Tag Archive for: Perpetual

Oyster Perpetual Datejust 36, Everose Rolesor version- Open lightbox

Rolex Oyster Perpetual Datejust: A date with destiny

Any day can impact our lives forever, set the stage for new aspirations, change one’s destiny or the course of history.
#rolex #rolexwatch #rolexero #rolexsubmariner #rolexwrist #rolexchallenge #rolexaholics #rolexdaytona #rolexshowisrael #rolexgmt #RolexWatches #rolexpassion #rolexdatejust #myluxepoint #luxury #timepieces
Since its creation in 1945, the Oyster Perpetual Datejust has continued to reinvent itself while symbolizing an undeniable classic elegance.
Oyster Perpetual Datejust: A date with destiny
Oyster Perpetual Datejust: A date with destiny
A milestone in watchmaking history, it was the first self-winding waterproof chronometer wristwatch to display the date in a window at 3 o’clock on the dial. Highlighted by the Cyclops lens, these numbers are a reminder that 24 hours constitute a day, but also mark a date with destiny.
Add to bookmark Oyster Perpetual Datejust 36, Everose Rolesor version © Rolex/Eric Sauvage
Add to bookmark
Oyster Perpetual Datejust 36, Everose Rolesor version
© Rolex/Eric Sauvage

INNOVATIVE AND CLASSIC
A TIMELESSLY ELEGANT WATCHMAKING FEAT

“This is a masterpiece of horological science. It is, in fact, a synthesis of all that has been achieved up to the present day.” Upon its launch, the Datejust was described by Hans Wilsdorf, the Rolex founder, as a consummate demonstration of watchmaking techniques. Indeed, it showcased all of the brand’s major accomplishments to that point, with a certified chronometer movement, a self-winding mechanism and a waterproof case, complemented by the date display in a special window on the dial.

In 1957, a woman’s version with a diameter of 26 mm (today 28 mm) was released: the Oyster Perpetual Lady-Datejust. As reliable as the Datejust, it concentrates all the attributes of the original model.

The Datejust also expresses harmonious elegance and perfectly embodies the classic watch according to Rolex. Its enduring aesthetics make it instantly recognizable. The characteristic shape of the Oyster case, the 18 ct gold fluted bezel, the Cyclops lens over the date and the five-piece link Jubilee bracelet – specially made for the model – all helped make this watch a classic.

Oyster Perpetual Datejust 36, Everose Rolesor version- Open lightbox
Oyster Perpetual Datejust 36, Everose Rolesor version- Open lightbox
Oyster Perpetual Datejust 36, Everose Rolesor version- Open lightbox

WATCHMAKING PROGRESS IN PURSUIT OF HUMAN PROGRESS
A WATCH IN STEP WITH MODERNITY

The launch of the Datejust echoed the quest for excellence of Rolex founder, Hans Wilsdorf, who believed that watchmaking progress should encourage human progress. In a period of great change, people’s relationship with time was shifting. Modern life moved to the rhythm of the passing days and was less connected to the seasons.

The Datejust offers enhanced comfort in terms of legibility and daily time management. Useful and practical, it was soon established as a precious instrument for the modern, independent, active wearer.

A WITNESS TO WORLD AFFAIRS 
CELEBRATING DATES WITH DESTINY

Reflecting the aspirations of the modern world, the Datejust has naturally become the watch of our dates with destiny. Day after day, its dial marks a meeting point between the personal course of each wearer and the passing of time. Seen on the wrists of major figures such as Winston Churchill, Dwight D. Eisenhower and Martin Luther King, the Datejust has spanned eras without ever losing its modern touch. Symbolizing this ongoing connection with time, the Datejust’s window looks out onto the world.

