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SONY – Xperia 1 III

Xperia 1 III

Speed and beyond

The Xperia 1 III combines its predecessor’s remarkable AF speed with new optics reaching up to 105 mm. Together with the astonishing 4K HDR OLED 120Hz refresh rate display, and exceptional audio and gaming, this is a smartphone that goes above and beyond your expectations.

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Experience breathtaking speed in everything you do

Speed is at the very heart of the Xperia 1 III experience—from the immersive 4K HDR OLED display with its rapid 120Hz refresh rate to the triple lens camera which features fast AF even when shooting extended telephoto.

For photographers
Professional technology from Alpha cameras

The Xperia 1 III was co-developed with the engineers behind the latest Alpha 9 series cameras, renowned for their industry-leading autofocus technology, and with input from professional photographers, who helped tune the technology and refine the photographic experience and results. Key features include fast AF in all three cameras, plus Real-Time Tracking technology for accurate shots of moving subjects.

Outstanding ZEISS quality in your Xperia®

ZEISS optics calibrated specifically for your Xperia® smartphone. The ZEISS® T* coating contributes to exquisite rendering and contrast by reducing reflections.

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Sony Launches FX3 Full-Frame Camera with Cinematic Look and Enhanced Operability for Creators
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Sony Launches FX3 Full-Frame Camera with Cinematic Look and Enhanced Operability for Creators

Sony Launches FX3 Full-Frame Camera with Cinematic Look and Enhanced Operability for Creators

The Most Compact and Lightweight Cinema Line Camera and First Choice for Creators Who Strive for New Cinematic Freedom

  • 2 megapixel full-frame back-illuminated CMOS Exmor R™ sensor and BIONZ XR™ image processing engine
  • Ultra-high sensitivity with ISO expandable to 409,600 for very low light conditions and 15+ stops of dynamic range
  • S-Cinetone™ look profile which is inspired by the digital cinema camera VENICE’s colour science, also used in FX9 and FX6 Cinema Line cameras, and records up to 4K 120p
  • Compact and lightweight body design with high operability for hand-held shooting, gimbal and drone-mounted work
  • Multi-thread (1/4-20 UNC) body makes it easy to mount accessories
  • Detachable XLR handle unit with two of XLR/TRS audio input
  • “Active Mode” image stabilisation supports handheld movie shooting
  • Fast Hybrid Auto Focus, Touch Tracking (real-time tracking) and Real-time Eye AF, also used in other Alpha™ cameras
  • Uninterrupted 4K 60p recording (Continued) by Effective heat dissipation and built-in cooling fan　

(ASIA PACIFIC, 24 February 2021) – Sony today officially announced the FX3 (model ILME-FX3) camera that combines the best of Sony’s industry-leading digital cinema technology with advanced imaging features from Alpha™ mirrorless cameras to create the ultimate cinematic look.

As the latest addition to Sony’s Cinema Line, the FX3 delivers a cinematic look and professional operability and reliability all in one device that answers the needs of young creators who are looking for new ways to express their creative vision. The new model provides outstanding image quality and usability for small scale and one-person shooting. The FX3 boasts first-class focus performance, optical image stabilisation, handheld shooting design and advanced heat dissipation for extended recording times. All this in a compact, lightweight body that provides the performance and mobility to meet the growing demands of today’s content creators.

“The FX3 was designed to turn creative vision into reality,” said Ryo Ochi, General Manager, Digital Imaging Division, Sony Electronics Asia Pacific. “It allows creators to bring their visual expression into the world of cinema through immersive content. We will continue to support the world’s creators through Sony’s Cinema Line Series.”

Cinematic Look

The FX3 flaunts Sony’s industry-leading image sensor technology to achieve high processing speeds and outstanding image quality. The full-frame, back-illuminated Exmor R CMOS sensor full-frame 10.2 megapixel (approx. effective) count for movie recording (and 12.1 effective megapixels for stills) and the BIONZ XR image processing engine team up to ensure high sensitivity with low noise. The standard ISO range is 80 to 102,400 (expandable to 409,600 when shooting a movie), and dynamic range is an impressively wide 15+ stops2.

In response to a growing need for more expressive depth, the FX3, along with FX9 and FX6 Cinema Line cameras, allows users to create a cinematic look without post-production using S-Cinetone. Based on the colour science inspired by Sony’s flagship VENICE camera, S-Cinetone delivers natural mid-tones, plus soft colours and smooth highlights that are essential to cinematic look.

Create movies with in-camera 4K recording at up to 120 frames per second3. Extraordinarily smooth slow-motion imagery (up to 5x) at QFHD (3840 x 2160) resolution with autofocus provides new expressive capability.

Sony FX3 Full-frame Cinema Line Camera

Designed for Comfortable Solo-Shooting

The most compact and lightweight Cinema Line camera is ideal for handheld shooting, gimbal and drone-mounted work. It weighs just 715 grams, including the battery and memory cards, and the body is 77.8 mm high, 129.7 mm wide and 84.5 mm deep – without protrusions. The camera grip has been carefully designed to provide optimum flexibility, stability and comfort for long shoots.

Designed for mobility and efficiency, the FX3’s body features five thread holes (1/4-20 UNC) to easily attach compatible accessories while remaining light enough for handheld shooting and making it easy to carry and set up. The supplied XLR handle unit securely attaches to the body via the Multi Interface Shoe without any special tools and provides three additional thread holes for accessories: two on the top and one on the end. External monitors, recorders, wireless microphone receivers, the accessory shoe kit (cold shoe plate), or other add-ons can be securely attached.

