LAS VEGAS, January 6, 2020 (CES, Booth # 17300) – Sony Europe today presents a wide range of advanced TVs, including the new ZH8 8K Full Array LED, A8 (55 and 65 inches) and A9 ( 48 inches) 4K OLED, in addition to the XH95 and XH90 4K Full Array LED models. The new range of Sony televisions concentrates the best of its own technology to faithfully reflect on the screen what the creator of the images intended. range, Sony wants to offer the most immersive experience in the market with a leading image quality, innovative sound and impeccable user experience on large screens and premium quality.
Sony introduces new 8K Full Array LED, 4K OLED and 4K Full Array LED TVs with superior image and sound quality
Sony introduces new 8K Full Array LED, 4K OLED and 4K Full Array LED TVs with superior image and sound quality
With the class-leading Picture Processor X1 ™ Ultimate processor, accurate and clear image quality is achieved for a very realistic viewing experience. High-quality sound is also an essential part of the display settings. The technology of the new Sound-from-Picture Reality ™ models makes it possible to feel that the sound comes directly from the screen.
The new models will continue to reflect the creator’s purpose with Netflix Calibrated mode, which offers a quality of study for Netflix content, and IMAX® Enhanced ™ (on selected models) that brings the IMAX experience of immersive entertainment to your home with a New level of vision, sound and scale.
Sony’s new TVs also incorporate Ambient Optimization, a new technology that optimizes sound and image quality in all environments. Automatically adjusts the brightness of the image to the light of the room: increases brightness in bright rooms and reduces it in dark rooms for perfect viewing. It even detects objects in the room, such as curtains and furniture that can absorb or reflect the sound, and readjusts the acoustics so that the sound is not affected.
In addition to Ambient Optimization, Sony’s new TVs will feature an Immersive Edge design concept.For an even more immersive feeling, it has a discreet foot on the edge of the screen.This minimalist support is hardly appreciated and offers an experience of unobstructed and improved visualization.
For the next generation of consoles, the new selected models will support 8K resolution, high frame rate of 120 fps in 4K and a very fast response time through the HDMI input to provide maximum performance and get a gaming experience avant-garde
Sony introduces new 8K Full Array LED, 4K OLED and 4K Full Array LED TVs with superior image and sound quality
Main aspects of the new range of Sony TVs
New ZH8 Frame Tweeter: the most immersive experience is achieved thanks to improved image quality, elegant design and Sound-from-Picture Reality ™ technology with Sony’s new Frame Tweeter technology. Frame Tweeter makes the TV frame vibrate to emit sound and makes it possible to feel that the sound comes directly from the screen.
X-Motion Clarity for OLED: this groundbreaking technology, enshrined as the best in its category, is now available for OLED, improving on-screen action in real time with an incredible refresh rate that makes the image clearer, brighter and fluid than ever, and provides an unparalleled sports viewing experience.
X-Wide Angle Expansion: X-Wide Angle technology offers real and intense colors from any angle and, at the same time, retains more colors and brightness than other conventional LED TVs. Enjoy fantastic images with incredible range and depth from anywhere of the room.For greater power of choice, XH95 4K Full Array LED TVs will have X-Wide Angle from 55-inch models.
Full-Array LED Expansion: Sony’s Full-Array dimming and local enhancement technology dynamically changes light levels in different sections of the screen depending on the content, which dramatically increases contrast and brightness. By precisely balancing the light output of the screen, the darkest scenes become darker and the scenes with brightness are brighter, as intended by its creator.This premium feature will be available from now on XH90 TVs 4K Full Array LED midrange.
Backlit remote control: now you can enjoy your viewing experience in darker environments with the new ZH8 and XH95 premium aluminum backlit remote control.
Android TV ™: The new range will feature Android TV with the Google Assistant1, Google Play Store and Chromecast built-in, to offer users easy access to content, services and devices through its extensive platform. The original user interface menus and Sony voice controls have also been improved for better daily use. Expanded voice control features allow users to enjoy live TV, applications and hands-free connected devices. [1].
Hands-free functions [2]: Sony TVs are activated by voice work with Google Assistant [3] to provide a smarter viewing experience. Search and watch your favorite movies easily, check sports results or update of time, and control your television and even your home, all just by talking to the TV.
Smart speaker compatibility: With Google Home-enabled devices [4] and Amazon Alexa [5], you can stream and control YouTube videos with Google Home or change the channel or volume with Amazon Alexa-enabled devices.
