Tag Archive for: Chiara Ferragni

CHIARA FERRAGNI BECOMES A NEW HUBLOT GLOBAL AMBASSADOR AND FACE OF THE GLOBAL CAMPAIGN

Fusion under the influence – With Chiara, everything is possible

Chiara Ferragni has joined the Hublot family in the company of many legendary personalities such as football legend Pelé, tennis world No. 1 Novak Djokovic, track and field champions Dina Asher-Smith and Usain Bolt and three Michelin star chef Clare Smyth. She lights up everything she touches and creates, she is a natural-born winner and shines her aura over everything she loves and chooses.

Today, she has chosen Hublot. So why Chiara Ferragni and why Hublot?

Everything I do, I do to share. The things I love, the people I love, the things I experience, my daily life, my children, my work: I put my heart into everything to inspire others, to believe in themselves and their dreams. I found my ikigai in 2009. I managed to combine my passion with my talent in response to a need and now it has become my business. By opening the door to who I am and what I experience, I am also hoping to inspire the women of today not to choose between being a wife, a mother or an entrepreneur. All these roles complete me, just as they complete each other. Beauty drives everything I do. Not only inner beauty, but everything I see around me. That is reflected in my collaborations, my words, my charity work and my daily life. Why Hublot? Because Hublot is not like any other watch brand, it follows its own distinctive path, with determination: It follows its dreams of innovation, while respecting traditions; it seeks beauty both inside and out, by showcasing much more than athletic performance or the success of a family member, it celebrates the reasons for this performance and success, in other words, the ability to be first, different and unique. Hublot’s messages and values speak to me, that’s why I have chosen to join this family today. A fusion of passion and determination has shaped who I am, across all my roles, and forged the businesswoman I have become. This same fusion has also made Hublot the company it is today.

Chiara Ferragni
Hublot Brand Ambassador

Who does not know Chiara Ferragni? Her extraordinary destiny is not down to luck, this visionary and determined woman is someone who learnt how to grow and evolve with her time. By portraying and sharing who she is and what she loves, she has realised her dream, inspiring the men and women of her generation to believe that anything is possible. As someone who is both authentic and spontaneous, she has turned her happy, positive and generous nature into her trademark. As a visionary and pioneer, she has been able to move with the times by dominating the digital platforms and turning her passion into a real business. Her passion became her job, and her natural talent transformed into a success that is seemingly within everyone’s reach. Her inspiring journey proves that anything is possible; it’s the stuff of dreams, while being very real. Who wouldn’t want to live and realise their dreams like Chiara Ferragni? At Hublot, we love inspiring women and men who believe in their dreams and move heaven and earth to fulfil them, who assert their distinctive personality, are willing to go out on a limb, who are not afraid of what people will say and who follow their path with authenticity and passion.
That’s why Chiara fits so well into our family.

Ricardo Guadalupe HUBLOT CEO

Surely, one no longer needs to present Chiara Ferragni?

Well yes, if only to highlight the very nature of this woman, a so-called influencer, a term too small to encompass all her talents. As a business woman, entrepreneur, influencer, wife and mother of two, she embodies that ‘can do’ attitude that everyone finds so inspiring.Twelve years after launching theblondesalad.com, Chiara Ferragni has achieved a success story. When she started out, Instagram did not exist and blogging was in its infancy. It took Chiara only a few months to turn a hobby into a business, attracting the attention of the media and the fashion world, and placing her name alongside the biggest luxury brands.

First, Unique, Different. Just like Hublot! She single-handedly created a job for herself, followed her instincts, asserted her choice to share and talk about her life. Honoured several times by Forbes, her career path has even inspired a study by the prestigious Harvard University to understand her success.

In tune with her times, Chiara is leaving her mark on the world. She resolutely believes in her dreams. A dreamer she may be, but she is firmly rooted in her land and her roots. Chiara Ferragni draws her strength from the stability of her family, her parents and two sisters; she has gone on to recreate this strength through her own family, which she has built with Fedez.

So, is it natural talent, intuition or destiny? What if was a bit of all three? Whatever the case, what is certain is that she achieves firsts with her writing, she asserts her uniqueness, and her difference while retaining that very inclusive feeling of being the ‘girl next door…’