To enable high quality audio, the XLR handle unit includes two XLR/TRS audio inputs to the FX3. With an optional XLR microphone, digital audio data can be directly transferred to the camera for outstanding audio quality.  Camera settings provide audio recording formats, including 4-channel 24-bit recording. Because the XLR adaptor is integrated into the handle and does not require any additional cables or batteries, it offers stress-free set up.

The FX3 offers Fast Hybrid autofocus (AF) by using the 627 points focal plane phase-detection system during movie recording. The camera is further enhanced with Touch Tracking (Real-time Tracking) where simply touching the desired subject on the monitor screen initiates auto focus and tracking on that subject. Precise and smooth focus is maintained with Real-time Eye AF – technology that pinpoints eye even when subjects are looking down or up at steep angles. Additionally, other AF features have been included and refined in response to feedback from professional users, including AF Transition Speed, AF Subject Shift Sensitivity, intuitive control and AF support when focusing manually. These AF features have been implemented in the FX3 to ensure stable, flexible and precise focusing in any situation and are easy to operate for solo shoots.

The FX3 features 5-axis optical in-body image stabilisation – highly effective for handheld shooting. A high precision stabilisation unit and gyro sensors have made it possible to provide an Active Mode4 that is dedicated to movie shooting in each format, including 4K. In-body image stabilisation means that effective stabilisation can be achieved with a wide range of lenses, including E-mount lenses that do not include stabilisation of their own. In addition, the FX3 records image stabilisation metadata that can be done more practical adjustment during post-production using Catalyst Browse/Prepare.

Expandability and Operability for Content Creators

Operability

No compromises have been made when designing the FX3 in terms of professional control and operability. The buttons frequently used in movie shooting such as ISO, iris, and white balance adjustment are located on the grip and on the top of the body. The design allows solo creators to control the buttons with one hand. In addition, 140 functions assignable to 15 custom keys allow for ultimate efficiency.

The zoom lever located on the top of the grip not only controls compatible powered zoom lenses, but also allows Clear Image Zoom to be also used with unpowered zoom and prime lenses with less image degradation – reducing the number of lenses required for many projects. This lever also enables smooth zooming that is difficult for manual zoom-ring control.

Recording lamps (tally) are provided on the upper front and rear of the camera, so that operator can easily distinguish when the camera is rolling. A side-opening vari-angle touch-panel LCD monitor allows for easy operation and is suitable for gimbal-mounted shots, complicated angles, handheld operation and more. Flexible Exposure Mode allows the FX3 to have a similar Auto/Manual switch operation as other FX series cameras for aperture (iris), shutter speed, and ISO, which can be set independently. A short press of the assigned custom buttons enables switching between locking the dial / Manual, and a long press on the custom buttons allows on-off switching of Auto setting.

Reliability

Creators need more than just refined features and performance; they also need reliability and durability. The FX3 combines a fan for active cooling with effective heat dissipation resulting in uninterrupted 4K 60p recording without thermal shutdown5. The newly developed fan provides high-efficiency cooling.

The new camera also features a dust and moisture resistant design and durable magnesium alloy chassis. Moreover, USB PD (Power Delivery) supports fast charging[x] for uninterrupted recording.

Expandability

The FX3 is compatible with several recording functions including S-Log3 gamma with S-Gamut3.Cine colour space to preserve rich colour and gradation, that can record in a high dynamic range and wide colour gamut. It also supports internal recording in XAVC S™ and XAVC S-I formats in 4K (QFHD) and FHD, and XAVC HS™ (MPEG-H HEVC/H.265, 4K only) format. 4K 60p video in 10-bit 4:2:2 or 16-bit RAW format can be output to an external device via the FX3 HDMI Type-A jack.

The FX3 also offers fast, future-oriented media slots that contributes to unprecedented shooting freedom with two CFexpress Type A cards. The same data can be simultaneously recorded to both cards for backup, and a “relay” mode will automatically switch to the second media card when the first media card becomes full during recording.

The new camera has been developed with advanced connectivity features to better assist professional creators with high-speed wireless LAN functionality (2.4 GHz or 5 GHz band[xii]) and wired LAN connection via a compatible USB-to-Ethernet adaptor. This FX3 also supports remote shooting from PC by Imaging Edge Desktop™ application “Remote” via Wi-Fi, or Superspeed USB 5Gbps connection over USB Type-C® terminal.

About Cinema Line

Cinema Line is a series of cameras that have a filmic look – cultivated from Sony’s long experience in digital cinema production – plus, enhanced operability and reliability that respond to the wide variety of creators’ high demands.

Cinema Line includes the digital cinema camera VENICE, highly acclaimed in the feature and episodic production industry, the professional camera FX9, which is popular for documentary and drama production and the FX6, for grab and shoot action and content creation. With the addition of the new FX3, the most compact camera in the series, Sony offers a true line up of versatile creative tools for all types of visual storytellers.

Pricing and Availability

The FX3 will be available in selected countries in Asia Pacific from March 2021.

Exclusive stories about Cinema Line, FX3 and Sony’s other imaging products can be found at https://www.sony-asia.com/electronics/cinema-line and https://www.sony-asia.com/alphauniverse/home – resources designed to educate and inspire all fans of Sony’s technology for content creation and photography.

A product video on the new FX3 can be viewed at: https://youtu.be/2YXh88hwqnM.

For detailed product information, please visit: https://www.sony-asia.com/electronics/interchangeable-lens-cameras/ilme-fx3.

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InsideTracker Mobile App
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Introducing the New InsideTracker Mobile App — Pioneering the Next Generation of Personalized Human Performance

Introducing the New InsideTracker Mobile App — Pioneering the Next Generation of Personalized Human Performance

It’s here. It’s arrived—the new InsideTracker mobile app.