THE ATTRIBUTES OF THE DATEJUST 

• Instantaneous date with the Cyclops lens
• Superlative Chronometer certification, specific to Rolex
• Five-year international guarantee
• Manufacture Rolex self-winding mechanical movements, COSC certified
• Syloxi hairspring in silicon (calibre 2236) or paramagnetic blue Parachrom hairspring (calibre 3235)
• Paramagnetic escape wheel (calibre 2236) or Chronergy escapement (calibre 3235)
• High-performance Paraflex shock absorbers
• Oyster case with a diameter of 31 mm, 36 mm or 41 mm, waterproof to a depth of 100 metres (330 feet)

INNOVATION AND VARIETY FOR ENHANCED ELEGANCE

The Datejust unveiled several emblematic Rolex innovations. A continually updated watchmaking icon, it constantly reinvents itself and stylishly spans eras. Its varied reinterpretations showcase Rolex’s expertise in dial-making. With multiple aesthetic options, it perfectly adapts to the personality of its wearers.

THE JUBILEE BRACELET
COMFORT AND ELEGANCE

Celebrating the 40th anniversary of Rolex in 1945, the Jubilee bracelet was specially designed for the Datejust. Fluid and comfortable, this five-piece link metal bracelet is integral to the Datejust’s identity. Fitted with an invisible Crownclasp or an Oysterclasp, the Jubilee bracelet enhances the timeless elegance of the model. The Datejust is also available with an Oyster bracelet or, on precious metal versions, a President bracelet.ox

THE CYCLOPS LENS
AN OPTIMIZED READING

Created to improve the legibility of the date, the Cyclops lens is both an aesthetic and a technical brand signature. This Rolex invention, named after the one-eyed giant in Greek mythology, was patented in the early 1950s and presented for the first time in 1953 on a Datejust. Its magnifying effect makes the date easier to read. Initially in plexiglass, it has been crafted in sapphire since the 1970s, like the watch’s crystal. Virtually impervious to scratches, the sapphire now features a double anti-reflective coating, making it even more effective.

THE DIALS
INFINITE FACES

With a large selection of dials, the Datejust offers the most varied combinations of all Rolex watches. Set with diamonds or made from mother-of-pearl, adorned with palm or fluted motifs, or featuring a sunray finish, the Datejust dials offer a host of faces available in a wide variety of materials, colours and motifs, with different hour markers (index or Roman or Arabic numerals) and multiple gem-setting possibilities. Bearing chief responsibility for the identity and legibility of Rolex watches, all the brand’s dials are developed in-house for optimal results.

THE BEZEL
A DISTINCTIVE FEATURE

Smooth, fluted, domed or set with diamonds, the varied bezels allow the Datejust to reflect the personality of the wearer. The bezel is one of the watch’s most visible features and one of the most emblematic aspects of Rolex know-how. It can therefore be set with brilliant-cut diamonds, selected in-house by experts to ensure they sparkle beautifully. An iconic Rolex signature, the fluted bezel is crafted from 18 ct yellow, white or Everose gold.

AN ICON OF ROLEX KNOW-HOW

THE 31, 36 OR 41 MM OYSTER CASE
A SYMBOL OF WATERPROOFNESS

The Datejust’s case, 31 mm, 36 mm or 41 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and reliability. The middle case is crafted from a solid block of Oystersteel, a particularly corrosion-resistant alloy, or 18 ct gold. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only Rolex watchmakers access to the movement.

The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. Completely waterproof, the Oyster case provides optimum protection for the Datejust’s movement.

Oyster Perpetual Datejust 41, Oystersteel- Open lightbox
Oyster Perpetual Datejust 41, Oystersteel- Open lightbox

ROLESOR 
AN ALLIANCE OF ALLOYS

For close to a century, gold and steel have come together in a pas de deux where sophistication meets strength. Created in the early 1930s, Rolesor features exclusively on Rolex watches in the Oyster Perpetual collection. The concept is simple: the bezel, the winding crown and the centre bracelet links are made of yellow or Everose gold while the middle case and outer links of the bracelet are made of Oystersteel. On white Rolesor models, the bezel alone is in white gold. These unique combinations are one of the brand’s signatures.

