Tag Archive for: WATCHES AND WONDERS

4997/200R - CALATRAVA

Patek Philippe presents luxury timepieces in Watches and Wonders Geneva 2023

 

Patek Philippe presents 17 new watch models with innovative technical and aesthetic features, enriching its vast range of collections

On the occasion of Watches and Wonders 2023, the Geneva-based manufacture is unveiling a wide selection of new models, ranging from a Calatrava with an original 24-hour display and a Travel Time function for the display of a second time zone, to a new haute joaillerie version of the Grandmaster Chime, and the first Annual Calendar to enter the ladies’ Aquanaut Luce collection, renowned for its modern casual chic. A new vintage celebrating technical mastery and creativity.

“Why does Patek Philippe offer so many different collections? Because each of them has its own character and its own way of enabling us to innovate and express ourselves.” That was the message from Thierry Stern, president of the family-owned manufacture, in a recent communications campaign centering on the company’s brand philosophy. From the Grand Complications to the elegant sports models and others that have become icons of horological design, Patek Philippe maintains a vast choice of watches for men and women in every market segment. As time passes, the manufacture takes great care to ensure a balanced evolution of the approximately 150 references, which are crafted in small series, ranging from about ten pieces to a few hundred. The 17 new introductions presented at the Watches and Wonders 2023 salon are the perfect illustration.

Five refined new looks for the striking watches –Grand Complications emblematic of Patek Philippe

Since the manufacture’s foundation in 1839, Patek Philippe has made its mark as one of the greatest specialists in striking watches. Its supreme mastery was confirmed in 2014 by the launch, as a limited edition, of the Patek Philippe Grandmaster Chime – the most complicated Patek Philippe wristwatch, with 20 complications. This timepiece, which joined the current collection in 2016, is particularly notable for its five chiming modes, including an alarm striking the pre-selected time, and a date repeater striking the date on demand.

The manufacture is reinterpreting the design of the double-face reversible case, endowed with a patented rotation mechanism, by presenting it for the first time in a bicolor version combining white gold and rose gold. This new Patek Philippe Grandmaster Chime Reference 6300GR-001 also stands out by its two brown opaline dials, with a hand-guilloched Clous de Paris or hobnail pattern on the side displaying the time of day, and its two-tone chestnut brown patinated alligator strap and bicolor folding buckle.

In 2022, Patek Philippe highlighted the mechanical perfection of the Grandmaster Chime with two gem- set versions, one with baguette-cut diamonds (Reference 6300/400G-001) the other with baguette-cut diamonds and baguette-cut blue sapphires (Reference 6300/401G-001). Now, the manufacture is presenting a new alliance between haute horlogerie and haute joaillerie with the Patek Philippe Grandmaster Chime Haute Joaillerie Reference 6300/403G-001 shimmering with 118 baguette-cut emeralds (7.87 ct) and 291 baguette-cut diamonds (20.54 ct) in a superb example of the “baguette” and “invisible” setting techniques. This timepiece is endowed with two dials in ebony-black opaline, with a hand-guilloched Clous de Paris or hobnail pattern on the time side and a shiny black alligator leather strap with emerald-green hand stitching.

Another outstanding piece among the striking watches, Reference 5316, launched in 2017, unites a minute repeater, a tourbillon, a perpetual calendar with retrograde date hand and a moon-phase indicator. In the Grand Complication Reference 5316/50P-001, Patek Philippe gives this timepiece a unique new modern allure –with a platinum case and a sapphire-crystal dial with blue metallization and black-gradient rim, affording a veiled glimpse of the mechanical heart of the watch.

Rare Handcrafts World Time Minute Repeater Reference 5531G-001

Rare Handcrafts World Time Minute Repeater Reference 5531G-001

The manufacture is also enriching its selection of minute-repeating wristwatches –the largest such range in a current collection –with two reinterpretations under the heading of Rare Handcrafts. Rare Handcrafts World Time Minute Repeater Reference 5531G-001 – the first minute repeater model that always strikes the local time –is also the first World Time Minute Repeater in white gold. Its dial center is adorned with a new Grand Feu cloisonné enamel scene depicting one of the famous steamboats still plying the waters of Lake Geneva. Another new model, Rare Handcrafts Minute Repeater Reference 5178G-012, is endowed with a self-winding movement and “cathedral” gongs whose sound is particularly deep and rich. It features a new dial in blue Grand Feu flinqué enamel over a distinctive hand-guilloched swirling pattern.