After years of spirited debates, thousands of hours of scientific research, and countless iterations of designs, we are very proud to announce the achievement of a significant milestone for InsideTracker – the launch of our new iOS mobile app.

Now, InsideTracker customers can experience a new pinnacle of potential, personalization, and performance from your ultra-personalized nutrition system.

With this first of its kind, customer-exclusive app, you can now integrate real-time physiomarker data from your fitness tracker with your existing blood and DNA biomarker data. This unprecedented combination of Blood + DNA + Fitness Tracking data adds an exponential level of precision and customization to your InsideTracker Action Plan.

Fundamentally, it’s a simple equation with profound results. The more data you put into it, the more impact you get out of it.

Finally, a real-time and complete picture of your health and wellness

When we set about to design this new app from the ground up, we knew we had an ambitious task ahead of us, but one that would successfully realize our company vision. Integrate more and more scientifically proven biometric data inputs to deliver real-time, holistic health & wellness insights.

As a super performer, conscious achiever, and longevity seeker, you are actively looking to not only add more fidelity and deeper insights to your plans but also centralize all the growing and disparate sources of quantified data about your bodies. You wanted to measure more precisely, see more clearly, and act more confidently. In the end, understand the relationship, causation, and correlation between these different data points. You spoke, we listened, and it is here!

Additionally, as we dug deeper, our team of InsideTracker behavioral scientists unearthed more insights to inspire and inform our approach.

Building new habits that stick is a tall order for anyone. You must understand conceptually and intellectually “how” to get it done and be inspired, maintain & sustain, and have a systematic routine if you want to make progress in your health journey. The seeming complexity of orchestrating all these elements to drive desired behavior change can be overwhelming all on your own. And while you may have the goal in mind (e.g., strength, endurance, healthy aging), it can seem out of reach to visualize and realize the steps needed to reach that goal.

But with any challenges or speed bumps that come our way, we see opportunity. So we set about to create an elegant, mobile-first solution that addresses these problems head-on and puts the inherent power of InsideTracker right at your fingertips.

The app was created around a simple idea – provide limitless access to your health and wellness data, helping to keep you on track and build the sound habits you need to reach your health & wellness goals.

A host of brand new features were purpose-designed to provide a clearer & comprehensive picture of your health profile, real-time & immediate feedback, and put more customization & control in your hands.

Fitness tracking integration = more precision and personalization

We know that you, our insatiably curious InsideTracker customers, are measuring more and more data from a growing set of sources such as blood, DNA, and physiological biomarkers.

While all of these tell valuable, in-depth, and nuanced stories about what’s going on inside your body, the truth is they come at different times and frequencies.

Blood reflects what’s going on right now, but it’s just not practical or realistic to test daily. DNA can reveal your body’s potential for certain wellness traits, but your genetic blueprint is stable, unchanging and testing is genuinely only a once in a lifetime occasion. Physiological data, such as resting heart rate and sleep, provide motivating reminders of your daily activity and help monitor regular progress, but don’t effectively translate that data to simple, tangible, and effective “So now what?” actions.

The InsideTracker mobile app’s inherent power is its capability to make the whole truly greater than the sum of these individual parts. The simple act of adding fitness tracking data to your blood and genetic biomarkers unlocks never-before-seen dimensions of your InsideTracker Action Plan. Blood biomarkers now come with genetic and physiological insights. Our trusted, science-backed recommendations to improve your blood biomarkers now show how they will help you physiological markers and how your genetics impact both of them.

Sync your Fitbit to InsideTracker to automatically update your latest data, and you are on your way to seeing inside yourself from an entirely new perspective. A note to “other” fitness tracker fans. Yes, we are launching with Fitbit; however, Garmin and Apple Health integrations are next in line coming in early 2021, and more devices in the queue.

Daily and continuous optimization

At the heart of the new InsideTracker iOS app is the PULSE. This dynamic dashboard home base of the app integrates your daily Action Plan with your existing habits. It helps you visualize and plot your InsideTracker recommendations with easy guidance on how and when to incorporate them throughout your day.

These daily readings also feed into your WELLNESS SCORE, a newly calculated metric exclusive to our app that provides a daily snapshot of your progress towards optimizing your body. As you log actions according to your plan and change key physiological markers, you can track and monitor these changes reflected in your Wellness Score. InsideTracker’s data science team designed this proprietary algorithm to apply relative weight to critical changes and actions. Optimizations in your blood biomarkers will have a relatively more substantial effect on your Wellness Score. In contrast, improvements in physiological markers or daily check-ins on your Action Plan will have a somewhat smaller effect. Be sure to monitor your improvements because even those little changes in your Wellness Score will fuel feelings of reward and positively motivate you towards your goals.

And finally, you’ll get hyper-targeted PROTIPS to keep you on track towards your goals. Delivered daily, these nuggets of wisdom are a single, easy to follow, laser-focused recommendation that will have the most significant impact on improving your performance. Currently, PROTIPS are based on simple physiological recommendations, but soon we will be expanding PROTIPS to include nutrition and blood biomarker-based guidance.

More customization and control

InsideTracker’s behavioral science team was hard at work once again, reimagining the levels of flexibility, customization, and control you have over your InsideTracker Action Plan.

Go ahead and start by picking your goal. With thirteen (13) different goals to choose from, you can select the one you want to focus on, and we’ll help guide you to success. Because your body is dynamic, feel free to change your goal at any time.