She is an entrepreneur who embodies the digital revolution and the arrival of social media. Chiara is a pioneer, she is constantly achieving firsts. With her fashion blog, launched 12 years ago, she was immediately considered the most influential and most famous blogger in the world. She created her own brand of shoes, then clothing in 2015— Chiara Ferragni Brand, —she was also the first to be listed as the world’s most powerful influencer. Indeed, there is no shortage of superlatives to describe her career and she is not afraid to use them. Both her real life and her digital world are filled with sharing, joy, values and optimism. She is unique, that’s for sure! She is proud of her uniqueness, after transforming her name into a brand, a trademark, a style and an inspiration. She also uses her platforms and visibility to help the causes that are close to her heart. Ultimately, what makes her different is that she has managed to turn her passion, her daily routine and her life into a true success story. She is also different for resembling a generation of women who live with the times and manage to combine several roles, without placing any filters between the different parts of their lives. With an Instagram community of 24.7 million followers, she shares her daily life as a wife, mother and entrepreneur openly and frankly. Chiara is an inspirational figure.
Chiara and Hublot, how it began


You may remember the pictures of Chiara Ferragni wearing the Big Bang Millenial Pink. A unisex watch with an inclusive message, produced as a limited edition of 200 pieces in a shade chosen by Lapo Elkann and designed in collaboration with Garage Italia. Since this project, Chiara and Hublot have simply understood that there were many similarities between their worlds.
So, get ready, because what Chiara & Hublot are preparing for you is likely to make a big impression, once again… First, Unique, Different!
To stay up-to-date, follow: @Hublot #Hublot

HUBLOT
Founded in Switzerland in 1980, HUBLOT is defined by its innovation, which began with the highly original combination of gold and rubber. This “Art of Fusion” stems from the imagination of its visionary Chairman, Jean-Claude Biver, and has been driven forward by CEO Ricardo Guadalupe since 2012.

The release of the iconic, multi-award-winning Big Bang in 2005 paved the way for new flagship collections (Classic Fusion, Spirit of Big Bang), with complications ranging from the simple to the highly sophisticated, establishing the extraordinary DNA of the Swiss watchmaking house and ensuring its impressive growth.
Keen to preserve its traditional and cutting-edge expertise, and guided by its philosophy to “Be First, Different and Unique”, the Swiss watchmaker is consistently ahead of the curve, through its innovations in materials (scratch-resistant Magic Gold, ceramics in vibrant colours, sapphire), and the creation of Manufacture movements (Unico, Meca-10, Tourbillon).
HUBLOT is fully committed to creating a Haute Horlogerie brand with a visionary future: a future which is fused with the key events of our times (FIFA World CupTM, UEFA Champions LeagueTM, UEFA EUROTM) and the finest ambassadors our era has to offer (Kylian Mbappé, Usain Bolt, Pelé, Novak Djokovic).
Discover the HUBLOT universe at our network of boutiques located in key cities across the globe: Geneva, Paris, London, New York, Hong Kong, Dubai, Tokyo, Singapore, Zurich and at HUBLOT.com

Bvlgari announces the appointment of Chiara Ferragni as a new PR ambassador. A long-time client of the Roman high jewelry house, the global fashion opinion leader and entrepreneur shares with Bvlgari the same joyful, independent, bold and authentic approach which has enchanted millions of followers across the globe.

In her new role, Chiara Ferragni will support the brand in communicating its core values to a cross-generational, international audience.

In the images shot in a Milano studio by photographer Giulio Rustichelli, Chiara Ferragni poses wearing some of Bvlgari’s most iconic jewelry styles, spanning from the signature B.Zero1 collection and the Serpenti and Serpenti Viper range to a stunning Monete high jewelry necklace.

“We are honored to welcome Chiara Ferragni to the Bvlgari family as new Global ambassador,” says Bvlgari chief executive officer Jean-Christophe Babin. “I think that Chiara perfectly embodies the most authentic spirit of our company, which is rooted in highly positive values, including joy, creativity, beauty, magnificence, quality, but also grace and generosity. In her new role, Chiara will be an incredible alley to make our messages resonate across also the young generations. She is also for me as CEO an extraordinary sparring partner on fashion and luxury trends.”

“I’m so proud to be part of the Bvlgari family because there is a strong bond not only with the brand, but also with Jean-Christophe Babin and Lucia Silvestri, states Chiara Ferragni. The Bvlgari legacy is about audacity, boldness and iconic Italian design famous all over the world, all values that we share since ever. This is the reason why we are joining forces to focus on having a social impact with our future activities.”

THE GLOBAL DIGITAL ENTREPRENEUR BRINGS AN IMAGINATIVE TWIST TO NESPRESSO’S LATEST LIMITED EDITION COLLECTION

NESPRESSO PARTNERS WITH CHIARA FERRAGNI FOR A REFRESHING SUMMER COLLECTION

Nespresso is set to bring some stylish sizzle this summer with its latest collaboration with world-renowned Italian entrepreneur Chiara Ferragni. The partnership will see Chiara Ferragni transform some of the most loved Nespresso machines and accessories with her iconic style, so fans can look forward to her use of bold colours and vibrant design.

