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ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

, , , , ,

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

, , , , ,

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

, , , , ,

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

, , , , ,

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

, , , , ,

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

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ROLEX: el Oyster Perpetual Day-Date es el reloj más prestigioso y exclusivo de la colección Oyster Perpetual.

ROLEX: el Oyster Perpetual Day-Date es el reloj más prestigioso y exclusivo de la colección Oyster Perpetual.

En su lanzamiento en 1956, el Day-Date supuso una gran innovación: fue el primer reloj de pulsera con calendario que indicaba, además de la fecha, el día de la semana completo en una ventana en la esfera, una hazaña técnica en el tiempo. El Day-Date solo se ha fabricado con metales preciosos: oro amarillo, blanco o Everose de 18 quilates, o platino 950.

EL ‘RELOJ DE LOS PRESIDENTES’
Usado por muchas de las figuras políticas, directores y visionarios del mundo, el Day-Date es reconocible al instante, en particular gracias a su emblemático brazalete President, cuyo nombre evocador, junto con las figuras eminentes que lo han usado, aseguró que el Day-Date se conociera como el “reloj de los presidentes”.

DÍA Y FECHA INSTANTÁNEOS
El calendario de Day-Date muestra el día de la semana completo en una ventana en forma de arco a las 12 en punto, además de la fecha en una ventana separada a las 3 en punto. Esta pantalla se basa en mecanismos de disco; el día y la fecha cambian de forma simultánea e instantánea. La indicación del día de la semana está disponible en 26 idiomas. El Day-Date también está equipado con un mecanismo que permite un ajuste rápido del día y la fecha utilizando la corona de cuerda.

EL DAY-DATE, CRONÓMETRO SUPERLATIVO CERTIFICADO
Como todos los relojes Rolex, el Day-Date está cubierto por la certificación Superlative Chronometer redefinida por Rolex en 2015. Esta designación exclusiva atestigua que cada reloj que sale de los talleres de la marca ha superado con éxito una serie de pruebas realizadas por Rolex en sus propios laboratorios y según sus propios criterios. Estas pruebas de certificación se aplican al reloj completamente ensamblado, después de la caja del movimiento, lo que garantiza un rendimiento superlativo en la muñeca en términos de precisión, reserva de marcha, impermeabilidad y cuerda automática. El estado de cronómetro superlativo está simbolizado por el sello verde que viene con cada reloj Rolex y se combina con una garantía internacional de cinco años.

La precisión de cada movimiento, oficialmente certificado como cronómetro por el Swiss Official Chronometer Testing Institute (COSC), es probada por segunda vez por Rolex después de ser encajonado, para garantizar que cumple con criterios que son mucho más estrictos que los de la certificación oficial. La precisión de un cronómetro superlativo de Rolex es del orden de −2/+2 segundos por día: la desviación de velocidad tolerada por la marca para un reloj terminado es significativamente menor que la aceptada por COSC solo para la certificación oficial del movimiento.

La prueba de certificación Superlative Chronometer se lleva a cabo después de la caja utilizando equipos de última generación especialmente desarrollados por Rolex y de acuerdo con una metodología exclusiva que simula las condiciones en las que se usa un reloj y representa más fielmente la experiencia de la vida real. La serie de pruebas totalmente automatizadas también comprueba la impermeabilidad, la capacidad de carga automática y la reserva de marcha del 100 % de los relojes Rolex. Estas pruebas complementan sistemáticamente las pruebas de calificación durante el desarrollo y la producción, para garantizar la confiabilidad, robustez y resistencia de los relojes al magnetismo y los golpes.

EL ESTUCHE OYSTER, SÍMBOLO DE IMPERMEABILIDAD
La caja Oyster del Day-Date, de 36 o 40 mm de diámetro y hermética garantizada hasta una profundidad de 100 metros (330 pies), es un modelo de robustez y elegancia. La caja central está hecha de un bloque sólido de oro de 18 quilates o platino 950. El fondo de la caja, bordeado con un fino estriado, está herméticamente atornillado con una herramienta especial que solo permite el acceso al movimiento a los relojeros certificados por Rolex. La corona de cuerda Twinlock, equipada con un sistema de doble impermeabilidad, se atornilla de forma segura a la caja. El bisel puede ser estriado o engastado con diamantes. La indicación de la fecha a las 3 en punto se amplía con una lente Cyclops en el cristal, que está hecho de zafiro prácticamente resistente a los arañazos y se beneficia de un revestimiento antirreflectante. La caja impermeable Oyster ofrece una protección óptima para el movimiento del Day-Date.

CALIBRE PERPETUO 3255
El Day-Date 36 y el Day-Date 40 están equipados con el calibre 3255, un movimiento mecánico automático desarrollado y fabricado íntegramente por Rolex. Una demostración consumada de la tecnología, este movimiento lleva una serie de patentes. Ofrece un rendimiento excepcional en términos de precisión, reserva de marcha, resistencia a los golpes, comodidad y fiabilidad.

El oscilador del calibre 3255 tiene un gran volante de inercia variable regulado con gran precisión mediante tuercas Microstella de oro. Se mantiene firmemente en su lugar mediante un puente transversal de altura ajustable que permite un posicionamiento muy estable para aumentar la resistencia a los golpes. El oscilador también está montado sobre amortiguadores Paraflex de alto rendimiento, diseñados por Rolex y patentados.

El calibre 3255 presenta una versión optimizada de la espiral azul Parachrom, fabricada por Rolex en una aleación paramagnética. Insensible a los campos magnéticos, la espiral Parachrom ofrece una gran estabilidad frente a las variaciones de temperatura. Está equipado con un overcoil Rolex, lo que garantiza su regularidad en cualquier posición.

Este calibre incorpora el escape patentado Chronergy, fabricado en níquel-fósforo, que combina una alta eficiencia energética con una gran fiabilidad y además es insensible a los campos magnéticos.

El calibre 3255 está equipado con un módulo de cuerda automática con un rotor Perpetual, que asegura la cuerda continua del resorte principal aprovechando los movimientos de la muñeca para proporcionar una fuente constante de energía. Gracias a su arquitectura de barrilete ya la eficiencia superior del escape, la reserva de marcha de este movimiento se extiende hasta aproximadamente 70 horas.

El movimiento del Day-Date solo lo verán los relojeros certificados de Rolex, pero está bellamente acabado y decorado de acuerdo con los estrictos estándares de calidad de la marca.

EL BRAZALETE PRESIDENT
Creado especialmente para el Day-Date y presentado en 1956 en el lanzamiento del modelo, el elegante e imponente brazalete President es inherente al prestigio del reloj. Inmediatamente reconocible, este brazalete de oro macizo de 18 quilates o platino 950 con tres eslabones semicirculares proporciona total fiabilidad y comodidad.

El brazalete President está equipado con un Crownclasp oculto, abierto con una corona Rolex con bisagras: el toque estético y funcional final de este brazalete. Incluye inserciones de cerámica en el interior de los eslabones para mejorar su flexibilidad y longevidad. Un sistema de fijación oculto en el brazalete garantiza una continuidad visual perfecta entre el brazalete y la caja.

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