, AN EXCLUSIVE PIECE: HUBLOT PAYS A TWOFOLD TRIBUTE TO MEXICO

A NEW BOUTIQUE, AN EXCLUSIVE PIECE: HUBLOT PAYS A TWOFOLD TRIBUTE TO MEXICO

From Mexico City to the country as a whole, Mexico has long since been one of the brightest stars in the Hublot galaxy, with a fondness and enthusiasm that have shown no signs of waning over the brand’s 40 years of existence.

To commemorate this treasured union, Hublot decided to launch two simultaneous initiatives in honour of Mexico. The first is a deeper celebration of their ties: The manufacture has announced the opening of its first official boutique in Cancun. It joins the country’s existing network of three boutiques, with the latest addition situated in a truly iconic spot on the easternmost tip of Mexico. This cosmopolitan city is a piece of paradise, its geographical location reflecting its outward-looking spirit, situated a few nautical miles from Havana, Miami and the Cayman Islands, where the turquoise waters of the Gulf of Mexico meet the Caribbean Sea.

To celebrate these ties, Hublot will reveal an all-new creation that will convey the very special relationship between Hublot and Mexico: The Hublot Classic Fusion “Maya”, an exclusive numbered piece specially designed for the occasion and released as a series of just 25 pieces.

A vibrant tribute to Mayan culture, the centre of the piece depicts its traditional calendar cycles. This extremely sophisticated system demonstrates the advancement of a civilisation whose roots stretch back to prehistoric times and that made significant progress benefiting humanity as a whole in the fields of writing, art, architecture, agriculture, mathematics and astronomy.

The same is also true of the Haab calendar. By splitting the year into cycles, it helped support the development of mathematics and astronomy. The circle of glyphs in the middle of the dial comprises the 19 months of the Haab. The first 18 months each have 20 days and are followed by a short final period of just 5 days to give a total of 365 days.

In the centre, the carried load depicts the last of these 20 days, ajaw, meaning “lord” or “rule”. It is one of the main glyphs used in Classic Maya art. In this context, the “day” carried represents the beginning of the entire calendar year, making the load bearer actually a ‘year bearer’.

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