PERPETUAL CALIBRES 2236 AND 3235
MOVEMENTS AT THE FOREFRONT OF WATCHMAKING TECHNOLOGY

Datejust models are fitted with calibre 2236 (Datejust 31) or calibre 3235 (Datejust 36 and Datejust 41), self-winding mechanical movements entirely developed and manufactured by Rolex. A consummate demonstration of technology, these movements carry a number of patents. They offer outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 2236 and calibre 3235 has a balance wheel with variable inertia regulated to an extremely precise degree via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on patented high-performance Paraflex shock absorbers, designed by Rolex.

Calibre 2236 incorporates a Syloxi hairspring in silicon, which is manufactured by the brand and patented. Calibre 3235 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Both hairsprings are resistant to strong magnetic fields and offer good stability in the face of temperature variations.

The geometry of the Syloxi hairspring in calibre 2236 guarantees the regularity of the movement in any position; the blue Parachrom hairspring in calibre 3235 is fitted with a Rolex overcoil offering the same level of performance.

Calibre 2236 features a paramagnetic escape wheel in nickel -phosphorus. Calibre 3235 incorporates the patented Chronergy escapement, made of the same alloy, which combines high energy efficiency with exceptional dependability. This escapement is also resistant to strong magnetic fields.

Calibre 2236 and calibre 3235 are fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide constant energy. Calibre 2236 offers a power reserve of approximately 55 hours, while the power reserve of calibre 3235 extends to approximately 70 hours thanks to its barrel architecture and the escapement’s superior efficiency.

The Datejust’s movements will be seen only by certified Rolex watchmakers, yet they are beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE DATEJUST, SUPERLATIVE CHRONOMETER CERTIFIED

Like all Rolex watches, the Datejust is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, waterproofness, self-winding and power reserve. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a Chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after casing to ensure that it meets precision criteria far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is approximately −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for the official certification of the movement alone.

Superlative Chronometer certification testing is carried out using state-of-the-art equipment specially developed by Rolex, according to an exclusive test protocol that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, self-winding capacity and power reserve of all Rolex watches. These post-casing tests systematically complement the qualification testing performed during the development and production of the watches to ensure reliability, robustness and resistance to magnetic fields and shocks.

© Rolex/Eric Sauvage

Patek Philippe Perpetual Calendar Chronograph

5271/11P – GRAND COMPLICATIONS
MANUAL WINDING

Patek Philippe Grand Complication Perpetual Calendar Chronograph

Paying tribute to an iconic Grande Complication, Patek Philippe has created a jewelry version of its chronograph with perpetual calendar Reference 5271, enhanced by 80 blue baguette-cut sapphires (5.16 cts). The aesthetic harmony is complemented by the lacquered blue dial with black-gradient rim and the shiny black alligator strap with contrasting blue stitching.

Patek Philippe Perpetual Calendar Chronograph

The CH 29-535 PS Q caliber is distinguished by its traditional architecture (manually wound, column wheel, toothed-wheel horizontal clutch), combined with six patented innovations in the chronograph, as well as its exceptionally slim calendar mechanism.

WATCH
Manually wound mechanical movement. Caliber CH 29‑535 PS Q. Chronograph. Central chronograph hand. Instantaneous 30-minute counter. Perpetual Calendar. Day, month, leap year and day/night indication in apertures. Date by hand. Moon phases. Small seconds.
DIAL
Lacquered blue with black-gradient rim, gold applied hour markers.
CASE
Platinum. Interchangeable solid and sapphire crystal case backs. Water-resistant to 30 m. Diameter: 41 mm. Height: 12.7 mm.
GEMSETTING
58 baguette-cut sapphires: 4.11 cts. (bezel and lugs). 22 baguette-cut sapphires: 1.05 ct. (clasp). Total of 80 baguette-cut sapphires (5.16 cts).
STRAP
Alligator leather with square scales, hand-stitched, shiny black. Fold-over clasp set with sapphires.