New to the mobile app, you can now pick an Action Plan approach that fits your style. Do you want to build healthy habits one small step at a time? Choose the “Focused” approach to steadily zone in on your single highest-impact area. Or do you want to maximize your potential with a multi-step plan and make significant progress ASAP? Then choose “Strive” to fast track your plan by hyper-focusing on the top five highest-impact recommendations.

If it feels like there are too many recommendations, then go ahead and remove some. If you feel the spark to take on a few more, go ahead and add some. We put the power in your hands to design your own personal Action Plan’s pace, style, and robustness.

All of this customization culminates in another new key metric, the IMPACT SCORE. Your Impact Score shows you the strength and effectiveness of each recommendation specifically for you, guiding you to select the best habits to follow. The higher the score, the more influential the recommendation. The Impact Score is based on the number of biomarkers impacted by this recommendation, the strength of the science behind it, and the biomarkers’ importance to your goals.

Note that once you have successfully created your Action Plan on the new InsideTracker mobile app, we encourage you to look forward, not backward, because your Action Plan will now only live in your pocket where it rightfully belongs. Additionally, the new data provided by the app’s exclusive WELLNESS SCORE and IMPACT SCORE has created a dramatically improved Action Plan experience with deeper insights and more accountability.

Buy Ultimate + DNA Kit at 25% off— receive a free Fitbit!

he journey is just the beginning

Like your own exploration of personal performance and health & wellness, our commitment to being a beacon of truth in a murky world of misinformation is continuous.

A massive thank you goes out to all the designers, developers, creatives, and scientists whose hard work and dedication developed this novel experience specifically for you.

But more importantly, a huge thank you goes out to you, our intrepid truth-seekers, who inspired us to push the boundaries of possibilities and create something truly novel that has never been seen before.

With open arms, we invite you to join us in the next phase of this revolution and realize your body’s true potential for longer, healthier life.

  • The InsideTracker mobile app integrates data from blood, DNA, and fitness trackers to give you a real-time, holistic snapshot of your health & wellness.
  • New daily, actionable ProTips using your body’s real-time data will be delivered via the InsideTracker mobile app to help you stay on track every day of the week.
  • New Wellness Score provides an instant, digestible view of your progress towards your health and wellness goals.
  • New Impact Scores quantify each recommendation’s effectiveness on improving your biomarkers—specific to your body and goals.
  • The InsideTracker Action Plan that’s always been your guide has been redesigned. Fully customize it, create an approach and style that meets your needs—and have it with you in your pocket at every turn.
  • Currently, the InsideTracker mobile app is available on any iOS device. We are actively developing the Android version for launch in 2021.

 

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BRAVIA XR MASTER Series Z9J -See the world with extraordinary 8K clarity

BRAVIA XR MASTER Series Z9J

See the world with extraordinary 8K clarity

Traditionally new TV sets focus on resolution, or backlighting, or some other tangible feature. Sony’s 2021 lineup focuses on something else entirely: processing. Dubbed the Cognitive Processor XR, the chip inside these new sets divides the screen into numerous zones and detects where the “focal point” is in the picture  mimicking how the human brain works  adjusting elements like color, contrast, and detail to deliver the best picture possible.

 

XR Picture

Enjoy 8K pictures that feel deep, natural, and real. Our revolutionary processor uses human perspective analysis to cross-analyze and optimize hundreds of thousands of elements in the blink of an eye. Combined with the precision of a Full Array LED panel, pictures pop from the screen with deep blacks and ultra-bright light.

XR Color

See colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables our unique display to access a wider palette and reproduce each color with the subtle differences seen in the real world. With extended hue and saturation, vivid shades, and realistic texture can be seen in the flowers. Even pale colors look realistic.

XR Triluminos Pro™

Powered by our Cognitive Processor XR, this TV reproduces color it in a way that humans find beautiful. See a wider palette of colors with an enhanced range of hue and saturation, allowing natural shades and precise details to be seen, even in dark scenes.

Dubbed the Cognitive Processor XR, the chip inside these new sets divides the screen into numerous zones and detects where the “focal point” is in the picture  mimicking how the human brain works  adjusting elements like color, contrast, and detail to deliver the best picture possible.  The new chip will be available across a wide range of Sony’s 2021 sets, from the flagship 8K LED Master Series Z9J to the 4K X92.

XR Contrast

Feel breathtaking contrast, just as in real life. Our Cognitive Processor XR cross-analyzes data, enhancing picture quality in the same way that the human eye focuses for real life color and depth. With XR Contrast Booster, bright areas are brighter and dark areas darker—no more details overwhelmed by shadow or lost in blown-out highlights.

XR Contrast Booster 15

By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. As bright areas are brighter and dark areas darker, scenes look more real with extra depth and detail.

XR HDR Remaster

With XR HDR Remaster, this TV can detect each object on screen, analyze its color and adjust contrast for even more realistic pictures. Object-based processing powered by BRAVIA XR™ takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth and more. The result is exceptionally real scenes with greater depth, lifelike textures, and natural colors.

XR Clarity

Whatever the content or source, you’ll enjoy entertainment close to 8K resolution with XR 8K Upscaling. Our Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real-world pictures. See details such as naturally defined feathers and sharply outlined claws

XR 8K Upscaling

Powered by our Cognitive Processor XR, this TV takes 2K or 4K signals close to true 8K quality for incredibly real and immersive viewing. XR 8K Upscaling accesses and utilizes a vast amount of data, analyzing patterns in scenes and recreating subtle details

8K XR Super Resolution

XR Super Resolution detects individual objects in a picture and reproduces virtually real-world textures on screen. Our BRAVIA XR processor precisely analyzes and processes data to power 8K pictures with four times the resolution of 4K for scenes rich in depth, texture and detail

8K XR Smoothing

XR Smoothing creates smooth, natural 8K pictures as you watch, without the “banding” that can occur on other TVs. Scenes are reproduced with thousands of tones, shades, and gradations, making them look incredibly real.