Calatrava Reference 5224R-001

Calatrava Reference 5224R-001 

A new complicated model and refreshed designs in the Calatrava collection

With its sleek round case and air of understatement, the Calatrava collection (launched in 1932) has made its mark as the archetype of timeless elegance. Over the years, Patek Philippe has added to this vast family a variety of complications used in everyday life, such as the Travel Time dual time zone function and the weekly calendar. The manufacture is now expanding its range of travel watches with the new Calatrava Reference 5224R-001 featuring the Travel Time dual time zone and an original 24- hour display. The new caliber 31-260 PS FUS 24H self-winding movement is further distinguished by its patented system for correcting local time by the crown. It is housed in a rose-gold case harmonizing with a blue dial embellished by complex finishing touches, adorned with numerals, hour markers and five-minute cabochons all in rose gold, individually applied by hand.

Since 2015, the models in the Pilot style – inspired by the Patek Philippe watches created for aviators in the 1930s – have featured prominently in the manufacture’s collections, with several versions of the Calatrava Pilot Travel Time with the dual time-zone mechanism, as well as a Grand Complication equipped with a 24-hour alarm. Patek Philippe is now endowing this distinctive line, known for its original, highly recognizable aesthetic, with its first two chronograph models: Calatrava Pilot Travel Time Chronograph Reference 5924G-001, with a blue-gray sunburst dial and a navy-blue grained calfskin strap; and the Calatrava Pilot Travel Time Chronograph Reference 5924G-010, with a lacquered dial in khaki green and an olive-green calfskin strap with a vintage finish. These two watches house the caliber CH 28-520 C FUS self-winding movement uniting three practical and user-friendly complications:   a fly-back chronograph, a Travel Time dual time zone function and the date indicated by a hand, coupled with local time.

Other new models in the Patek Philippe current collection include the Calatrava references 6007G- 001, 6007G-010 and 6007G-011 featuring a graphic modern style. The ebony black dials, enriched with three types of finish, center an embossed “carbon” pattern. The dynamism of the design is heightened by touches of color on the dials and straps: yellow (6007G-001), red (6007G-010) or sky blue (6007G-011). The white-gold cases house the caliber 26-330 S C self-winding movement with date and stop-seconds function.

4997/200R - CALATRAVA

4997/200R – CALATRAVA

Patek Philippe is also expanding its range of elegant watches for women with the new Calatrava self- winding Reference 4997/200R-001, a reinterpretation of a great classic that catches the eye with a rose-gold case and a dial and strap decked out in purple. The dial, embossed with a pattern of concentric waves, is coated with more than fifty layers of translucent lacquer, creating a mesmerizing sense of depth. The case is adorned with a diamond-set bezel and houses the caliber 240 ultra-thin self-winding movement.

New functions and new faces for the Aquanaut and Aquanaut Luce

Patek Philippe made its mark in the domain of sporty elegance by designing two models that have acquired cult status: the Nautilus (1976) and the Aquanaut (1997), the latter strengthening its offer in 2004 with the launch of the ladies’ Aquanaut Luce line. Following the introduction of a Travel Time dual time-zone model in 2021 and a self-winding chronograph version in 2022, the Aquanaut Luce is now treating itself to a new practical and easy-to-use complication: the patented Annual Calendar. Graced with a blue-gray dial and strap, this Aquanaut Luce Annual Calendar Reference 5261R-001 in rose gold enhances the choice of complicated watches for women with a non-gemset model.

The new self-winding ladies’ Aquanaut Luce Reference 5268/200R-010 coordinates a rose-gold case with a dial and integrated strap in taupe –a warm hue between brown and gray in perfect harmony with this model’s “modern casual chic” style. Its characteristic rounded octagonal bezel is lit by the fire of 48 diamonds. The case is water resistant to 120 m and houses the caliber 26-330 S C self-winding movement with stop seconds.

The self-winding Aquanaut chronograph for men, already available in steel and in white gold, also sports a rose-gold case for the new Aquanaut Chronograph Reference 5968R-001, endowed with a sunburst dial in a gradient of brown to black, and a matching composite strap.