Price : 348’870 EUR*

*Suggested retail price taxes included. Prices may be subject to alteration at any time and do not constitute a contract.

Relojes de lujo Perpetual Extraleganza – El icónico Piaget Polo

 

Piaget Polo adopta el calendario perpetuo en el exclusivo modo ultraplano

El icónico Piaget Polo alcanza alturas sin precedentes en 2023 con el Piaget Polo Perpetual Calendar Ultra-thin impulsado por el calibre 1255P. Este impresionante nuevo modelo exhibe una de las complicaciones más emblemáticas de la relojería, complementada evocadoramente por una indicación de las fases lunares.

Usado por figuras excepcionales como Ursula Andress, Roger Moore, Andy Warhol y Bjorn Borg, este ícono unisex en oro o acero que destaca entre la multitud irradia un carácter singular y un aura inconfundible de distinción que resuena con el espíritu de Piaget. alegría compartida, sofisticación y extravagancia. Los numerosos viajes de Yves Piaget lo ayudaron a sentir el impulso del mercado estadounidense y su apetito por los relojes deportivos de lujo. Por lo tanto, Piaget estaba preparado para anular las convenciones de la industria al ofrecer un enfoque deportivo y relajado de la elegancia de la relojería las 24 horas del día que cautivó a los EE. UU.

El emblemático Calendario Perpetuo

La icónica colección Piaget Polo ahora da la bienvenida por primera vez a un calendario perpetuo mecánico, una complicación emblemática en la que Piaget ha desarrollado una experiencia considerable que ya se ha desplegado en algunas de sus otras líneas de relojes. Diseñados para adelantar el día, la fecha y el año hasta el año 2100 (meses, fases lunares y ciclo de año bisiesto), los relojes con calendario perpetuo atraen de forma natural a un público exigente y perspicaz, personas conocedoras que aprecian la suma del   saber hacer de la alta relojería . incorporados en tales modelos.

Relojería ultrafina pionera

Piaget ha construido su reputación primero en el desarrollo y fabricación de componentes ultraplanos y luego en el desarrollo de movimientos ultraplanos. Combinando destreza relojera, diseño de alta precisión y creatividad audaz, el movimiento interno 12P lanzado en 1960 fue el más plano del mundo porque se basó en la idea de utilizar un microrotor para garantizar su ultradelgadez. Cincuenta años después, este calibre dio lugar a su vez a la nueva generación del calibre 1200P.

Para el nuevo calibre ultraplano de 4 mm 1255P de Piaget, la Manufactura se basó en el calibre ultraplano 1200P con su extrema delgadez y su probada fiabilidad, al tiempo que añadió un calendario perpetuo adicional con mecanismo de fase lunar. Con un grosor total de solo 8,65 mm, el nuevo Piaget Polo Perpetual Calendar Ultra-Thin de 42 mm lleva el universo a la muñeca al mismo tiempo que conserva el ambiente alegre de la alta vida que hace alarde de esta colección fabulosamente festiva y colorida.

Fluidez icónica

El Piaget Polo Perpetual Calendar Ultra-Thin presenta una esfera de color verde esmeralda oscuro con un diseño de galón y tres subesferas para la fecha, el mes (junto con la indicación del año bisiesto) y el día de la semana a las 9, 12 y 3 en punto, junto con el Indicación de fase lunar a las 6 en punto. Fieles a la tradición de Piaget, las subesferas incorporan varios acabados, añadiendo riqueza visual a medida que la luz juega sobre ellas, junto con Super-Luminova ® índices Si bien conserva los gallones que forman parte de la firma Piaget Polo desde 1979 en ambas cajas, el vínculo estético entre la nueva generación de Piaget Polo y sus predecesores se ve reforzado por la reaparición de los gallones en el brazalete. Otras mejoras se relacionan con un nuevo sistema SingleTouch intercambiable para el brazalete, ya que el modelo viene con una cómoda alternativa de correa de caucho, que hace eco del patrón de gadroon en el dial, que diversifica las opciones de uso de manera fácil pero segura.