XR Motion

Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity™ cross-analyzes data to ensure action stays smooth, bright, and clear with no blur.

XR Motion Clarity

On some screens, sports, and fast-action scenes can seem to go by in a blur. Our latest LED XR X-Motion Clarity™ technology keeps everything smooth, bright, and clear. Each ‘blink’ is individually controlled and its duration optimized, while brightness is boosted when needed, so you won’t miss a thing.

X-Anti Reflection

It’s sometimes difficult to watch dark movies in a bright room due to screen reflection. X-Anti Reflection reduces glare caused by sun- or lamplight so you can see pure blacks in brightness and enjoy clear pictures without distraction.

X-Wide Angle™

Watching TV from the sides is now as satisfying as from the center. Sony’s original optical design to control light from the backlight, the X-Wide Angle panel ensures colors stay true from wherever you’re watching.

4K/120fps

Get the edge on the competition with BRAVIA. With HDMI2.1 you can get a 120fps frame rate on compatible games, so you’ll have the advantage in shooting, sports, and high-performance games with instant on-screen action. You’ll also enjoy ultra-smooth gaming with reduced input lag less than 8.5 ms with 4K/120fps and dedicated Game Mode

XR Sound Position

For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. With a vibrating frame tweeter on this BRAVIA XR 8K TV, sound follows action for a truly immersive experience.

Acoustic Multi-Audio™

Our Acoustic Multi-Audio technology includes frame tweeters to ensure high-frequency sounds come from the right place in the scene, exactly where the action is happening. With front-facing subwoofers, you’ll enjoy powerful bass, no matter where you place your TV.

XR Surround

With BRAVIA XR, everything you watch gets the true surround-sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.

3D Surround Upscaling

Our BRAVIA XR signal processing technology enables this TV to reproduce multi-dimensional sound for a truly immersive experience. Feel the sound surround you, not only from left and right but also from a vertical dimension. With 3D Surround Upscaling, you can experience the cinematic thrills of latest audio formats such as Dolby Atmos® at home, as well as enjoying vertical surround with content not compatible with Dolby Atmos.

Google TV

Browse 700,000+ movies and TV episodes, plus live TV, from across your streaming services, all in one place and organized into topics and genres based on what interests you.

Voice Search

Find your favorite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing — you just have to ask.

Google Assistant

Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalized recommendations by saying, “what should I watch?” Even get answers like sports scores, control smart-home devices, and more. Talk to Google to get started.

Works with Hey Google

Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favorite videos to your Sony TV, all with just your voice. Just start with, “Hey Google.”

Works with Apple AirPlay / Apple HomeKit

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

Chromecast built-in

Chromecast lets you cast your favorite videos, games, and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.

Smart remote

All your connected devices can be controlled with our smart commander. One button access to video on-demand services brings shows and movies into your room in seconds.

Backlit remote

Premium-design remote in brushed aluminum with hairline finish feels good in the hand and harmonizes with your living room. See keys in the dark with an integrated backlight—ideal for changing volume or settings while watching movies at night

Three-way multi-position stand

A 3-way multi-position stand gives you the choice of a standard setting that focuses you on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.

Metal Flush Surface

The premium look metal bezel is extremely narrow so your eyes naturally focus on the picture, not what’s around it.

Cable management

A concealed cable track keeps wires neatly hidden so your television stays free of clutter and looks good from the front, the sides, and the back.

Living Decor

Our Living Decor turns your TV into an essential part of your living space with on-screen artwork, personal photos, screensaver themes, and clock functions.

Light and Color Sensor

When the hue of a light source in a room changes, for example between cool and warm, colors of the TV picture change accordingly and can become unnatural. This TV includes an RGB light sensor that optimizes color and brightness of the picture to the light source and room environment.

Acoustic Auto Calibration

No matter where you’re sitting, this TV detects your position and optimizes sound so you’ll enjoy the same sound quality as if you’re sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimized to your room.

Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

IMAX Enhanced

This Sony 8K smart TV is an IMAX Enhanced product, ready to meet high-quality color, contrast, clarity and sound. Take comfort in knowing you’ll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.

Dolby Vision® and Dolby Atmos®

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.

BRAVIA CORE™

A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream, and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality

Pricing and availability info will be announced in spring 2021.

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LG WATER Heater delivers ultra efficient Eco friendly performance with Award winning design

LG WATER HEATER DELIVERS ULTRA EFFICIENT, ECO-FRIENDLY PERFORMANCE WITH AWARD-WINNING DESIGN

Inverter Compressor Boosts Heating Performance and Lowers Energy Consumption While Smart Features Deliver Enhanced Convenience

SEOUL, Dec, 2020 — LG Electronics (LG) will be presenting its advanced, energy-saving Inverter Heat Pump Water Heater at CES® 2021. A CES Innovation Award-winner, the new model is powered by LG’s renowned DUAL Inverter Compressor, which promotes fast and effective water heating, all the while delivering lower electricity consumption and running costs. What’s more, the highly efficient and durable smart appliance is compatible with the LG ThinQ™ app for convenient control from inside or outside the home.

LG’s DUAL Inverter Compressor heats water using condensation heat generated in the process of compressing and circulating refrigerant. The result is a water heater that uses up to 74 percent less energy to operate annually than a conventional electric water heater.1 The new product will be available in 200-liter and 270-liter capacity versions, featuring impressive energy efficiency ratings of A+ and A++, respectively.2 What’s more, the highly durable compressor and water tank are covered by a 10-year warranty. LG’s efficient system utilizes heat from the air to further reduce electricity usage, while its two internal heat sources – heat pump and heater – ensure that users will never have to go without hot water even in times of heavy use.