Nespresso and Chiara Ferragni are coming together to serve up coffee with style this summer. With her infectious playfulness and family values, the digital entrepreneur is the ideal personification of summer with Nespresso. Chiara Ferragni’s well-known eye for detail, disruptive ideas and active support for female empowerment are key components of the Nespresso brand, and are all brought together in this collaboration.

The Nespresso x Chiara Ferragni collaboration includes a range of activations, from the launch of the limited edition collection to exclusive events, through to summer-inspired coffee recipes and behind the scenes access. Coffee lovers eager to join Chiara Ferragni on her seasonal adventures with Nespresso are invited to stay tuned to social media for further announcements.

Speaking of her collaboration with Nespresso, Chiara Ferragni, said: “As an Italian, I am a big coffee drinker and have been a fan of Nespresso for a very long time. Nespresso really represents a contemporary way of living with its practical and smart approach to high quality coffee. This is why I am so thrilled to work on this collection, filled with fun and luxurious designs. When I first met the brand, they introduced me to a lot of initiatives regarding sustainability and recycling, that I deeply want to be a part of and contribute to in a near future.”

Anna Lundstrom, Chief Brand Officer at Nespresso, said: “We are delighted to announce this collaboration. Chiara Ferragni is a trailblazing global entrepreneur and has led the way in setting trends across fashion, lifestyle and digital engagement. As one of our most extensive brand collaborations to date, this exciting project showcases a fresh approach for Nespresso while supporting our creative vision. We are really excited to share Chiara Ferragni’s take on the Nespresso brand and cannot wait to finally bring the project to life to our communities.”

Blend aesthetic style and delicious coffee with the branded limited edition Nespresso x Chiara Ferragni Vertuo Next machine. As a twist on Nespresso’s newest machine, it will be available in a beautiful pastel pink colour, with her iconic logo emblazoned on its side. The intuitive one-touch machine can prepare a range of different coffee sizes, for every taste or moment with friends and family this summer.

Compact and chic, the Nespresso x Chiara Ferragni Essenza Mini opens up a whole world of high quality espresso-based coffees. Selected for the Nespresso x Chiara Ferragni collection to celebrate her love of the Ispirazione Roma coffee, the Essenza Mini has been updated with a vibrant coloured pattern showcasing the two brands distinctive visual signature.

Adding a pop of pink to your home, the limited edition Nespresso x Chiara Ferragni Aeroccino 3 offers a quick and sleek way to prepare hot or cold milk froth. Perfectly matching the Essenza Mini, this accessory can elevate espressos into a luxurious milky coffee, ideal for a relaxing summer experience.

Designed for indulgent coffee moments, the Nespresso x Chiara Ferragni Coffee Mug allows consumers to savour their favourite Nespresso cup at home. The mug is embellished with Nespresso’s monogram, which has been stylishly revisited with Chiara’s favourite pop colours to suit the season’s hottest trends.

For delicious coffee drinks while on the go, the Nespresso x Chiara Ferragni Nomad Travel Mug has been given a twist with her signature eye design. With its striking pastel pink colour, this limited edition Nomad Travel Mug is this summer’s must-have travel accessory.

SUMMER DRINKS WITH A TWIST

Exclusively for Nespresso, Chiara Ferragni has imagined her own signature iced coffee recipe, combining her favourite iced espresso with a rich coconut flavour for a tropical summer twist. To re-create this recipe at home, coffee lovers and fans of Chiara Ferragni can even add a touch of cotton candy to make the recipe bold and sweet, just like her. For the full recipe, fans can visit http://www.nespresso.com/chiara-ferragni.

The limited edition Nespresso x Chiara Ferragni summer collection will be available on www.nespresso.com and in selected boutiques as of May 28.

ABOUT CHIARA FERRAGNI

Chiara Ferragni is an Entrepreneur and a global Italian fashion icon.

Chiara’s career started in 2009 when she launched her personal style blog, The Blonde Salad. With her strong personal branding through social media, she successfully gained presence in the digital space and a mass following, nowadays she has more than 23 million followers on Instagram.

Chiara has collaborated with multiple fashion brands and has been on the cover of the most eligible fashion magazines all over the world including Vogue, Vanity Fair, and InStyle. She has also been included in Forbes’s list “30 influential people under 30” in 2015 and undoubtedly recognized as one of the most influential personalities in the fashion industry.

ABOUT CHIARA FERRAGNI BRAND

Chiara Ferragni is a fashion yet pop brand launched in 2013 that now offers total look collections.

The Brand is renowned for its iconic Eye logo and it presents today playful yet stylish collections where inspirational elements from travels, music, pop culture and contemporary art universe melt together. Global, positive, powerful and pure brand that combines prints, glitters and patches resulting in a contemporary and dynamic collection.

The brand launched mono brand stores in several locations including Milan and pop-up stores around the world in selected boutiques and department stores having a global expansion.