Un legado de distinción sin esfuerzo

El encuentro por excelencia entre  la alta relojería  y el uso diario, el Piaget Polo se desliza a la perfección del día a la noche, de lo público a lo privado. Siempre encajando, nunca mezclando, ofrece una narrativa contemporánea para las identidades más audaces y versátiles. El nuevo Piaget Polo continúa personificando la alegre mezcla de comodidad, sofisticación y extravagancia que ha forjado su renombre. Para Piaget, el estilo es un regalo. Un séptimo sentido. Algo que no se puede aprender ni comprar. Sea cual sea el lugar, sea cual sea el momento, sin dejar de ser fiel a su distinción sin esfuerzo, Piaget Polo es una invitación a liberar la versatilidad y la autoexpresión personales, encendiendo una capacidad única para encajar y sobresalir.

ROLEX: el Oyster Perpetual Day-Date es el reloj más prestigioso y exclusivo de la colección Oyster Perpetual.

En su lanzamiento en 1956, el Day-Date supuso una gran innovación: fue el primer reloj de pulsera con calendario que indicaba, además de la fecha, el día de la semana completo en una ventana en la esfera, una hazaña técnica en el tiempo. El Day-Date solo se ha fabricado con metales preciosos: oro amarillo, blanco o Everose de 18 quilates, o platino 950.

EL ‘RELOJ DE LOS PRESIDENTES’
Usado por muchas de las figuras políticas, directores y visionarios del mundo, el Day-Date es reconocible al instante, en particular gracias a su emblemático brazalete President, cuyo nombre evocador, junto con las figuras eminentes que lo han usado, aseguró que el Day-Date se conociera como el “reloj de los presidentes”.

DÍA Y FECHA INSTANTÁNEOS
El calendario de Day-Date muestra el día de la semana completo en una ventana en forma de arco a las 12 en punto, además de la fecha en una ventana separada a las 3 en punto. Esta pantalla se basa en mecanismos de disco; el día y la fecha cambian de forma simultánea e instantánea. La indicación del día de la semana está disponible en 26 idiomas. El Day-Date también está equipado con un mecanismo que permite un ajuste rápido del día y la fecha utilizando la corona de cuerda.

EL DAY-DATE, CRONÓMETRO SUPERLATIVO CERTIFICADO
Como todos los relojes Rolex, el Day-Date está cubierto por la certificación Superlative Chronometer redefinida por Rolex en 2015. Esta designación exclusiva atestigua que cada reloj que sale de los talleres de la marca ha superado con éxito una serie de pruebas realizadas por Rolex en sus propios laboratorios y según sus propios criterios. Estas pruebas de certificación se aplican al reloj completamente ensamblado, después de la caja del movimiento, lo que garantiza un rendimiento superlativo en la muñeca en términos de precisión, reserva de marcha, impermeabilidad y cuerda automática. El estado de cronómetro superlativo está simbolizado por el sello verde que viene con cada reloj Rolex y se combina con una garantía internacional de cinco años.

La precisión de cada movimiento, oficialmente certificado como cronómetro por el Swiss Official Chronometer Testing Institute (COSC), es probada por segunda vez por Rolex después de ser encajonado, para garantizar que cumple con criterios que son mucho más estrictos que los de la certificación oficial. La precisión de un cronómetro superlativo de Rolex es del orden de −2/+2 segundos por día: la desviación de velocidad tolerada por la marca para un reloj terminado es significativamente menor que la aceptada por COSC solo para la certificación oficial del movimiento.

La prueba de certificación Superlative Chronometer se lleva a cabo después de la caja utilizando equipos de última generación especialmente desarrollados por Rolex y de acuerdo con una metodología exclusiva que simula las condiciones en las que se usa un reloj y representa más fielmente la experiencia de la vida real. La serie de pruebas totalmente automatizadas también comprueba la impermeabilidad, la capacidad de carga automática y la reserva de marcha del 100 % de los relojes Rolex. Estas pruebas complementan sistemáticamente las pruebas de calificación durante el desarrollo y la producción, para garantizar la confiabilidad, robustez y resistencia de los relojes al magnetismo y los golpes.