The smart Inverter Heat Pump Water Heater is Wi-Fi-enabled, allowing it to work seamlessly with LG’s mobile ThinQ app, available on both Android and iOS devices.3 With the app, home

owners can manage and monitor the system remotely, receive regular maintenance reminders and diagnose certain issues without having to call customer service. Users can also check the water temperature in real-time and use the scheduling function to set the time and duration of operation.

“The new LG Inverter Heat Pump Water Heater reflects our commitment to offering high- performance products that have less impact on household energy expenses and on the planet,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “LG will continue to develop environmentally-responsible solutions that make daily life more comfortable for consumers worldwide.”

A winner of every major product design award – iF Design, Red Dot, IDEA – this product has a sleek, modern style in line with LG’s latest premium home appliances and is easy to install as well. The LG Inverter Heat Pump Water Heater will be available in markets throughout Europe and North America beginning in the first quarter of 2021 and will be on display in LG’s CES 2021 virtual exhibition booth starting January 11.

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1 Based on internal simulation data of daily electricity consumption under EU-average climate conditions, annual electricity consumption was 74 percent lower with the 270-liter LG Inverter Heat Pump Water Heater when compared to a C-class general electric water heater.

2 Energy efficiency was tested in a non-heated space at 15 degrees Celsius according to EN16147 with load profile L.

3 LG ThinQ app compatibility not available in all markets.

 

www.lg.com

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ASTON MARTIN REVEALS FIRST RACING SIMULATOR: THE AMR-C01

September 2020, Gaydon: Aston Martin has revealed the AMR-C01 Racing Simulator, the ultimate luxury home simulator for drivers who want to compete in the virtual or the real world and the first of its kind to be offered by the British marque.

ASTON MARTIN REVEALS FIRST RACING SIMULATOR: THE AMR-C01

  • Aston Martin partners with Curv Racing Simulators to create the AMR-C01 racing simulator, offering the ultimate in luxury Esports experiences
  • Featuring a full carbon fibre monocoque, AMR-C01 provides a fully immersive driving experience for the home user
  • First deliveries of the limited edition simulator will start in Q4 2020
  • Curv is led by Aston Martin works driver and simulator specialist, Darren Turner


AMR-C01 is the first product to be borne of a new partnership between Aston Martin and British technology company, Curv Racing Simulators.

Designed by Aston Martin and engineered by Curv, the AMR-C01 has a lightweight carbon fibre monocoque and utilises the latest technology to provide a fully immersive driving experience for the home user. The seating position mirrors that of the Aston Martin Valkyrie, adding a futuristic hypercar feel to the simulator. Hand-assembled by Curv Racing Simulators, using the highest quality components and latest Assetto Corsa software, AMR-C01 is ready to transport its users into the thrilling virtual racing world.

The AMR-C01 will make a stylish addition to any luxury games room. The look of the simulator is unique, thanks to the work of the Aston Martin Design team based at the company’s Gaydon Headquarters. Crafted in carbon fibre, the front of the sim’s bodywork is shaped to invoke the signature Aston Martin Racing grille. AMR-C01 has a powerful-looking stance but at the same time keeps the level of refinement and surface quality and finish that customers expect from any Aston Martin. The all-carbon fibre monocoque provides a rigid structure, the design of which also adds to the sporting look of the simulator.

Aston Martin Chief Creative Officer, Marek Reichman said: “This was a challenge for the design team as, although the simulator isn’t a car, it is inspired by our racing cars. It needed to exude the same elegance, boasting the same dynamic lines and balance of proportions as any Aston Martin with a racing lineage. I can picture the AMR-C01 in the most beautiful of residences as a sculptural work of art in its own right.”


Esports racing has enjoyed exponential growth during when the world’s racing calendars were put on hold in 2020 and continues to thrive now that real-life racing has resumed. The AMR-C01 is the perfect choice for those who enjoy the virtual world of competitive Esports and also for dedicated racing drivers who want to hone their skills before their next race.

Curv Racing Simulators is led by Aston Martin works driver, Darren Turner, who is a simulator specialist with over 20 years’ experience in cutting edge Formula 1 simulation.

Turner said: “The AMR-C01 is all about the love of racing. We’ve created a home simulator with incredible immersion that offers users the opportunity to have a great time racing in the virtual world, from the comfort of their own home. Our goal was to create a simulator that provided as much enjoyment in virtual reality as real racing does. Racing cars is a lot of fun and it is great to see that with the growth of Esports racing, more people are now getting involved.

“We modelled the driving position on the Aston Martin Valkyrie so users of AMR-C01 can get the full hypercar experience. I’m very proud of what we’ve been able to achieve, with design and engineering creating what I believe to be the most beautiful home simulator available.”

Limited to just 150 examples, the order book for the British-built Aston Martin AMR-C01 is now open. The simulator comes with a base RRP of £57,500 plus tax. First deliveries are on schedule to take place in Q4 2020. For further information please visit: www.curvrs.com

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Sennheiser releases special Anniversary Edition of acclaimed HD 800 S headphones
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Sennheiser releases special Anniversary Edition of acclaimed HD 800 S headphones

Wedemark, September 2020 – Since its formation in 1945, Sennheiser has shaped the future of audio. Its innovative products and audio solutions create outstanding sound experiences for customers the world over. A shining example is Sennheiser’s audiophile reference model HD 800 S, cherished by audio enthusiasts for its brilliant sound reproduction and impressive spatiality. To celebrate 75 years of audio history, Sennheiser releases a collector’s edition limited to 750 units worldwide. The HD 800 S Anniversary Edition comes in an exclusive matte gold colorway, each unit made truly unique by a laser engraving with the individual serial number on the headband.

THE EMBODIMENT OF 75 YEARS OF OUTSTANDING SOUND

Sennheiser releases special Anniversary Edition of acclaimed HD 800 S headphones

“Our 75-year history has not only been shaped by exceptional ideas and innovations, by taking on challenging projects and achieving numerous successes – above all, we are celebrating an enduring passion for great sound this year,” said Dr. Andreas Sennheiser, co-CEO of Sennheiser, who alongside his brother Daniel Sennheiser is the third generation of the family to manage the company. “Our reference headphones HD 800 S are a testament to this passion that has been driving us for 75 years. They are cherished by audiophiles all over the world, so we wanted to celebrate our anniversary with a collector’s edition of this very special model,” added Daniel Sennheiser, co-CEO.

Hearing the difference in every detail

Brilliant trebles, precise bass reproduction and a particularly clear sound image combined with a frequency range of 4 to 51,000 Hz make the HD 800 S a firm favorite among the audiophile community. The diaphragm of the headphones’ 56-mm transducer is made of Sennheiser’s patented duofol-transducer material to ensure exact music reproduction and reduction of resonances, keeping total harmonic distortion to less than 0.02 percent. Additionally, Sennheiser’s innovative absorber technology reduces the so called “masking effect”, an acoustic phenomenon that arises as the human ear is unable to perceive higher-pitched sounds that have low-volumes, while significantly louder sounds in a lower frequency range occur. The patented technology neutralizes the energy of the resonances, thus preventing any unwanted peaks in the frequency response and ensuring that even the finest nuances of music remain audible across the entire frequency range. The circum-aural earcups were developed with meticulous attention to detail as well, as the design directs the sound waves to the ears at a slight angle, thus creating an impressively natural and spatial sound experience.

Sennheiser releases special Anniversary Edition of acclaimed HD 800 S headphones

Sennheiser releases special Anniversary Edition of acclaimed HD 800 S headphones

The HD 800 S Anniversary Edition delivers the same natural and spatial acoustics found in the acclaimed HD 800 S

Luxurious design for luxurious sound

The HD 800 S Anniversary Edition is handcrafted at the audio specialist’s headquarters in Wedemark, Germany. Sennheiser uses glass-fiber strengthened plastic, a material valued in the aerospace industry, for the headphones’ housing, making them particularly durable yet lightweight. The earpads are made from a soft vegan velour material for optimal wearing comfort, while the grid and grills have been crafted from a stainless-steel mesh. The matte gold yoke, decor ring and shell ring give the HD 800 S Anniversary Edition a uniquely elegant look that is every bit as exceptional as their sound. Each of the 750 units in the collector’s edition has its serial number laser-engraved on the headband.

The HD 800 S Anniversary Edition will be avaible from September 22 for 1,599 EUR at the Sennheiser webshop, Sennheiser stores and at selected retail partners.

About Sennheiser

Founded in 1945, Sennheiser is celebrating its 75th anniversary this year. Shaping the future of audio and creating unique sound experiences for customers – this aim unites Sennheiser employees and partners worldwide. The independent family company, which is managed in thehttps://en-us.sennheiser.com/hd-800-s-anniversary third generation by Dr. Andreas Sennheiser and Daniel Sennheiser, is today one of the world’s leading manufacturers of headphones, loudspeakers, microphones and wireless transmission systems. In 2019, the Sennheiser Group generated turnover totaling €756.7 million. www.sennheiser.com

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Apple Marina Bay Sands opens Thursday in Singapore

Apple’s most ambitious retail project sits on the waters of Marina Bay

Apple Marina Bay Sands opens Thursday in Singapore

Singapore — Apple today previewed Apple Marina Bay Sands, the first Apple Store to sit directly on the water. Appearing as a sphere floating on the iridescent Marina Bay, the store introduces a new and captivating retail experience at one of the most iconic locations in Singapore.
Entirely surrounded by water, Apple Marina Bay Sands offers uninterrupted 360-degree panoramic views of the city and its spectacular skyline. The sphere is a first-of-its-kind, all-glass dome structure that is fully self-supported, comprised of 114 pieces of glass with only 10 narrow vertical mullions for structural connection. As Apple’s third retail location in Singapore, the new store creates an unforgettable space for customers.
An oculus at the apex of the dome provides a flooding ray of light, with custom sunshade rings lining the interior glass.
Inspired by the Pantheon in Rome, an oculus located at the apex of the dome provides a flooding ray of light that travels through the space. The interior of the glass is lined with custom baffles, each uniquely shaped to counter sun angles and provide a nighttime lighting effect. With trees lining the interior of the dome, the green garden city of Singapore flows into the store, providing additional shading and soft shadows through the foliage.
“We couldn’t be more excited to open the breathtaking Apple Marina Bay Sands in Singapore, building on our commitment to this special place that began more than 40 years ago,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People. “Our passionate and talented team is ready to welcome this community to our new store and deliver the care and support that our customers around the world love.”
Customers can explore curated Apple products and accessories or receive personal technical support from Geniuses.
Visitors entering the store encounter a dramatic reveal into the massive volume of the dome, where they can explore curated Apple products and accessories, receive personal technical support from Geniuses, or simply take in the stunning view of Marina Bay. The Forum is centered around a Video Wall, which will serve as the stage for Today at Apple sessions featuring Singapore’s artists, musicians, and creators. Entrepreneurs and developers interested in receiving training and advice can meet with Apple team members in Apple’s first underwater Boardroom, located on the lower level of the store.
The Forum will soon serve as the stage for Singapore’s artists, musicians, and creatives for Today at Apple sessions.
Nearly 150 employees speaking over 23 languages are ready to welcome visitors to Apple Marina Bay Sands.
Apple’s rich history in Singapore spans more than 40 years, beginning with the first corporate office in Ang Mo Kio. In 1981, the team was responsible for producing the majority of printed circuit boards for Apple II computers worldwide. Since then, Apple has expanded its corporate and retail presence, and now supports over 55,000 jobs across the entire Apple ecosystem.
The 148-person team at Apple Marina Bay Sands, who collectively speak over 23 languages, will welcome visitors for the first time on Thursday, September 10 at 10 a.m. SGT. The store will implement the same rigorous health measures for both employees and visitors seen across all Apple Store locations, including a mask requirement, temperature checks, and social distancing.
To ensure the health and well-being of guests, visits to Apple Marina Bay Sands on Thursday will be by appointment only. Customers can visit apple.com/sg/marinabaysands to choose from available times, and each non-transferable reservation admits one person. Capacity will be limited, so guests may experience wait times before entering the store.
Apple Marina Bay Sands opens on Thursday, September 10 at 10 a.m. SGT.
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CRANFIELD FORMULA ONE SIMULATOR