Simple connectivity with most devices with Apple® AirPlay® 2, users can stream movies, music, games and photos to their TV directly from their iPhone®, iPad® or Mac®. Apple HomeKit ™ technology provides an easy and secure way for users to control their TV from their iPhone®, iPad® or Mac® [6].
New Sony TV models and their main features
ZH8 8K Full Array LED TV (85 and 75 inch models)
Provides ultra-high contrast in 8K and Sony’s very realistic image quality to more users
Picture Processor X1 ™ Ultimate and 8K X-Reality PRO processor. The images are refined and refined in real time and are enhanced to approach true quality in 8K thanks to Sony’s exclusive 8K database
The new Frame Tweeter technology offers an immersive experience through enhanced image quality, elegant design and Sound-from-Picture Reality ™
It offers a backlit remote control so that customers can enjoy a great viewing experience in darker environments
The stand has two positions allows you to place the TV in smaller furniture
The new Ambient Optimization improves sound and image quality in all environments. Automatically adjusts the brightness of the image in the light of the room, increasing it in bright rooms and reducing it in dark rooms for perfect viewing.
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Hands-free compatible
Works with smart speakers, including devices enabled for Google Home and Amazon Alexa
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
4K compatible at 120 fps
A8 4K OLED TV (65 and 55 inch models)
It features the Picture Processor X1 ™ Ultimate Image Processor, which provides a cutting-edge HDR viewing experience in 4K with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping ™ HDR 4K and dual base processing of data
It features Pixel Contrast Booster, eight million self-illuminated pixels and Sony’s original OLED panel controller that provides an enriched visual experience with authentic unprecedented black color and a wide viewing angle
X-Motion Clarity for OLED: this groundbreaking technology, enshrined as the best in its category, will now be available for OLED and enriches the action on the screen in real time to make it clearer, brighter and more fluid than ever, and provides an unparalleled sports viewing experience.
Two subwoofers enhance and enhance Acoustic Surface Audio ™
Compatible with Dolby Vision ™ and Dolby Atmos ™
The new Ambient Optimization improves sound and image quality for all environments. Automatically adjusts the brightness of the image in the light of the room, increasing it in bright rooms and reducing it in dark rooms for perfect viewing.
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
A9 OLED 4K TV (48-inch model)
The new 48-inch model meets the requirement of offering smaller but high quality OLED TVs
The small aluminum central support gives users flexibility for tight spaces
It offers the best image quality of its range in small format
Includes the advanced features of the Sony OLED TV, including the Picture Processor X1 ™ Ultimate image processor, Pixel Contrast Booster and Acoustic Surface Audio ™
X-Motion Clarity for OLED: this groundbreaking and consecrated technology as the best in its category will now be available for OLED. Enhance real-time on-screen action with an incredible refresh rate that makes the image clearer, brighter and smoother than ever For this reason, it provides an unparalleled sports viewing experience.
The new Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts the brightness of the image in the light of the room, increasing it in bright rooms and reducing it in dark rooms for perfect viewing.
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
XH95 4K Full Array LED TV (85, 75, 65, 55 and 49 inch models)
It features the X1 ™ Ultimate Image Processor, which provides a leading HDR viewing experience in 4K with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping ™ HDR in 4K and dual base processing data
It has a backlit full-array with local dimming thanks to X-tended Dynamic Range ™ PRO that guarantees six times the current contrast of our conventional LED TVs
The X-Wide Angle technology offers real and intense colors from any angle and, at the same time, retains more colors and brightness than other conventional LED TVs. Enjoy a good image with incredible depth and scale from anywhere in the room. For greater power of choice, XH95 4K Full Array LED TVs will have X-Wide Angle from 55-inch models.
It has improved Acoustic Multi-Audio; the concept of Sound-from-Picture Reality ™ with Bi-Amp system, which controls the main speaker and the invisible tweeter separately, and an X-Balanced Speaker, a new speaker that combines clear sound and elegant design (Bi-Amp, X-Balanced Speaker only available for 55, 65 and 75-inch models; Acoustic Multi-Audio from 55-inch models)
The Flush Surface design offers an elegant appearance without bezels (55, 65 and 75 inch models only)
The new Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts the brightness of the image in the light of the room, increasing it in bright rooms and reducing it in dark rooms for perfect viewing.