EL ESTUCHE OYSTER, SÍMBOLO DE IMPERMEABILIDAD
La caja Oyster del Day-Date, de 36 o 40 mm de diámetro y hermética garantizada hasta una profundidad de 100 metros (330 pies), es un modelo de robustez y elegancia. La caja central está hecha de un bloque sólido de oro de 18 quilates o platino 950. El fondo de la caja, bordeado con un fino estriado, está herméticamente atornillado con una herramienta especial que solo permite el acceso al movimiento a los relojeros certificados por Rolex. La corona de cuerda Twinlock, equipada con un sistema de doble impermeabilidad, se atornilla de forma segura a la caja. El bisel puede ser estriado o engastado con diamantes. La indicación de la fecha a las 3 en punto se amplía con una lente Cyclops en el cristal, que está hecho de zafiro prácticamente resistente a los arañazos y se beneficia de un revestimiento antirreflectante. La caja impermeable Oyster ofrece una protección óptima para el movimiento del Day-Date.

CALIBRE PERPETUO 3255
El Day-Date 36 y el Day-Date 40 están equipados con el calibre 3255, un movimiento mecánico automático desarrollado y fabricado íntegramente por Rolex. Una demostración consumada de la tecnología, este movimiento lleva una serie de patentes. Ofrece un rendimiento excepcional en términos de precisión, reserva de marcha, resistencia a los golpes, comodidad y fiabilidad.

El oscilador del calibre 3255 tiene un gran volante de inercia variable regulado con gran precisión mediante tuercas Microstella de oro. Se mantiene firmemente en su lugar mediante un puente transversal de altura ajustable que permite un posicionamiento muy estable para aumentar la resistencia a los golpes. El oscilador también está montado sobre amortiguadores Paraflex de alto rendimiento, diseñados por Rolex y patentados.

El calibre 3255 presenta una versión optimizada de la espiral azul Parachrom, fabricada por Rolex en una aleación paramagnética. Insensible a los campos magnéticos, la espiral Parachrom ofrece una gran estabilidad frente a las variaciones de temperatura. Está equipado con un overcoil Rolex, lo que garantiza su regularidad en cualquier posición.

Este calibre incorpora el escape patentado Chronergy, fabricado en níquel-fósforo, que combina una alta eficiencia energética con una gran fiabilidad y además es insensible a los campos magnéticos.

El calibre 3255 está equipado con un módulo de cuerda automática con un rotor Perpetual, que asegura la cuerda continua del resorte principal aprovechando los movimientos de la muñeca para proporcionar una fuente constante de energía. Gracias a su arquitectura de barrilete ya la eficiencia superior del escape, la reserva de marcha de este movimiento se extiende hasta aproximadamente 70 horas.

El movimiento del Day-Date solo lo verán los relojeros certificados de Rolex, pero está bellamente acabado y decorado de acuerdo con los estrictos estándares de calidad de la marca.

EL BRAZALETE PRESIDENT
Creado especialmente para el Day-Date y presentado en 1956 en el lanzamiento del modelo, el elegante e imponente brazalete President es inherente al prestigio del reloj. Inmediatamente reconocible, este brazalete de oro macizo de 18 quilates o platino 950 con tres eslabones semicirculares proporciona total fiabilidad y comodidad.

El brazalete President está equipado con un Crownclasp oculto, abierto con una corona Rolex con bisagras: el toque estético y funcional final de este brazalete. Incluye inserciones de cerámica en el interior de los eslabones para mejorar su flexibilidad y longevidad. Un sistema de fijación oculto en el brazalete garantiza una continuidad visual perfecta entre el brazalete y la caja.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.