Cranfield Simulation Formula simulators are build around a composite single seater tub formed from a real Formula 1 mould. This can be supplied either as a static simulator or with any of our g-cueing motion modules for an ultra immersive driving experience like no other.

CRANFIELD FORMULA ONE SIMULATOR

Our formula simulators are constructed around a composite single seater chassis formed from a real F1 mould. This positions the driver in the exact seating position as in a real formula car.  In addition, only the best components, including the steering wheel and pedals, are configured to communicate with the simulation software for a true to life experience.  

Coupled with our highly accurate and almost instantaneous g-cueing systems that we have supplied to F1 teams, the driving experience is representative of real life like no other simulator outside of the F1 industry. 

Choose one of our preset packages for a hassle free, ready to use solution or build your own system from the many options shown below.

The modular design allows the simulator to be upgraded at any time. Our graphics and state of the art physics software contains a large and constantly growing library of real world vehicles and circuits.

The world’s first F1 driving system designed for home installation, the Cranfield Simulator may sounds like a suburban sex menace but it’s actually the closest thing many of us are going to get to sitting in Lewis Hamilton’s lap.

Delivering an immersive, exhilarating, balls-to-the-proverbial-walls Formula 1 driving experience using patented technology developed to train fighter jet pilots, the simulator lets you choose any car and build it to any specifications, to then be driven like a hound straight from hell on any circuit in the world.

Creating a virtual illusion, the Cranfield system tricks the brain into feeling G-force sensations to create the most realistic and immersive driving experience available. Each simulators is entirely bespoke and built to the specifications of the individual client.

Featuring plug-and-play software and powered by a single mains socket, the simulator has been used by teams from F1, F2, GT and NASCAR to replicate the sensation of sustained motion – you’ll feel every corner, every tap of the brakes, every surge of thrusting exhileration as if you’re behind the wheel of a real racing car.

www.cranfieldsimulation.com
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KRYON AUDIO X BRABHAM AUTOMOTIVE SYSTEM

Kyron and Brabham Automotive – two companies driven to create ultimate performance through engineering, design and passion.

A collaboration of two world leaders in their respective fields striving to push the future of immersive experiences to new heights. From Brabham Automotive inspired versions of our music systems, to high end audio in car sound, the synergy allows both companies to combine their strengths and continue to innovate, pushing the boundaries of what is possible.

Hand Crafted in Australia

Each Kyron music system is built by hand to order and can take 6 months or more to build depending on the specialist skills required for the bespoke options chosen.

Our systems include amplifiers, cables and everything needed and our expert installation service will ensure that everything is performing perfectly.

Brabham Automotive is the brainchild of a team of automotive industry experts and technicians headed by David Brabham, son of legendary Australian racing car champion driver Sir Jack Brabham. David Brabham himself is a champion, winning the Le Mans 24 Hours Class three times. David Brabham has driven for the Peugeot and Aston Martin teams, winning GT1 with the latter. While Brabham Automotive is, of course, in a total different category, we wonder what opportunities the closure of Australia’s Ford and Holden manufacturing may present in terms of personnel in engineering and fabrication and production hardware.

Kyron Audio’s co-founder and Lead Designer Lee Gray told SoundStage! Australia, “Just as a Brabham changes your perception of what a supercar can do, enjoying music via the Kyron Audio system is a mind-changing, immersive experience. We are proud to share Brabham’s passion for performance and dynamics and look forward to creating outstanding experiences for our shared clientele.”

Dan Marks, CEO of Brabham Automotive expounded, “Brabham partners with brands which have the same focus on quality, customer engagement and which strive for excellence in their field. Kyron Audio, a fellow Adelaide-based company, fits that mould, making a premier product for the world stage. Kyron’s dedication to design, engineering and performance matches our own, offering Brabham customers an outstanding lifestyle choice.”

Kyron Audio’s ‘Brabham’ editions are available via special order to Brabham Automotive customers. We’d guess lessons learnt via the partnership, in terms of construction techniques and the adoption of new materials, will eventually trickle down to Kyron Audio products available to music lovers at large and those who seek the best in high-end audio.

Kyron Audio Brabham Special Edition
Kyron Audio
+61 3 9016 2585
www.kyronaudio.com.au

Brabham Automotive
www.brabhamautomotive.com

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