Chris Lee, brand ambassador starring the renowned singer and actress, Gucci’s new watch and jewelry campaign is inspired by the love of Gucci’s creative director, Alessandro Michele, for libraries and literature.

PRESENTING THE NEW GUCCI SHOP AND JEWEL CAMPAIGN RELEASED BY CHRIS LEE

Filmed in the Casanatense Library of Rome, which was established – and open to the public – in 1701 by the Dominicans of the Convent of Santa Maria sopra Minerva, the campaign sees Chris Lee in the character of a book lover, with watches and jewels Gucci

The images capture Chris Lee among old, beautiful and leather-bound volumes that promise adventures for the imagination. For watches, Chris Lee presents a Gucci Grip with a yellow gold PVD case engraved with the GG motif, three windows (indicating the time, minutes and date) and a yellow gold PVD bracelet.

The images capture Chris Lee among old, beautiful and leather-bound volumes that promise adventures for the imagination. For watches, Chris Lee presents a Gucci Grip with a yellow gold PVD case engraved with the GG motif, three windows (indicating the time, minutes and date) and a yellow gold PVD bracelet.

In another image, she wears a G-Timeless Automatic with a steel case, a black onyx dial with a bee motif and a steel bracelet. A third image shows a G-Timeless with a yellow gold PVD case, a green-red-green nylon dial with House Web stripes with a golden bee embroidered design and a white calfskin strap. As for the jewelry, she wears GG Running earrings in yellow gold and a yellow gold ring with diamonds, and a Gucci Flora necklace with matching bracelet and white gold rings with diamonds.

The campaign was launched in August. Creative director: Alessandro Michele Art director: Christopher Simmonds Photographer and Director: Colin Dodgson Stylist: Alex Brownsell Makeup: Liu Quiqin and Thomas de Kluyver Location: Casanatense Library, Rome Musical credits: Der Räuber Und Der Prinz (López Gabi Delgado / Robert Goerl ) © Wintrup Musikverlag Editor in Italy: Cafè Concerto Italia Srl Courtesy of Groenland Records.