ROLEX – The Oyster Perpetual Day-Date is the most prestigious and most exclusive watch in the Oyster Perpetual collection.

At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial – a technical feat at the time. The Day-Date has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

THE ‘PRESIDENTS’ WATCH’
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.

INSTANTANEOUS DAY AND DATE
The Day-Date’s calendar displays the day of the week spelt out in full in an arc-shaped window at 12 o’clock in addition to the date in a separate window at 3 o’clock. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously. The indication of the day of the week is available in a choice of 26 languages. The Day-Date is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown.

THE DAY-DATE, SUPERLATIVE CHRONOMETER CERTIFIED
Like all Rolex watches, the Day-Date is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories and according to its own criteria. These certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The precision of every movement – officially certified as a chronometer by the Swiss Official Chronometer Testing Institute (COSC) – is tested a second time by Rolex after being cased, to ensure that it meets criteria that are far stricter than those of the official certification. The precision of a Rolex Superlative Chronometer is of the order of −2/+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.

The Superlative Chronometer certification testing is carried out after casing using state-of-the-art equipment specially developed by Rolex and according to an exclusive methodology that simulates the conditions in which a watch is actually worn and more closely represents real-life experience. The entirely automated series of tests also checks the waterproofness, the self-winding capacity and the power reserve of 100 per cent of Rolex watches. These tests systematically complement the qualification testing during development and production, in order to ensure the watches’ reliability, robustness, and resistance to magnetism and shocks.

THE OYSTER CASE, SYMBOL OF WATERPROOFNESS
The Day-Date’s Oyster case, 36 or 40 mm in diameter and guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness and elegance. The middle case is crafted from a solid block of either 18 ct gold or 950 platinum. The case back, edged with fine fluting, is hermetically screwed down with a special tool that grants only certified Rolex watchmakers access to the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The bezel can be fluted or set with diamonds. The date display at 3 o’clock is magnified by a Cyclops lens on the crystal, which is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimum protection for the Day-Date’s movement.

PERPETUAL CALIBRE 3255
The Day-Date 36 and Day-Date 40 are equipped with calibre 3255, a self-winding mechanical movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, this movement carries a number of patents. It offers outstanding performance in terms of precision, power reserve, resistance to shocks, convenience and reliability.

The oscillator of calibre 3255 has a large balance wheel with variable inertia regulated extremely precisely via gold Microstella nuts. It is held firmly in place by a height-adjustable traversing bridge enabling very stable positioning to increase shock resistance. The oscillator is also fitted on highperformance Paraflex shock absorbers, designed by Rolex and patented.

Calibre 3255 features an optimized version of the blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. Insensitive to magnetic fields, the Parachrom hairspring offers great stability in the face of temperature variations. It is equipped with a Rolex overcoil, ensuring its regularity in any position.

This calibre incorporates the patented Chronergy escapement, made of nickel-phosphorus, which combines high energy efficiency with great dependability and is also insensitive to magnetic fields.

Calibre 3255 is fitted with a self-winding module featuring a Perpetual rotor, which ensures continuous winding of the mainspring by harnessing the movements of the wrist to provide a constant source of energy. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of this movement extends to approximately 70 hours.

The Day-Date’s movement will be seen only by certified Rolex watchmakers, yet it is beautifully finished and decorated in keeping with the brand’s uncompromising quality standards.

THE PRESIDENT BRACELET
Created specially for the Day-Date and unveiled in 1956 at the model’s launch, the elegant and imposing President bracelet is inherent to the standing of the watch. Immediately recognizable, this solid 18 ct gold or 950 platinum bracelet with three semi-circular links provides complete reliability and comfort.

The President bracelet is fitted with a concealed Crownclasp, opened with a hinged Rolex crown – the final aesthetic and functional touch to this bracelet. It includes ceramic inserts inside the links to enhance its flexibility and longevity. A concealed attachment system on the bracelet ensures seamless visual continuity between the bracelet and case.