From technical models to jewelry pieces

In the segment of complicated watches for men, Self-winding Flyback Chronograph with Annual Calendar Reference 5905R-010 endowed with a rose-gold case and a blue sunburst dial lends a new face to this alliance between two sought-after Patek Philippe complications.

Gondolo Serata Reference 4962/200R-001

Gondolo Serata Reference 4962/200R-001

The Gondolo collection, comprising the Patek Philippe “form watches” of Art Deco inspiration, announces the return of a jewelry watch with unique style and timeless elegance. The Gondolo Serata Reference 4962/200R-001, in rose gold, is set with spessartites arranged in a double color gradient, highlighting the case’s refined curves. The brown-lacquered dial presents a floral decoration with contrasting finishes.

A rich collection of rare handcrafts

 Once again, as in previous years, Patek Philippe is also unveiling a splendid collection of one-of-a-kind or limited-edition pieces (dome table clocks, table clocks, pocket watches and wristwatches) showcasing the rarest and most refined of the artistic crafts, such as miniature painting on enamel, Grand Feu cloisonné enameling, hand engraving and wood marquetry. The “Rare Handcrafts 2023” exhibition, bringing together these 67 creations, will be open to the public from April 1 to 15 2023 in the Patek Philippe Salons in Geneva.

 

 

Watches and Wonders Geneva Record figures for the 2023 edition

Watches and Wonders Geneva closes its 2023 edition

Geneva, April 3, 2023 Watches and Wonders Geneva Record figures for the 2023 edition

Watches and Wonders Geneva closes its 2023 edition with results that exceed expectations and best forecasts. All of its indicators are well above previous editions. The Salon confirms its trajectory as well as its position on the world watchmaking scene, thanks to controlled growth and a common voice.

The innovations were numerous, as were the expectations. Watches and Wonders has redoubled in creativity, innovation and openness in order to keep pace with a rapidly growing global watch market (24.8 billion Swiss francs in 2022).

Watches and Wonders Geneva 2023 closed with record figures, with 43,000 unique visitors (22,000 in 2022) over the whole week, 5,400 retailers, 125 nationalities, and 35,000 overnight stays, while the number of end-consumers doubled during the first five days.

The number of shares on social networks exceeded all expectations, with 1.8 million posts mentioning #watchesandwonders and an estimated reach of over 600 million people – more than half a billion – an all-time high.

An increase in the number of business visitors

The press recorded an increase of over 50% in attendance with the return of the Asian markets, i.e. a total of 1,400 journalists present in Geneva, with 13,000 registrations for the 1,800 Touch & Feel sessions enabling them to discover and handle the year’s new releases. Not to mention the 2,600 journalists who were able to follow the entire program online.

Retailers racked up more than 8,000 appointments, confirming the unfailing appeal of watchmaking in all its markets, particularly in Europe, which alone accounted for 70% of visitors.

The general public responded massively

All 12,000 tickets were sold out before the weekend started. Aside from the statistics, Watches and Wonders has proven its appeal to the younger generation: 25% of the tickets sold were purchased by people under 25, with an average ticket-holder age of

  1. These visitors were particularly attracted to the LAB experience, which offered them a vision of the future of watchmaking. The Salon thus brings together and federates two to three generations at the same watchmaking crossroads.

This hub now extends well beyond Palexpo and offers the Salon new horizons. The “In the City” experience marks an important turning point in the development of Watches and Wonders Geneva, engaging the city and the general public who were drawn by special events in the boutiques and at other points of interest in the watchmaking capital. The Avener ‘s concert filled the quayside and had both locals and international visitors dancing to the rhythm of watch movements.

Watches and Wonders has more than ever consolidated its position as the international watchmaking summit. See you in spring 2024!

EXHIBITING BRANDS

  1. LANGE & SÖHNE | ALPINA WATCHES | ANGELUS | ARNOLD & SON | BAUME & MERCIER | B E A URE G A RD | B E LL & RO S S | CA RT I E R | CH A NE L | CH A RL E S Z UB E R | CHARRIOL | CHOPARD | CHRONOSWISS | CYRUS GENÈVE | CZAPEK & CIE | FERDINAND BERTHOUD | FREDERIQUE CONSTANT | GRAND SEIKO | GRÖNEFELD | HA U T LE NCE | HE RM È S | HUB LO T | HY S E K | I W C S CHA F F HA US E N | J AEGER – LECO ULT RE | LA URENT F E RRIE R | LO UI S MOINET | M O NT B LA NC | ORIS | PANERAI | PARMIGIANI FLEURIER | PAT EK PHILIPPE | PEQUIGNET | PIAGET | REBELLION TIMEPIECES | RESSENCE | ROGER DUBUIS | ROLEX | RUDIS SYLVA | SPEAKE- MARIN | TAG HEUER | TRILOBE | TUDOR | U- BOAT | ULYSSE NARDIN | VACHERON CONSTANTIN | VAN CLEEF & ARPELS | ZENITH

Learn more at watchesandwonders.com

The L.U.C Strike One was a clear standout at Watches and Wonders 2022.

The L.U.C Strike One was a clear standout at Watches and Wonders 2022.

A symphony of exquisite details setting the scene for a rare “chime in passing” complication.

#Chopard #WatchesAndWonders2023 #ChopardLUC #Luxurywatch #SwissMade #myluxepoint #luxury #timepiece #watches

Crafted from 18-carat rose Ethical Gold, the COSC-certified L.U.C Strike One houses a true technical marvel, the Chopard-patented monobloc sapphire gong powered by the L.U.C 96.32-L movement bearing the Poinçon de Genève quality hallmark. The chime-in-passing mechanism delivers a true solo performance. Twenty-four times a day, on the hour, it produces a single sound that resonates with exceptional intensity, clarity and length.

Elegantly understated, the L.U.C Strike One’s exceptional function is featured discreetly on the dial with a cut-out at 1 o’clock revealing the mirror-polished steel hammer that generates the chime with each strike of the gong.

Learn more: luxury timepiece

Watches and Wonders Geneva 2022 – 30 days to go: the countdown has begun!

The moment journalists, retailers and clients of the 38 exhibiting Maisons have been waiting for… Watches and Wonders Geneva will finally open its doors on 30 March 2022, for a week filled with exciting discoveries. A vast digital system has been set up to allow invited guests and the general public to follow online either live or via replay all the action of the Salon, which is already shaping up to be THE watch industry event of the year.

While the press, retailers and guests invited to the Salon can already plan their personalized program on the watchesandwonders.com platform, in Geneva the excitement is reaching a fever pitch. The set-up of the different exhibition areas is already underway to ensure that visitors can be welcomed while respecting health measures. In the surrounding manufactures and ateliers, the watchmakers are putting the final details to the new watches and jewelry collections that will be unveiled by the Maisons on March 30.

For its first physical event under the name Watches and Wonders Geneva – since last year’s event was entirely digital – the Salon will focus on major launches, previews, exceptional pieces and numerous new wonders. Aside from being featured in the Touch & Feel sessions, products will also be at the heart of discussions over many organized events, such as the Morning Show, the panel discussions and the innovative projects unveiled in the LAB.

Broadcast live from the Salon every morning at 8 am CET on the watchesandwonders.com platform and on its YouTube channel, The Morning Show will be presented this year by Olivia Chang, a renowned business journalist. She will host this first morning program with cross conversations between brand leaders and industry

experts to follow the news of the Salon and decipher new trends. She will be back again at 7 pm CET on the Late Show, a new rendez-vous that will review the day’s highlights. Also broadcast live and in replay, the program will feature a different guest each day, who will be invited to share his or her favorites from the Salon. The Late Show will also offer a summary of the keynotes from the Maisons held in the Auditorium, along with highlights of the exceptional pieces being unveiled by the 38 exhibiting brands.

A daily 45-minute panel discussion, hosted by watchmaking experts and other influential personalities, will explore the issue of sustainable development in greater depth. This theme, a particularly hot topic at the moment, will be addressed from different angles, such as transparency, responsible sourcing, innovation and the circular economy. Broadcast live from the Salon at 1 pm CET on the watchesandwonders.com platform and on its YouTube channel, the program will also be available in replay.

Located in the center of the Salon, facing the Carré des Horlogers, the LAB has been designed as an ideas laboratory. This space, showcasing nearly 15 projects, will present the technological and digital innovations of the exhibiting Maisons. Highlighting eco- responsible sourcing practices, upcycling, the use of new materials, new energy sources and strategic partnerships with sustainable associations and organizations, the various initiatives will enable visitors to discover all these innovations and gain a better understanding of NFTs (Non-Fungible Token) and the world of metaverse.

Watches and Culture will also curate the ‘Time Design’ exhibition dedicated to the evolution of wristwatch design through the ages. Imagined as a journey through watchmaking creativity and illustrated by more than 100 timepieces presented in showcases designed by students of ECAL (École d’art de Lausanne), the event will also pay tribute to the work of Mr. Gérald Genta. Five pieces produced by students of the HEAD art & design school in Geneva will invite visitors to question the display of time, while an augmented reality experience will immerse the viewer in the history of a few watchmaking icons.

A broadcasting area consisting of two fully equipped studios will be available for the Maisons who wish to stay in touch with those journalists who are unable to travel to Geneva. In addition, booths equipped with a VISIODOME, a system that proved its worth last year as an optimized way of presenting products remotely, will allow the Maisons to share their latest creations with a larger audience.

Everyone is working hard to make this long-awaited edition the greatest watchmaking summit ever held in Geneva! Just 30 days to go before discovering new watches and jewelry releases, previews, major announcements, exceptional pieces and other innovations. See you on March 30!

EXHIBITING MAISONS | A. LANGE & SÖHNE | BAUME & MERCIER | CARTIER | CHANEL | CHOPARD | GRAND SEIKO | HERMÈS | HUBLOT | IWC SCHAFFHAUSEN | JAEGER-LECOULTRE | MONTBLANC | ORIS | PANERAI | PARMIGIANI FLEURIER | PATEK PHILIPPE | PIAGET | ROGER DUBUIS | ROLEX | TAG HEUER | TUDOR | ULYSSE NARDIN | VACHERON CONSTANTIN | VAN CLEEF & ARPELS | ZENITH

CARRÉ DES HORLOGERS | ANGELUS | ARMIN STROM | ARNOLD & SON | CYRUS GENÈVE | CZAPEK & CIE | FERDINAND BERTHOUD | H. MOSER & CIE. | LAURENT FERRIER | LOUIS MOINET | REBELLION TIMEPIECES | RESSENCE | RUDIS SYLVA | SPEAKE-MARIN | TRILOBE

Learn more at watchesandwonders.com

Watches and Wonders 2021 – Morning Show – April 9

#watchesandwonders2021 A lively show this morning with highlights from yesterday’s brand announcements, discussed in fine detail with Zhixiang Ding, Editor-in-Chief of Chronos China. There was a strong sky theme, with moons, astronomy, the calendar and even rainbows.

We were joined live from Neuchâtel by Antoine Pin, CEO of the Watch Division at Bulgari to talk about his plans for the year ahead. Then we crossed to Schaffhausen to speak live to Chris Grainger-Herr, CEO of IWC Schaffhausen about the brand’s roots in engineering, and its forward-facing blend of digital and in-person interactions going forward. The Watching Brief was all about Design today. In Shanghai, Carson Chan, chief advisor to FHH, talked us through the greens and puristic designs on screen, while in the studio independent watch consultant Gianfranco Ritschel once more donned his gloves on to show us the structured dials in the ‘flesh’. We went Behind the Clock Face with Cartier, Panerai and Piaget looking at new innovations and customer experience. And Pascal Ravessoud, Director of External Affairs for FHH, was on set to catch you up if you missed yesterday’s panel on Corporate Social Responsibility and tease today’s panel on distribution in a post-pandemic world.

Watches and Wonders opens tomorrow for the biggest watch event ever to take place online!

Geneva, April 6, 2021  Close to 500 press conferences, over 40 keynotes, a daily live “Morning Show”, six expert-led panels… and a wealth of exceptional creations revealed by the 38 prestigious participating Maisons: Watches and Wonders 2021 opens tomorrow a for a particularly intense edition that will put watchmaking in the spotlight for over ten days. Online and
offline, from Geneva to Shanghai, follow this unmissable event live from anywhere in the world. Connect from tomorrow 7:00 CET to the
watchesandwonders.com digital platform.

Only hours to go before the curtain comes up on Watches and Wonders with a 2021 edition in two parts, starting with a digital format in Geneva, then over to Shanghai for an in-person Salon. For more than ten days, the eyes of the world will be on the creativity and expertise of the most prestigious names in watchmaking.

Getting this horological marathon under way, Watches and Wonders Geneva promises to be particularly intense with 38 participating brands – double last year – 500 press conferences, 400 presentations to retailers, over 40 keynotes, a daily live “Morning Show”, six panel discussions, also live each day, one-toone appointments, virtual tours and more. All part of the exciting program for the 23,000 visitors – media, retailers and end customers – who have been invited to Watches and Wonders Geneva by the brands for a fully digital Salon
experience.

Watchmaking puts on a “Morning Show” Going out live every morning from April 8 to 13 at 8:00 CET, the 2021 edition launches with the first “Morning Show” at 7:00 CET on April 7th. Presented by Belle Donati, a primetime news anchor for major European networks, this is where industry experts and other prestigious guests will be giving their informed insight. Analyses, summaries, product presentations, trend focuses, CEO interviews, expert views, panel discussions, highlights of the day and everything you need to know about watchmaking will be shared, live, each morning… not forgetting the “Minute LAB”, spotlight on the latest technology and innovations from the participating brands. No stone will be left unturned during these seven 40-minute shows, presented in English and simultaneously translated into simplified Chinese. The public will be able to watch the “Morning Show” live on the watchesandwonders.com platform or
catch up on the Watches and Wonders YouTube channel and social media.

Another highlight of the event will be the 42 launches and other “breaking news” from the 38 participating brands. Expect some major announcements, new watch presentations and exclusive product reveals, all on the new watchesandwonders.com platform.

A platform for debate and discussion And there is more: watchesandwonders.com is also a place for ideas and debate. Every day, from April 8 to 13 at 12:15 CET, influencers, brand leaders
and watchmaking experts will discuss the perspectives and challenges that lie ahead for the industry.: How can watchmaking contribute to overcome
resources scarcity and generate a positive impact? What will be the lasting consequences of the global pandemic? What role should technology and new
materials play? What impact can blockchain have on watchmaking? All these subjects will be covered in six 40-minute discussions, streamed live on the
platform, then available on replay for the public.

A gathering of the leading players in watchmaking worldwide, Watches and Wonders is set to become the standout event for 2021. Join watch enthusiasts around the world on watchesandwonders.com from 7:00 CET tomorrow and be part of this digital experience, before moving on to China, starting April 14!

BRANDS ON THE WATCHESANDWONDERS.COM DIGITAL PLATFORM
PARTICIPATING BRANDS | A. LANGE & SÖHNE | ARNOLD & SON | BAUME & MERCIER | BVLGARI | CARL F. BUCHERER | CARTIER | CHANEL | CHOPARD | CHRONOSWISS | CORUM | FERDINAND BERTHOUD | GREUBEL FORSEY | H. MOSER & CIE. | HERMÈS | HUBLOT | IWC SCHAFFHAUSEN | JAEGER-LECOULTRE | LOUIS MOINET | LOUIS VUITTON | MAURICE LACROIX | MONTBLANC | NOMOS GLASHÜTTE | ORIS | PANERAI | PATEK PHILIPPE | PIAGET | PURNELL | REBELLION TIMEPIECES | RESSENCE | ROGER DUBUIS |ROLEX | SPEAKE-MARIN | TAG HEUER | TRILOBE | TUDOR | ULYSSE NARDIN | VACHERON CONSTANTIN | ZENITH

BRANDS EXHIBITING AT WATCHES AND WONDERS SHANGHAI EXHIBITING BRANDS | CARTIER | ROLEX | JAEGER-LECOULTRE | VACHERON CONSTANTIN | IWC SCHAFFHAUSEN | PIAGET | A. LANGE & SÖHNE | CHOPARD | PANERAI | ULYSSE NARDIN | ROGER DUBUIS | MONTBLANC | TUDOR | BAUME & MERCIER | H. MOSER & CIE. | ARMIN STROM | ARNOLD & SON | FERDINAND BERTHOUD | PURNELL

WATCHES AND WONDERS 2021

WATCHMAKING WORLDWIDE IN THE SPOTLIGHT IN APRIL 2021, ONLINE AND OFFLINE

In a watchmaking world first, Watches and Wonders will welcome the industry’s foremost names at a major professional gathering in two parts. First, some 40 prestigious brands will convene, April 7-13, on the new watchesandwonders.com digital platform. Then, some 15 brands will be at the live Watches and Wonders Shanghai event in April 2021. That is, a single event spanning online and offline for a celebration of watchmaking excellence.

From Geneva to Shanghai, Watches and Wonders 2021 brings together the leading names in watchmaking worldwide for a phygital experience

Watches and Wonders Geneva 2021 moves forward and innovates with a major industry gathering taking place in two phases in April 2021. A month during which watchmaking worldwide will be held in the spotlight online and offline. Some forty leading brands will be present, April 7-13, on the newly enhanced watchesandwonders.com digital platform. On the agenda: networking, discussions and enhanced interactivity as brands reveal their 2021 new releases. This digital gathering will be followed a few days later, by the Watches and Wonders Shanghai physical Salon, where some 15 exhibiting brands will present their latest timepieces. In other words, a single event that unites the watch industry’s leading names in digital and physical format. A first.
While uncertainty surrounding the evolution of the COVID-19 pandemic has prompted the Watches and Wonders Geneva Exhibitor Committee to rethink the format of the Salon, scheduled April 7-13, 2021, the need remains for a large-scale event that brings watchmaking’s professionals and principal stakeholders together in a single location, both to ensure business continuity and to connect brands, retailers and international media. In the face of an uncertain health situation, Watches and Wonders shows its agility and is initiating a powerful momentum that will take place both online and offline. This gets under way April 7-13 when Watches and Wonders Geneva hosts 38 brands on the new watchesandwonders.com platform. Next, in China, where a few days later, some 15 brands are exhibiting at the second edition of Watches and Wonders Shanghai inside the West Bund Art Center.

Watches and Wonders Geneva, welcoming the great names in watchmaking All the brands that confirmed their presence at the physical Salon, including Cartier,Chanel, Chopard, IWC Schaffhausen, Jaeger-LeCoultre, Hermès, Patek Philippe, Rolex, Tudor and Ulysse Nardin, will be joined by new arrivals, among which are Bvlgari, Carl F. Bucherer, Hublot, Louis Vuitton, TAG Heuer and Zenith. This will be the first time that so many of the most prestigious names in watchmaking have united around this initiative: namely a vast but exclusive online event for retail and media professionals, as well as brands’ VIP customers who are invited to preview the new releases for 2021.

To facilitate interaction and enable visitors from around the world to enjoy the full Watches and Wonders experience, the watchesandwonders.com platform – successfully introduced in April 2020 – launches with additional features. More interactive, more functional and focused on services and exchange, this upgraded version is designed to favour synergies, communication and networking. Visitors become actors, not just onlookers, in a robust program that includes multiple opportunities to directly interact with the brands through live chats and streams.

On the agenda: product launches and major partnership announcements by the brands, online press calls, a live Morning Show bringing daily analysis of what’s new at the Salon, plus panels and talks led by key industry figures and influential personalities. Curated by the participating brands and by specialists at the Fondation de la Haute Horlogerie, the organizer of the Salon, this wealth of content will run throughout the full seven days in a celebration of the creativity and expertise of watchmaking excellence.

Watches and Wonders Shanghai, the physical fair returns Carrying on the momentum from the Watches and Wonders Geneva digital Salon will be an exclusive event, held in Shanghai. Coming after the successful inaugural edition of Watches and Wonders Shanghai in September 2020, and observing full health and safety measures, the West Bund Art Center will welcome some 15 brands for its second edition, including new arrivals such as Chopard, Rolex, Tudor and Ulysse Nardin.

The event will be open by invitation only to media, retailers and watch enthusiasts who will be first to see, in the metal, the new releases unveiled just days before on the watchesandwonders.com platform. They can look forward to a rich and varied program that emphasizes the art and culture of watchmaking. Workbench demonstrations, talks and discussions, interactive experiences and decoding of the latest technological innovations from the exhibiting brands inside the LAB will surround visitors with the wonders of watchmaking excellence. This unique date in the calendar further anchors Watches and Wonders in the dynamic Chinese market and confirms its position as a must-see event for the watch community in Asia.

Depending on how the COVID-19 situation evolves, more Watches and Wonders physical events may be added, to provide professionals and enthusiasts with an opportunity to discover the new releases for 2021 along with a hands-on experience. For 2022, the leading names in the watch industry are looking forward to gathering, in person, at the next Watches and Wonders Geneva, which will be the biggest watch Salon ever held in Geneva. This already highly anticipated event will take place
in spring 2022 at Palexpo.

Until then, Watches and Wonders looks forward to welcoming you from April 7 to 13, 2021 for the first chapter of this exciting momentum of fine watchmaking.
Stay connected! #watchesandwonders2021

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