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Hands-free functions (available from 55 inches)
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
XH90 4K Full Array LED TV (85, 75, 65 and 55 inch models)
The X1 ™ HDR 4K image processor reproduces more depth, textures and natural colors thanks to Object-based HDR’s remastered technology
Features backlit full-array with local dimming with X-tended Dynamic Range ™
A new mid-range Full Array LED model to provide more variety to the consumer
Offers Acoustic Multi-Audio with X-Balanced Speaker (from 65 inches; the X-Balanced Speaker will be present on all models)
The new Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts the brightness of the image in the light of the room: increases brightness in bright rooms and reduces it in dark rooms for perfect viewing
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Compatible con 120 fps en 4K (a través de una próxima actualización de software)
Televisor XH85 en 4K (modelos de 49 y 43 pulgadas)
E
X1 ™ HDR processor in 4K reproduces more depth, textures and natural colors thanks to Object-based HDR remastered technology
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Support with metal edge and elegant aluminum bezel
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
XH81 4K TV (65, 55, 49 and 43 inch models)
The X1 ™ HDR 4K processor reproduces more depth, textures and natural colors thanks to Object-based HDR’s remastered technology
X-Balanced Speaker, a new speaker that combines clear sound and elegant design (from 55 inches)
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Support with metal edge and bezel with polished finish
Superior aluminum remote control
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
XH80 4K TV (85, 75, 65, 55, 49 and 43 inch models)
The X1 ™ HDR 4K Processor reproduces more depth, textures and natural colors thanks to the remastered Object-based HDR technology
X-Balanced Speaker, a new speaker that combines clear sound and elegant design (from 55 inches)
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Edge and bevel support with polished finish
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity with most devices, including Apple® AirPlay® 2, HomeKit ™
X70 4K TV (65, 55, 49 and 43 inch models)
X-Reality ™ PRO 4K technology enhances and brightens every image to bring it closer to true quality in 4K to show more refined details and nuances of the scene
The TRILUMINOS ™ screen reproduces the subtle nuances of color, light and gradients from the camera lens to the living room
ClearAudio + improves the audio of the TV to get an enriching and immersive experience that seems to surround you. Listen to music and dialogues with greater clarity and separation, see what you see
Integrated Internet browser to view content through the most popular streaming applications, with one-click access to Netflix and YouTube applications
The custom mode, along with other calibrated display modes from Sony, offers several display options to suit consumer tastes, while faithfully preserving the creator’s intention
Prices and availability
The prices and availability of these products will be announced later.
More information:
Serie ZH8 > https://www.sony.es/electronics/televisores/zh8-series
Serie A8 > https://www.sony.es/electronics/televisores/a8-series
Serie XH95 > https://www.sony.es/electronics/televisores/xh95-series
Serie XH90 > https://www.sony.es/electronics/televisores/xh90-series
Serie XH85 > https://www.sony.es/electronics/televisores/xh85-series
Serie XH81 > https://www.sony.es/electronics/televisores/xh81-series
Serie XH80 > https://www.sony.es/electronics/televisores/xh80-series
Serie X70 > https://www.sony.es/electronics/televisores/x70-series
3 The Google Home device (sold separately) is compatible with Sony TVs activated via Android TV. Compatible devices need to be connected to the same wireless home network. Download the Google Home app from the iPhone App Store or from Google Play. Subject to terms and conditions of third parties. The user must link the compatible devices to control the operation. Once downloaded, the Google Home feature has to be connected to the Sony device to access the voice control function.
4 Amazon Alexa devices (available separately) are compatible with Sony TVs activated via Android TV. An Amazon account is required. You may require a subscription to access specific content. Compatible devices need an Internet connection. Amazon, Echo, Alexa and all logos related to trademarks of Amazon.com, Inc. or their respective affiliates.
5 Apple® AirPlay® 2 and HomeKit ™ features will be available on FY19 ZF9, AF9, ZG9, AG9, XG95 and XG85 (85 “, 75”, 65 “and 55”) and FY20 ZH8, A9, A8 models , XH95, XH90, XH85, XH81 and XH80. AirPlay 2 and HomeKit features require an iOS device with iOS 12.3 or later or a Mac with macOS 10.14.5. Apple, AirPlay, HomeKit, iPhone, iPad, Mac and macOS are trademarks of Apple Inc., registered in the U.S. UU. And other countries. Requires firmware update over the network.
About Sony Corporation
Sony Corporation is a creative entertainment company with a solid technology base. Through its divisions, ranging from video games and online services, to music, movies, electronics, semiconductors and financial services, Sony’s goal is to feed the illusion thanks to the power of creativity and technology. More information can be found on Sony’s global website: